The role of MSN is immediate.

MSN Chinese has only been online for 5 days, and Friends.com has gained 5 million new users.

Among them, 4.5 million were quickly logged in and registered through MSN accounts.

It can be said that in this era, MSN user loyalty is far stronger than QQ. The main reason is that MSN users are used by white-collar workers when they go to work.

Therefore, the cooperation between Lianzhong Game Platform and MSN is bound to fail.

How do white-collar workers play games during working hours?

But Friends Network is different.

This is the web page.

For example, the later Kaixin.com quickly became popular all over the country due to the love of white-collar workers. White-collar workers cannot play some big games while working. Web games like Kaixin Farm, where you occasionally steal vegetables and water, are easy to operate and save money.

It saves time and effort and is often more popular among relatives.

Currently, Friends.com has not launched a web game project.

Mainly due to network speed.

Internet speed has a great impact on the operational fluency of web games. Once the Internet speed is not good, it will affect the user experience and the gain outweighs the loss.

The country is vigorously promoting the construction of Internet infrastructure and spending huge sums of money to lay out broadband... With the speed that we are proud of in China, it will not take long for the domestic Internet broadband environment to be enough to meet daily needs.

Today's friend network mainly attracts white-collar workers through alumni records.

Almost all white-collar workers in 2005 had experience using Chinaren, and they all maintained relationships with classmates there. But Zhang Chaoyang was so fucked up that he spent every day with Wang Shi from Vanke, taking female celebrities on sightseeing tours.

...so that the platform is getting worse and worse, and almost all users are lost.

At this time, Friends Network appeared.

Here, you can re-establish the relationships you had with classmates in junior high school, high school, and college.

Moreover, the social nature of Friends Network is much stronger than that of Chinaren. The page is fresh and has many functions. You can share your current life with your classmates at any time...

More importantly, Friends Network pays more attention to privacy and focuses on "friends".

Only friends who add each other as friends can see each other's blogs, photos and other personal information (you can also manually adjust it to be visible to strangers). This setting is almost the same as MSN's positioning.

The main reason why MSN is not as well promoted as QQ is that MSN pays more attention to privacy and prevents harassment. QQ is different. You can apply to add others as friends at will, which is more entertaining.

It is more entertaining and has a wider audience; it is more business-oriented and has higher loyalty.

The market positioning of Friends.com is highly similar to MSN, so user conversion is naturally easy.

Zhou Buqi came to Friends Network and put forward two small functional requirements.

First, add a "poke" function, users can throw a "poke" to others.

This function, seemingly without any practical significance, is an important demonstration of social psychology.

Because friends network needs to protect privacy, it would be too intrusive for strangers to directly apply to add friends, so they can just poke them. When a user receives thousands of "poke"s every day, it will greatly satisfy their vanity.

A "poke" between friends is also very knowledgeable.

If you want to make friends, you often need to strike up a conversation. But striking up a conversation is a skill, and not everyone can do it. What should I do? You can use the "poke" function. You poke me, I poke you... back and forth several times,

A little ambiguity emerged.

No way, a large part of the meaning of socializing lies in socializing with the opposite sex.

QQ started out by making it easy to pick up girls. When you go to a big city in the south to pick up factory girls, they always ask you what your number is? This number is not a phone number, but a QQ number.

It’s not easy to be so explicit on Friendship Network, but a little in-depth application of psychology is still possible.

The second function is to propose adding a "drift bottle" function.

This is the dating function launched in 2010 by the QQ mailbox team led by Zhang Xiaolong of Penguin. It became very popular and is deeply loved by the majority of users. Users who are usually very busy at work and have a rich social life rarely use the drift bottle. Only those who urgently want to

Only users who make friends will use it.

In other words, the drift bottle function has gathered a large number of users who are eager to make friends online. If a group of people with the same needs gather together, can the probability of successful matching be high? Can they not be liked by everyone?

If Friends.com wants to grow bigger and attract more and more users, it must strengthen its entertainment aspect.

At the same time, it cannot be overly entertaining like QQ, which has become synonymous with "three lows".

In this regard, you must learn WeChat.

This is probably the most successful instant messaging software in human history.

While taking into account entertainment, it is also restrained and restrained, maintaining a certain seriousness, and focusing on functionality for each type of user group.

Entertainment and seriousness correspond to each other.

Being too entertaining means losing the serious side. And many functions need to be taken extremely seriously, such as e-commerce. Tencent will never succeed in e-commerce by relying on QQ, because no one will believe it.

At the same time, it is difficult for Alibaba, which is too serious, to engage in social activities. It spends real money and money, and it is really not entertaining... On the contrary, DingTalk, a business-oriented company, dominates the serious platform at the enterprise level.

For this kind of social application, Zhou Buqi actually knows a lot of novel and interesting little functions.

But he has to exercise restraint.

To balance entertainment and seriousness means giving up many novel features that may break the balance, such as burning after reading... Once this small function is released, it will definitely attract many users who are looking for beauty, but the nature of the platform will soon

Changed, and went three ways down.

First launch two small functions: "poke" and "drift bottle" to test the market response.

Regarding this, Zhou Buqi and Zhang Yiming communicated for a whole morning.

"By the way, I have to ask you for a few days off."

"What are you doing?"

"I want to graduate."

Zhang Yiming said helplessly.

Zhou Buqi laughed.

Yes, he is still a senior. It is almost the end of June. When it is time to graduate, he needs to go back to school to apply for some documents and participate in some graduation ceremonies.

"Is everything okay here at Friends.com?"

"Well, let Dagang keep an eye on him for a few days. I'll be back in a week at most."

Zhou Buqi sighed: "After graduation, you really enter the society and change your class. By the way, why don't you go home and have a look?"

Zhang Yiming shook his head, "No need."

Zhou Buqi nodded and said casually: "Well, just send the money later. Let me tell you in advance that the mobile phone group purchase on Xiaonei.com was very successful and made 300 million. I plan to spend 100 million to give

All shareholders of Ziweixing Technology receive dividends.”

Zhang Yiming was stunned for a long time.

Heart pounding.

This is really the right path.

At the same time, I felt secretly guilty in my heart. All the money was earned by the school network, but the friends network did not earn a penny, so the dividends were all in vain?

You have to work harder!

…

Tender meeting.

The location is Peking University Second Teaching.

This bidding meeting was organized by Chen Dong, and everyone from the Ten School Entrepreneurship Alliance was invited to participate to determine the decoration plan for the two-story office building next to Weixin International Building.

A total of 6 design companies participated in the bidding.

The atmosphere is a little weird.

Those who came to compete were all middle-aged people in their thirties and forties, but the judges below were holding pens and papers to write and draw, but there were ten young college students with young faces.

However, no one dares to despise it.

Is this an ordinary person who can rent an entire two-story office building in Weixin International Building in Tsinghua Science and Technology Park in one go?

Six design companies all sent their most fluent and expressive speakers to the stage to explain their design concepts to the big-screen PPT...

The selection mechanism is also very simple.

Ten people, including Zhou Buqi, Zhen Yu, Guo Pengfei, Chen Dong, Ma Pingshan, and Ji Zian, rated these designs according to their preference, ranging from 0 to 10 points.

Final summary.

The design with the highest total score will be successful in the bidding.

Zhou Buqi is not very interested in choosing the decoration plan. In his opinion, this is just a temporary residence. When the opportunity matures and he becomes rich, he will definitely have his own headquarters building. It is impossible to live forever.

I'm living under someone else's roof and working in the Sohu building, right?

"What's the price?" Zhou Buqi asked Chen Dong next to him in a low voice.

Chen Dongdao: "If it is a public plan, the average price per square meter is 900 yuan. What we require is a relatively high-end style, and the upper limit of the price offered to them is 1,200 yuan per square meter. In fact, decoration mainly depends on the materials. If all use the world's
To be continued...