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Chapter 1032 Looking down at the common people, pity the world(1/2)

The gaming industry was shaken.

In the past, everyone knew that Ziweixing's business was doing very well. In just a few years, it became famous and reached BAT level, and even wanted to expand overseas business.

But MSI seems to have nothing to do with the gaming industry.

This time, Ziweixing’s strategic adjustment to the helo business has given domestic game companies a collective boost.

helo’s traffic!

So jealous!

50 million daily users!

So excited!

When making games in China, what everyone is most worried about is that they will be targeted by Penguin, and then relying on the strong driving force of QQ and traffic, they can easily kill the original version.

Now, the opportunity has come!

Ziweixing should not be called Ziweixing, but the Great Savior!

Zhang Yiming came over and made a report.

In just three days, we have received cooperation requests for more than a hundred web games.

"A hundred?"

Zhou Buqi was stunned. No wonder there is a talent gap of 3 million in the domestic game industry, and there are too many games, right? How many game companies are there?

Zhang Yiming said: "This has just begun. I estimate that within half a month, this number will exceed two hundred."

Zhou Buqi twitched the corner of his mouth, "Okay, it's really the hot spot for web games, everyone has rushed in."

Zhang Yiming smiled and said: "The effect of helo quick login on large-scale online games will take a long time to be realized. But the effect on web games will be immediate."

Then, I explained the logic to Boss Zhou.

The biggest difficulty in making a web game is registration.

Many players sneer at web games and would rather play QQ chess than web games because they think it is too low. This has led to many players not even wanting to register and avoiding web games when they see them.

In order to solve this problem, many web game companies have launched trial functions.

You don’t need to register, just open the page and you can start playing.

Register for free and try it out for half an hour.

Within this half hour, we must do everything possible to attract players and use rich gameplay to increase players' expectations. When the attraction is almost done, a new page will pop up at this time, asking players to register an account.

This is a hell gate.

If you can get through it, it's basically successful. If you can't get through it, it's basically useless.

Website registration can lead to a 40% user churn rate.

The registration churn rate for web games can be as high as 80%.

So why is the open platform of Friends.com so popular? Even if the competition is fierce and the involution is serious, web game companies still have to bite the bullet and put web games into it.

Because on the open platform of Friends.com, players can log in to the game directly through their Friends.com account, and there is no need to register.

Players only need to fill in a game name and select a character to start the game.

Simple and convenient.

A very critical problem was solved.

Another example is Shanda Online. Its model is similar to the open platform of Friends.com. It is also an online platform. You can log in with a Shanda account. Game companies put games on the platform, and Shanda Online gets a share of the revenue.

This is an enviable way to make money.

However, both Shanda Online and Friends.com have their advantages and disadvantages.

There are two main user groups of Friends. One is white-collar workers, college students, civil servants and other intellectuals; the other is adults who lack knowledge about the Internet. They log in to Friends.com mainly to accumulate gold coins and play "Farm".

Neither of these two groups is the main audience for web games.

Shanda's users are all senior players. Since they are senior players, they all play e-sports or large-scale online games. Who will play web games?

Nor is it the main audience for web games.

The total output value of the national web game industry, friends.com only accounts for about 15%, which is similar to Shanda Online.

Obviously, both Friends.com and Shanda Online together cannot meet the needs of the web game market.

Until helo quick login appears.

It can be called a life-saving straw for the entire industry.

When a web game page pops up, the user does not need to register!

Log in directly through helo.

Simple and efficient.

The biggest problem is solved.

Zhou Buqi asked: "Can we guarantee the quick login for so many games at once?"

Zhang Yiming smiled and said: "No problem. In the domestic web game market, the total daily login volume is about 20 million. The number of players who use helo to quickly log in will not exceed 10 million in the short term. Compared with our own data reading,

It’s not an order of magnitude at all. Just squeeze out some resources from your teeth and it will be enough to solve the problem, and the cost can be ignored.”

Even if 8 million players log in to the web game quickly through helo every day... the service fee for each login is 5 cents, and helo can earn 400,000 from this business alone.

After one month, it will be 12 million yuan.

This business is too easy to do.

Zhou Buqi was quite emotional, "The most important thing in doing business is to control resources. Whoever controls more resources can make money more easily and make big money."

Zhang Yiming smiled and said, "You have to have the brains to open a quick login service for the game. At least no one in China has thought of it. With helo quick login, it is equivalent to us having data on players across the country. Who are the senior players?

, who is a player with the ability to pay will have statistics, and then you can enjoy the game..."

Zhou Buqi waved his hand, "Not to mention, we are not involved in the operation of Changyou. How is the game panel?"

Zhang Yiming's face became serious, "This is what I'm talking to you about!"

"oh?"

Zhou Buqi raised his eyebrows.

Zhang Yiming said: "Helo's game panel has a total of 10 pits, and 7 have been decided so far. The diamond pit is "Journey", the gold pit is "Fantasy Westward Journey" and "Demon Realm", and the silver pit has been decided.

"Tian Long Ba Bu" and "World of Miracles" have come down, and there is still one place left. The bronze pit has "Giant" and chess and card game platforms, and there are still two places left."

"What's the problem?"

"Penguin wants to come too."

"What?"

Zhang Yiming said solemnly: "Dungeon and Fighter operated by Penguin wants to buy a silver slot in our game panel. Their "QQ Dance" wants to buy a bronze slot."

"hehe."

Zhou Buqi couldn't help laughing.

sharp!

That’s awesome!

Some time ago, he rejected Mr. Ma's proposal to join forces to suppress 51. This was a good move, and he immediately put on eye drops.

Doesn’t helo claim to be open and fair?

Isn’t it necessary to build an Internet platform without vicious competition?

OK!

Then put "Dungeon and Fighter" and "QQ Dance" over and see if you accept it.

If it is accepted, Ziweixing will use its own traffic to help Penguin Company make money. By then, these two games will be able to sit on the two major traffic drainage platforms of QQ and Helo, and become extremely popular.

If you don't answer, they will have a reason. Ziweixing's so-called fairness and openness are just lies and they are just deceiving their peers. As long as there is a conflict of interests, those who should be suppressed will be suppressed!

Colleagues have all connected to helo express service, and then the user's login data will be in the hands of helo.

This is extremely valuable player data.

Once Ziweixing also makes games of its own, it can conduct precise marketing to these players and attract players from other games to its own games through a series of bombarding advertisements.

"Mr. Ma is in a hurry."

“I was irritated by Rainbow QQ.”

"oh?"

Zhang Yiming smiled and said: "You have been paying attention to the game business during this period, right? The drama of QQ and Rainbow QQ is so exciting!"

Zhou Buqi was very interested, "How is it?"

Zhang Yiming said: "QQ updated its version a few days ago, and I want to conquer Rainbow QQ from the product level. When users using Rainbow QQ check their friends' IP addresses, no information will be displayed on the friend information interface, or it will be directly displayed as United States
To be continued...
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