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Chapter 890 Market Positioning

On this day, Kunpeng Group held a grand celebration. Because the entire launch process was very smooth, although the broken fishing boat that was fished out had no economic value at all, it fully demonstrated the excellent performance of the thruster.

At the celebration banquet, Tao Haibo, Lin Dong and two operators, the main person in charge of the development of the propeller this time, became well-deserved protagonists. Tao Haibo was naturally very happy to see that the thruster he was responsible for researching and manufacturing such good performance. However, as a scientific researcher, he didn't drink much and got drunk after being toasted a few drinks.

After nearly an hour of high-intensity test, the two operators naturally could not drink a lot of alcohol. At the celebration banquet, they also replaced wine with tea, so Lin Dong became the main target of everyone.

Because Changying Group took over 5 billion yuan, these workers who came out of the military system felt the light, especially now this propeller is the technology provided by Lin Dong. What Lin Dong does is not only equivalent to reassurance for those who have to withdraw from the original system due to military reform, but also allows them to see the bright future. Although they don’t know what the market conditions of this propeller are like, at least from their professional or semi-professional perspective, these things are very good, and even much better than many military products they have seen before.

Since this is the case, since these young people who have repeatedly created miracles attach so much importance to this propeller, there is no reason to say that this thing has no market, right?

Based on this consideration, whether it is sincere thanks or wanting to be familiar with Lin Dong, there are endless toasting Lin Dong at the celebration banquet. Even if everyone said to Lin Dong, "I'll do it for you, you can do it," after that cup, Lin Dong drank at least two or three kilograms of white wine!

Taking advantage of the alcohol, Lin Dong and Lai Tongguang walked out of the staff canteen one by one. Lai Tongguang originally wanted to take Lin Dong to the hotel to rest, but Lin Dong shook his head and the two went to the reception room of the office building together.

"Today's launch test was very successful, and your work was done well!" Sitting down, Lai Tongguang poured water for Lin Dong. Lin Dong said with a smile: "Although it is just a preliminary propulsion, it has a complete function. Now you only need to add some accessories to put it into the market. In other words, our Kunpeng Group will be officially operated soon!"

Lai Tongguang handed the water to Lin Dong, poured himself a cup, sat opposite Lin Dong, and said with a wry smile: "To be honest, Mr. Lin, even if you don't come this time, I'm going to come to you for advice. In the past, military products were all done internally in the system. The things produced were not about selling them at all. It can be said that the production of things is not about producing whatever you want, but about producing whatever your superiors require. Now, the thruster has been suddenly produced, and the development has been successful, but we don't know where to sell them at all!"

This is the legacy of the planned economy.

It has been thirty or forty years since China's planned economy turned into a commodity economy and then evolved into a market economy. In these thirty or forty years, the private market has adapted to the development needs of the times, not only creating a large number of mature entrepreneurs and celebrity companies, but also allowing China's businessmen to know how to adapt to the market and develop.

However, military-industrial enterprises and some monopoly state-owned enterprises are not in this case.

Some state-owned enterprises are in a monopoly position and do not need to look for a market at all. They are the only one in the entire market, so there is no need to explore the market.

Military-industrial enterprises are very special because their research and development and production are very special, and they need to target special environments and special groups. The product market scope is also small, so it has always been a troublesome to restructure. Of course, successful giant companies like Changhong are a few after all.

Those who restructure like Kunpeng Group must rashly invest in the world's shipbuilding companies. To be honest, if Changying Group's 5 billion yuan base was not provided, I am afraid that the factory would be destroyed by the resettlement of employees!

After all, if a ship produced by military industry suddenly wants to be converted into a civilian, the process in between is not something that ordinary technology can do.

Fortunately, when Kunpeng Group took the first step, Dong Gong and Lai Tongguang were looking at the technology in Lin Dong's hands when they first came to find Lin Dong. While restructuring, they had already taken Kunpeng Group's future development technology in their hands. In other words, although they did not have a local owner and did not get a trump card, the cards in their hands were not bad. As long as they were properly operated, it would not be a problem to play a market.

"The idea of ​​waiting and relying on is undesirable!" Lin Dong said half-jokingly and half-critical: "Now it is a market economy. I am a person who studies history and works on computer software halfway. If I can point out your development path to you, you have to believe it, right?"

"I believe it!" Lai Tongguang didn't feel embarrassed when criticized by Lin Dong. Although the other party was young, he developed a group of 100 billion in just a few years, and he was definitely not as good as that of him. Lai Tongguang was not good at anything else, at least he could see the situation clearly. He smiled bitterly: "To be honest, before you came, I also mobilized and trained the employees in the factory to go out and develop business, and also set the reward rating to a good extent. But everyone is used to the model of sitting at home waiting for meals. Thousands of employees, except for front-line workers and technicians, less than one percent of those who really want to come out for sales!"

"It's still a matter of thinking." Lin Dong shook his head and said, "It's just like many soldiers who stayed in the army for a long time and didn't want to change jobs. Some people love the army and wanted to continue working, while others are used to the simple life of the army and do not want to adapt to society. This is also the case with military workers. Some people feel that their thinking has been solidified and they are more satisfied with their previous lives. Some people think that these changes are done anyway, and it's nothing if they don't do them. In fact, this kind of thinking is unsuccessful. Without a positive attitude, Kunpeng Group will not develop well!"

The other sub-groups of Changying Group are similar to those of Tengjiao Group and Kunpeng Group, and they all merged in old factories. However, the original workers of Tengjiao Group were facing bankruptcy and their jobs were about to be destroyed. Lin Dong suddenly provided them with an opportunity to develop, and they must seize it.

Kunpeng Group is different. It has not reached the last step, and life seems OK. It is no longer in the military industry system. There is a bigger backer to take over. To be honest, the transition is very smooth. There is no need to cut the flesh to cause pain. Without the pain of cutting the skin, there will be no great enlightenment.

"I believe you can change the ideas of the employees in the factory." Lin Dong said to Lai Tongguang: "What you need to consider now is not only future sales issues, but also the positioning of Kunpeng Group's products. If the positioning is not good, development will definitely be limited. What is your positioning?" (To be continued.)
Chapter completed!
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