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Chapter 1932: Marketing Is Adding Errors to Errors

From a market perspective, there is no need to challenge their inherent cognition in order to convey the correct facts to these 90% of people, resulting in insufficient money-making ability.

It is very necessary to cooperate with universities.

Zhou Buqi is different. He is mainly looking for an opportunity in the market!

The two sides have different ideas, but there is consistency in the process.

Later, Japan promoted Go to the Western world.

Ziweixing is going to launch the AI ​​Go project "Rokid-go", which is very anxious and cannot be delayed.

After buying out the project, the university team will transform from the main force into the auxiliary force. The AI ​​team under Chen Xiangyang will take over the project, focus on making efforts and focus on conquering!

We must complete the tasks assigned by Boss Zhou at any cost!

Zhou Buqi spent three days following Chen Xiangyang and his three assistant scientists, flew from London to Hong Kong Island, and met two university teams respectively.

In order to sell mobile phones, Xiaomi launched an e-commerce platform itself, calling it "focused on online sales."

But there is no way, public awareness has been formed.

The technical difficulty of making games is actually not too great.

This time, IBM is coming in full force.

Then do all the research and development in these 50 directions!

In the end, 49 topics failed, and one of them won the final victory.

Working with universities can solve this problem.

It was a helpless choice to have no goods in hand, so I deliberately said it was a very proactive "hunger marketing". This made people feel shocked and I felt that this routine was very powerful.

With the help of artificial intelligence, the strategy of this stupid pharmaceutical industry may be changed!

There is no need to do all the projects on the route.

AI pharmaceuticals is a technological direction full of fantasy. At present, all AI manufacturers are in the hype stage, and it is a very beautiful pie drawn by AI for all mankind.

Chen Xiangyang said: "It feels a bit inappropriate."

The risk of developing games is no less than developing artificial intelligence products.

Ziweixing will invest 1.7 million US dollars to buy both semi-finished projects. At the same time, Chen Xiangyang will personally lead the team to set up a brand new research team called "Rokid-go", and will build this project with the momentum of core tasks!

Next, Zhou Buqi will go back to the capital, and Chen Xiangyang will go to Silicon Valley to solve this problem immediately.

In other words, if you want to reduce the scientific research investment of a successful project, you don’t have to do anything else. You just need to find a way to reduce the investment scale of those failed cases.

The higher the risk of R&D work, the more technology companies need to cooperate with universities.

In order to ensure success, traditional pharmaceutical research must adopt the stupidest method and do all the topics under the choice route, which will inevitably cause huge R&D losses.

This time, I won't bother Google.

Japan respects Go as a god, and various schools of belief emerged, using the ancient and elegant Chinese character "Gi" to refer to Go. "Gi" in Chinese means Go, pronunciation is the same as "chess"; in Japanese, it also means Go, pronunciation is the same as "ga".

In fact, the research and development funding for this project is only US$100 million, but when calculating the total investment, all the funds for the failed project need to be included in the name of this successful project.

The more cutting-edge scientific research is, the more it will experience a lot of failures. Success is accumulated by countless failure cases with mountains of bones.

Their cultural output ability is stronger than that of China and has greater influence. Over time, except for several early countries such as China, Japan and South Korea, each with their own names, the name of Go has become "high" and "go" all over the world.

This is also one of the topics that IBM's "Watson" artificial intelligence products have recently been focused on in the market, which is AI Pharmaceuticals.

"Does Rokid-go's name sound bad? 'Rokid-gou', 'Rokid-gou', and even... 'Wulnerable chicken-gou', can also be cute and interesting in Chinese context."

Foreign universities are mainly distributed in Europe, South Korea and Japan, among which the most investment in scientific research funds are Cambridge and Oxford University in the UK.

There are several English statements of Go, "weiqi" is one, but this is not commonly used, it is a word produced in China for cultural output; the most commonly used word for Westerners is "go".

Go was invented in China and later spread to Korea and Japan.

However, in terms of hard-core strength, the full-time AI scientist teams hired by Chen Xiangyang must be more powerful, more focused, and more cohesive.

First investigate the Oxford team's projects, then go to Hong Kong University to study their project progress and technical achievements, and then... Ziweixing will pay a lot of money to buy out the project directly!

...

For example, Ziweixing's artificial intelligence development has cooperated with more than 10 universities around the world, including Tsinghua University, Peking University, Beike University, Fudan Nankai University, Hong Kong University, etc.

The copyright of this game is that Changyou accounts for 40%, Southern California accounts for 30%, and the game team accounts for 30%, and the interests of all parties are taken care of, which is mutually beneficial and win-win.

There is really nothing to do, there is no goods in hand.

For Lei Jun, there are two main difficulties in starting a business to run Xiaomi.

In fact, the same is true for traveling.

"Ah?" Zhou Buqi was a little funny, "What other good idea do you have?"

The biggest taboo in product marketing is to challenge the public's cognition.

At the same time, we can go deep into the front line to establish good relationships with college students and gain priority for future talents to choose careers.

Second, there is a lack of contacts from channel dealers.

"No need, this is a world-class product. When doing marketing, it is very important to have a public understanding of the product and choose to cater to it rather than challenge it. 'weiqi' is not a popular name."

For example, a game team at the Game Center of the University of Southern California applied for the development fund provided by Changyou, and after getting the money, it really developed a very excellent game.

This is just like making Hollywood commercial movies and writing online novels. Anyone who wants to make a lot of money cannot bear moral responsibilities with a sense of justice. He must ignore reality and create an illusory cognitive illusion to constantly please consumers. For example, justice will eventually defeat evil, and for example, good people will always be rewarded.

Chen Xiangyang nodded.

"go" is just that during the cultural dissemination process, Japan's misreading of Go has become "high". The correct pronunciation should be "chess", and the English should be the Chinese pinyin "weiqi".

When a company conducts the market, it must turn passive into initiative, and try every means to build its own scandals, shortcomings and sufferings into a healthy, dynamic and positive appearance.

In fact, this is a forced one.

Before leaving, Chen Xiangyang was a little hesitant, "The project name is really Rokid-go?"

So many people mistakenly think that "hunger marketing" is the best marketing method. Many people open a milk tea shop or a hot pot restaurant. They obviously have many customers in the early stage, which can quickly expand the market and form a reputation. But they insist on learning the routine of Xiaomi's hunger marketing, knowing it, not knowing why, and mistakenly taking the marketing context as a fact, resulting in a mess of business and going bankrupt one after another.

In order to obtain support from Japanese suppliers, he even went to Fukushima in two months. Don’t forget that in March this year, a nuclear leak had just occurred in Fukushima.

They are all committed to using the latest deep learning models to develop AI Go products!

Both teams are purely scientific research, and their ideas are of course different from those of Boss Zhou.

If Zhou Buqi wants to make Rokid-go into a market product with public effects and trigger a phenomenal sensation, he must not challenge the public's perception.

So, don't start from scratch at this time.

The more mistakes they make, the more solid their thinking will be, the more convinced they will be. The easier it will be in the future in waves of harvesting and the easier it will be to achieve results.

Zhou Buqi wants to make AI Go products to develop global markets, not domestic markets.

Then it was confirmed.

Without connections in the sales field, even if you make a mobile phone, you can’t find an agent to help you sell.

Chen Xiangyang knew this truth well.

"Um."

First, the difficulties of suppliers.

Zhou Buqi is not God either.

Therefore, the research and development funding for this new drug reached US$5 billion.

Zhou Buqi has not officially entered Changyou yet and has not yet taken the program.

For the 90% of the group, it is better to let them add more mistakes than to find ways to wake them up. For the 10% of the people, there is actually no choice between right and wrong. People's hearts are divided into good and evil. Some people mainly rely on faith, while others mainly use their butts.

In order to show his importance to this project, Zhou Buqi followed him to the UK and first negotiated with the Oxford team.

What should I do if the facts are contrary to public perception?

Change the facts and cater to the public.

We have cooperated with game centers at seven American universities including USC, Harvard, MIT, and Pennsylvania. We are expected to invest 15 million to 2,500 US dollars each year to fund the teams of these game centers for game development.

They made Go AI to further promote the improvement of deep learning models through this product, and they are technical pursuits.

Zhou Buqi returned to China temporarily this time, which is only a few days later.

In fact, Xiaomi has never been an active choice when doing hunger marketing.

In later generations, Xiaomi's "hunger marketing" was well known to everyone.

Zhou Buqi needs to play a time difference!

Zhou Buqi doesn't think so, "Rokid is now equipped in Aster4, and has formed a certain public reputation. It is a very well-known AI product."

There are many classic games that are actually developed by university teams, such as the card game "Three Kingdoms Kill" operated by Zhou Buqi to Changyou. This game is made by university teams.

Later, I spent a lot of money to buy the copyright.

Mainly paying for failure.

The strength of the university's scientific research team is quite small.

Xiaomi’s press conference is about to begin. There are still many problems that have not been solved on Xiaomi. Mi fans have accumulated a lot, but mobile phones just cannot be made into scale and are short of everything.

Ziweixing and universities have invested more than US$85 million in total scientific research in the field of artificial intelligence every year, and have carried out more than 30 related scientific research projects.

Without the accessories provided by the supplier, you cannot make a mobile phone.

When Zhou Buqi first started his business, he started working with Kingsoft. He also established a good relationship with Lei Jun. He is not the kind of person who suppresses his opponents in all aspects and without bottom lines for business competition.

If there is a stock, who wouldn't sell it?

Electronic products are not the more expensive the liquor you stockpile. If you keep mobile phones, it means depreciation and constant depreciation. If you have goods, you must sell them. There is no possibility of stocking up.

It just so happened that in the past few years, Ziweixing has been laying out the domestic smartphone industry chain, especially this year, it has reached cooperation with Apple, Google, Sony and Hyundai, and will work together to promote the improvement and upgrading of the domestic smartphone industry chain.

In other words, if Boss Zhou is dealt with, Xiaomi can solve the supply chain problems to a large extent.
Chapter completed!
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