Chapter 1273 I'm not a fan, I'm the boss(1/2)
After this communication, Zhou Buqi recognized San Dezi more and more.
Sure enough, he went to Wall Street and saw the world. His structure and cognitive level are much higher than traditional football figures such as David Gill and Sir Alex Ferguson.
The only shortcoming is that he lacks a competitive understanding of football.
We still have to rely on the golden pairing of David Gill and Ferguson, which makes Zhou Buqi very reluctant.
In order to build Manchester United from a wealthy football club into a super giant with a network structure and multi-level complex global influence, Manchester United must be reorganized in the organizational system.
To weaken the voice of David Gill and Ferguson.
This is too difficult. These two people have too much influence in Manchester United, especially Ferguson. Why did the Glazer family come to Manchester United? It was because Ferguson had a conflict with the former owner of Manchester United, and then the Glazer family was introduced.
Kicked out the previous boss.
Zhou Buqi even briefly considered firing Ferguson.
But in just a moment, this thought disappeared.
No one in this world has the right to fire Ferguson unless he retires voluntarily.
This is a big deal.
This is also the difficulty of "dove occupying magpie's nest".
If Ziweixing is starting his own business, Zhou Buqi has supreme prestige. He can do whatever he wants and fire anyone he wants. If it is an acquisition or merger with another company, it will be complicated and there will be no superb and clever management.
It is difficult to carry out one's will through means.
For example, Ford spent more than US$6 billion to acquire Volvo, but failed to manage the Swedish company well and was forced to sell it to Geely at a low price. For example, the merger of Time Warner and AOL directly evaporated US$100 billion in market value.
Because of his complex thoughts, Zhou Buqi was a little absent-minded about the second half of the "Double Red Club" game.
However, I have to say that Ronaldinho is really strong and is the number one superstar in the world today. He also gave Tevez an assist in the second half.
Help the team secure a 3:1 victory.
Ferguson was as happy as a child on the sidelines.
Zhou Buqi found this scene a bit ironic.
He is Cristiano Ronaldo, the best player in the world!
But does his income match his ability and influence?
Even if he can't become the highest-paid football player in the world, he should at least be the highest-paid player in the Premier League, right? But San Dezi has just told Zhou Buqi in private that Ronaldo's salary is not even among the top 5 in the Premier League.
Go in.
Will this keep him mentally balanced?
Can he not leave?
His salary at Manchester United is 125,000 pounds a week, and his annual salary after tax is only 3.6 million pounds.
What about a transfer to Real Madrid?
He received the world's highest salary in record time, 13 million euros after tax!
There is a concept in Ziweixing's human resources system that is deeply recognized by Zhou Buqi. Talk about ideals with high-level people, discuss interests with mid-level people, and talk about feelings with low-level people.
For example, for a newly graduated college student, it is enough to talk about relationships. How many scholarships did Ziweixing give him, internship opportunities, and the help of the school network? Then he talks about patriotism and supports domestic technology companies to overcome difficulties.
Technique... A set of combination punches is almost enough.
If it is Shen Xiangyang or a top scientist like Wang Jian, talking about relationships is nonsense, and talking about interests is not enough. We must use "ideals" to kidnap them. The one who won Shen Xiangyang was the artificial intelligence strategy, and the one who won Wang Jian was cloud computing.
project.
In the field of football, it is useful to talk about ideals at the level of David Gill and Ferguson. But Ronaldo is obviously not enough. Last year he was about to transfer to Real Madrid, but Ferguson convinced him emotionally. It was Manchester United that trained him.
Raised him from a crying child to a world-class superstar.
Then Ronaldo stayed.
But he will also grow.
He will gradually grow from talking about relationships to talking about interests. Unless his interests are greatly satisfied, like Mbappe, who earns tens of millions of dollars a year under the age of 20. The pursuit of interests has been satisfied.
For further growth, it’s time to talk about ideals.
Now Ronaldo is obviously not satisfied with his interests.
At the end of the game, Manchester United defeated their archrival Liverpool 3:1 at home.
Everyone is happy.
Zhou Buqi had a forced smile.
A victory in one game is only a partial victory. There is still a long way to go to achieve an overall structural victory for Manchester United and surpass Real Madrid and Barcelona to become the world's No. 1 club. Diehards like David Gill and Ferguson will not be fired if they want to
He cannot be fired. If San Dezi is reused, he still has shortcomings in ability.
After the game, Zhou Buqi wanted to go to the locker room to congratulate the players.
However, Sandoko stopped him and told him in a low voice, "We are not welcome in the locker room. This is Ferguson's rule. I have never been in it."
Zhou Buqi frowned slightly, "The wind can let in the rain, but the king can't?"
San Dezi nodded, "Absolutely."
Zhou Buqi didn't look bad, he was having fun with everyone, enjoying the joy of winning the game. After working for almost an hour, he left Old Trafford and went home directly.
Ning Yaxian saw that he was not happy. After returning home, she quietly went to his study and joked with a smile: "What's wrong? Are you embarrassed?"
"What's so embarrassing?"
"That Hollywood female star failed to show off her masculine qualities?"
"What are you talking about!" Zhou Buqi was angry and funny, "You still don't know what my level is?"
Ning Yaxian chuckled and said, "Yeah, I know."
Zhou Buqi went over to help her sit on the sofa, and sighed, "It has nothing to do with women, it's about football. David Gill and Ferguson are a bit at odds."
"Why?"
"A question of thinking."
Then, Zhou Buqi briefly explained the differences between the two parties.
Ferguson is almost 70 years old and has a standard old-school football philosophy. He believes that players should have the best professionalism and put all their energy and attention on the football field and pay less attention to things off the field.
But the new commercial operation model brought by Real Madrid is that the club must own 50% of the image rights of some top players. In order to fully realize 50% of the image rights, the players must be continuously exposed in the media.
Only when you have huge social visibility and influence can you receive enough endorsements and participate in enough commercial activities.
This kind of thing will definitely distract the players.
Being distracted may affect a player's performance on the court. At that time, Beckham was busy with too many business activities and did not perform well on the court. He was kicked out by Ferguson and then sold him.
Ning Yaxian is not even a fan, let alone understands such deep-seated issues. It's strange, "Didn't you say that the essence of Manchester United is football, and business must be subordinate to competition."
Zhou Buqi said: "Yes, business must obey competition, but that does not mean that competition must restrict the development of business."
Ning Yaxian said softly: "If players have no money and can only earn high wages by playing well, then they will spend all their energy on playing football and the results will be good. If players can make a lot of money through commercial activities,
Maybe you don’t care about the salary on the court, and your effort level won’t be that strong, which will affect your game performance.”
"Eh? You know how to play football!" Zhou Buqi laughed, kissed her on the face, held her in his arms, and then said with emotion, "Oh, my own woman is better, hug her and be considerate. That Hollywood star,
Apart from being pretty and having a good figure, I have nothing else.”
Ning Yaxian pursed her lips and glared at him, "As for football, commercialization will distract the players. How do you want to solve it?"
"It can't be solved."
"ah?"
"No need to resolve."
Ning Yaxian was confused, "What do you mean?"
Zhou Buqi said: "Have you watched today's game? How good is Ronaldinho? One shot and two passes. He is the best player in the world, much better than Kaka. With his level, he can't beat Liverpool as strong as
The team needs to perform 100%. If we play against weak teams like Newcastle and Fulham, as long as we devote 50% of our energy to the game, it will be enough to win."
Ning Yaxian immediately followed his train of thought, "You mean...you mean the remaining 50% of your energy is used for business activities?"
"right."
"What if we don't perform well and lose in an upset?"
"How good is an upset?" Zhou Buqi used to be a fan, but now he is a boss. Different levels of thinking have different ways of thinking about problems. "Many times, an upset can get more attention from the market than winning, and it is more important."
It’s contagious. Real Madrid has been upset in the Champions League every year in the past few years. But their annual income is 100 million euros more than Manchester United.”
Ning Yaxian couldn't laugh or cry, "You really think about the Internet, traffic is king."
Zhou Buqi recognized this statement and said: "Yes, when it comes to brand and influence building, traffic is king. Whoever has high exposure and wide dissemination will have a higher brand. In this regard, Manchester United has been
Real Madrid and Barcelona got away. If you want to get traffic, first,
Shocking transfer transactions; second, winning the championship; third, super victory or upset loss; fourth, broader business cooperation; fifth, gathering players through their personal fame. Now Manchester United,
To be continued...