Chapter 289: The little fox who loves to learn
Meng Qingzhou has always divided movies into three categories. One is for the public to watch. Taking Hollywood as an example, it is a product of the balance between film industry and film aesthetics, or business and art. The public appreciates and likes and loves it. Although it is based on the market as the value orientation, it still has artistic reserves and first-class industrial technology.
The second is to shoot for yourself. The so-called author-type movies are typical of artistic movies, and the director has a strong tendency to personalize. The movie itself focuses on artistic nature, not market-oriented value-oriented. I express myself and I am happy.
The third is to be filmed for ordinary people. Generally speaking, this type of film doesn’t even care about basic artistic aesthetics. Just have beautiful women and handsome guys. Write third-rate stories casually and make money while sitting on the ground. Movies are at best a money-making industry, and basically have nothing to do with art.
Qinglian Film and Television, headquartered in Los Angeles, is currently the head of the company Brian Goldsmith, the former head of the operation department of Lionsgate Film. He was originally investing in Wall Street. He was a professional hired by William after obtaining Meng Qingzhou's consent. Williams was completely uninterested in Hollywood, and he was keen on financial investment.
For example, after Twitter, who had just been in a financial crisis, contacted Meng Qingzhou, he had done his best to instruct his subordinates to collect all relevant information. William fantasized about the huge rewards of his generous boss after successful investment;
After nearly ten days of negotiations, Brian has obtained 22% of the shares of Legend Pictures for US$200 million. Legend Pictures, which has been established for three years, has a current market valuation of about US$600 million. Because of the continuous investment in movies and copyright purchases, new investors are urgently needed to enter. Qinglian Film and Television's quotation time is just right!
What made Meng Qingzhou most happy was that Nolan's main investment in "Inception" was Legend Pictures. He was thinking about whether he could make Reba make a stunning debut;
The key is whether Nolan, a great man, can agree? The big guy is bullying the store!
After talking to Brian, Meng Qingzhu could only wait, just to see if Reba had such luck!
The director is also a human being? He also needs to eat, drink, water and dress? He also has old men and young men who have to support and take care of him. He cannot give up the most basic right to survive for the sake of art. Therefore, it is understandable that the director uses movies as commodities to shoot and sell them.
The key is? What kind of "product" are you planning to make?
For example, masterpieces that have been famous in history like "The Godfather", "Titanic", and "The Shawshank Redemption" are both commodities and works of art.
For example, commercial blockbusters like "The True Lies" are also very good, although they are slightly worse than the previous ones. The director follows the standard Hollywood model step by step? Are there stars? There are big scenes, and everything they should have; the audience is satisfied with the box office, and the box office is not bad.
But when you think about it carefully, there is no breakthrough in the theme of this type of film, and there is no innovation in the plot. But the director filmed carefully? The plot is well-ironed, the actors act hard? Add a little suspense and a little heroism that the audience loves to watch? This is a very excellent "commodity".
Even if it cannot be remembered in history, it is enough to make the audience pay for tickets without regret. Such "commodities" are also popular.
There are some movies? They are not so decent? They often remind people of the mooncake gift boxes given to people during the Mid-Autumn Festival. The promotion was vigorous, like the iron box outside the layer of gold and jade. When you open it, you will see that there are only 2 or 3 shabby cakes in the huge box, and the taste is so unpalatable that it makes people unable to swallow.
For the director who took out such "products" to fool consumers, he just wanted to interrupt his two traits.
Therefore, it is not a bad thing to shoot movies as commodities, the key is what kind of "commodities" it is.
After a long time of thinking about it in the office, Meng Qingzhou returned to the editing room again.
"Qingzhou, which actress do you think you are suitable for "The Temperature of Love"?"
"Didn't you say you should practice with Sister Hui? You made your own decision. This time I won't participate at all. If you mess it up, you'll be a cook at home."
Tang Yan gave him a blank look, went to the kitchen, made pasta for the first time, and specially chose the time when Qingzhou and Yang Mi were both here. Let them taste it.
Yang Mi held a folder and frowned. It was rare to read Zheng Shuang's resume seriously.
"The little girl looks okay, I wonder how she studied in school?"
"Lao Meng, do you think you can sign it?"
On the third day after the seminar, Zheng Shuang took the initiative to go to Huazixiang Company. She didn't see Zengjia and Yang Mi, so she submitted her resume to the front desk.
"It depends on which route your company is going to take. Is it mainly engaged in TV series production or a comprehensive entertainment company."
“Is there any difference?”
"Mimi, have you never discussed it with Zengjia? Film and television companies are divided into many types. If the resources are limited, it is better to be simpler."
The little fox leaned on his shoulder and took the folder and patted him: "This is a chance. It's already rare for me to be such a sensible student. I'm begging the teacher to teach him the posture!"
"Mimi, then go to the room. Some knowledge needs your cooperation!"
Yang Mi raised her head and kissed Meng Qingzhou on the face, "Okay, I'll give you interest first, and I'll pay you back the principal tonight!"
"There are many types, including brokerage companies, production companies, theater companies, distribution companies, and production companies. Each one has its own characteristics, but ordinary film and television companies will have more than two items."
"Any industry development needs to be viewed from a global perspective. It's a simple question. What is the final place for the film and television industry to be implemented? Are there good dramas, awesome directors, and a huge actor?"
"Then how should we develop Hua Zixiang? The key point is to focus on the script or the actors?"
"I think the ultimate thing to do is to watch the audience for these dramas. How to see the development of the industry from a global perspective is to operate the industry chain from the needs of the audience. When all chains in the industry can meet everyone's interests or needs. Then OK, it's done."
Filming of movies and TV series is a very serious matter. The complex process, a large number of staff, expensive costs, and every detail must be covered, which also makes it extremely difficult for each work to be published, and high-cost investment is more like something that only rich people can do.
If a small film and television company wants to grow, the method is almost transparent; the best way is of course to establish government cooperation relationships and do business with relevant units.
Or you are building your upstream, mainly advertising agencies;
In fact, there is a common logic for the two things, which is "don't develop customers yourself and concentrate on production."
Chapter completed!