Chapter 2166 Come to apologize

Author: Wilderness Elegy

Chapter 2166 Come to apologize

In the afternoon, Zhou Buqi met Wei Zhe. There was nothing more to say. He expressed his attitude simply and clearly, and chatted for half an hour.

If you are interviewing ordinary executives, it will usually be a round-robin battle.

Especially Internet companies.

The most common routine is to talk all night long, chatting during the day and at night, talking about astronomy, geography, society and humanities, and talking about everything that can be discussed from all angles.

Not only does it test each other's knowledge and understanding of the world, it is also a test of physical endurance. If you can keep the high-intensity beating of brain cells for two days and two nights, and can endure without being rigid, you will be considered a pass. That's it.

Like many large companies in traditional industries, when looking for senior executives, they have to drink heavily. If you can't drink, you will basically be dismissed.

However, at the next level up, it is no longer necessary.

Zhou Buqi wanted Wei Zhe to go to Lianjia as the president and assist Boss Zuo in building this self-operated rental platform. This was more of a mental understanding and a strategic design.

What's more, this person came from Ali, so his mental attributes and combat effectiveness must be the same.

Zhou Buqi explained his thoughts and expressed his outlook on the future prospects of the rental market. This is an industry that deeply integrates offline and online, and ordinary people cannot play with it.

Wei Zhe was a little confused.

Zhou Buqi asked him to contact Boss Zuo and asked them to continue chatting.

This is not an easy choice.

However, it feels about the same.

After resigning from Alibaba, it was not easy for Wei Zhe to find another job. He was too low to look down on him and too high to trust him. The position introduced by Zhou Buqi was more suitable.

Zhou Buqi asked Wei to go back and think about it carefully.

This is a rare opportunity!

However, Zhou Buqi didn't have time to tell Wei Zhe more. He had to quickly leave and go to Changyou. It wasn't that something went wrong in the game business, but that an uninvited guest came - John Chichitillo.

He is the executive director and CEO of EA.

It was he who led EA's transformation into social games over the past few years and acquired Friend Studios.

Zhou Buqi was surprised by this person's sudden visit. When he heard Mattrick say that EA's CEO came to China in the morning, Zhou Buqi couldn't believe it. He came so rashly?

Don Mattrick's explanation makes sense, "There is no other way. If he doesn't work hard, he will really be dismissed by the board of directors. He served as the CEO of EA twice in the 1990s. If this time

He was impeached again and resigned from office for the third time."

Zhou Buqi frowned slightly, "What is he here for?"

Mattrick smiled and said: "Apologise!"

"Apologize?"

"What happened to the British gaming company Codemasters."

"Does an apology help?"

Zhou Buqi sneered.

It caused Changyou an economic loss of more than 100 million pounds, and it makes sense to come here and apologize?

However, Zhou Buqi could also hear something from Don Mattrick's words.

The current CEO of EA, John Ricciitiello, served as the CEO of EA in the 1990s. And that time period was when Mattrick was working at EA!

In other words, Mattrick was promoted step by step from an ordinary game producer to an important figure in the game industry, and he was cultivated by John Ricciettilo.

This basic human relationship should still be respected.

Mattrick sighed and said: "You know, EA wants to acquire the Codemasters studio. It is not his instruction. It is the conservatives within EA who are actively promoting it. He has even been opposed to it."

"This doesn't make sense."

Zhou Buqi remained unmoved.

Mattrick said with emotion: "Indeed, he is in a difficult situation now. In addition to expressing his apology, he has another thing to do when he goes to see you this time."

Zhou Buqi asked: "What's the matter?"

Mattrick said: "He didn't want Changyou to get into the realm of football games."

"What?" Zhou Buqi was slightly startled, "Did you tell him?"

The news that Changyou is developing a football game has not been announced to the outside world, and even few people within Changyou know about it.

How did the people at EA know?

Mattrick quickly explained, "I didn't say anything. EA found out from other channels."

"What channel?"

"FIFA."

"Um."

Zhou Buqi nodded.

This is not surprising.

The contract between EA and FIFA has entered the final year. It needs to restart negotiations with FIFA to complete the contract renewal and obtain the naming rights of "FIFA" for the next 10 years.

At this time, Changyou had already contacted FIFA and expressed its interest in the name "FIFA". If EA had obtained this information from FIFA, it would not be difficult to guess Changyou's plan.

Mattrick said: "He may be trying to persuade you not to make football games. In the past two decades, dozens of football games have failed. Including Japan's Sega, after the failure, even several of its sports games have failed.

All game studios were sold to take-two, which led to the rise of take-two in the sports game industry. But even with the rise of take-two, in basketball games, baseball games and other fields, it has surpassed EA games.

But they never dare to enter the realm of football games."

Zhou Buqi said: "It's too late! I have already taken action and will soon get the copyright of "Pro Evolution Soccer"!"

Mattrick continued: "If Changyou insists on making a football game, he hopes that Changyou will not raise the price to grab the 'FIFA' trademark. EA said that they have cooperated with FIFA for twenty years, and FIFA Football has become EA

It is impossible for them to let this authorization fail under any circumstances for their flagship series. If they raise the price, it will also be cheaper for FIFA."

Zhou Buqi was a little funny, "What kind of reason is this?"

Mattrick said: “He said that if Changyou agreed, FIFA would be willing to share some technical intellectual property rights with PES.”

"It's just a game, how much intellectual property can you cherish? Changyou has a strong R&D team. You can do your own research without their authorization!"

Zhou Buqi thought this proposal was absurd.

Last year, Changyou completed the acquisition of the game division of Ziweixing International. This is a game department located in Silicon Valley with more than 200 employees and top-notch technical capabilities.

Silicon Valley is where technology is strongest.

Many big game companies and studios are located all over the world. The main reason why they can do this is because games actually have little technical content and do not require the participation of top engineers in Silicon Valley. They can be made in almost all countries around the world.

.

Previously, Ziweixing International’s game division was a game development team with strong development capabilities established under Shen Xiangyang’s technical concepts.

In terms of technology, Changyou is not bad at all.

Don Mattrick had already guessed this outcome, and said with a smile: "I talked to John twice in the past two days, and he was indeed very embarrassed. But I told him that I was powerless and couldn't decide. .So he went to China to find you."

Zhou Buqi did not answer the question and suddenly asked: "How many years has this John Riccietti been the CEO of EA this time?"

"Six years, maybe."

“What’s the stock price like?”

"Uh..." Mattrick felt helpless, "It dropped by 65%. When he took office, EA was the world's largest gaming giant with a market value of nearly US$30 billion. Now it is only over US$10 billion."

"I'll go!" Zhou Buqi was stunned, "Isn't it natural to be dismissed by the board of directors after the company has achieved this? What is he still tossing about? Are you refusing to accept his fate?"
Chapter completed!