Ziweixing is currently doing three things at the same time.

First, the security business. This battlefield has come to an end, and Micropoint Antivirus is harvesting the last remaining market. The whole process is perfect.

Second, the search business. This battlefield has just begun, and the top priority is to promote browsers. Although this process is quite bumpy, overall it is going very smoothly.

Third, Taobao business.

He Yang personally led the team to Hangzhou and launched multiple rounds of negotiations with Taobao's team. Both parties hoped to cooperate, but there were serious differences in the way of cooperation.

The cooperation model that Taobao hopes is to jump to the web page. That is, users jump to the Taobao page to place orders through the Taobao channel of Friends. For this reason, Sun Tongyu is willing to pay an additional advertising fee on the basis of commission.

Friends.com does not want webpages to jump. Only by keeping users on their own webpages will they have a better user experience, and it will also be easier to build the "preferred" brand of Friends.com.

Right now, we are cooperating with Taobao, and the preferred channels are all Taobao products.

When the time is right in the future, you can also add products from e-commerce websites such as JD.com, Dangdang, and Amazon to enrich the diversity of users' selections.

But the negotiation was not going well!

He Yang called and explained the matter, "If the webpage jumps, Taobao will pay an additional fee to make up for our losses."

Zhou Buqi said firmly: "This is not a question of money! He Yang, you still haven't seen the essence. This is a competition for the initiative in cooperation. We are a data company, and we want to take the initiative in data."

"data?"

"Yes, if it is a web page jump, except for some designated orders, we have no idea what products the users purchased. Even if Taobao is willing to pay for advertising, all we get is money, and that part of the order data is missing.

.If you place an order on our own platform, we can get first-hand transaction data, so that we can better profile users based on the data."

He Yang was silent for a long time and sighed, "This matter is difficult to handle."

Zhou Buqi said: "There is no room for negotiation. Ziweixing has many businesses and we can collect enough data. Only e-commerce transaction data is our disadvantage. Only transaction data from college students is far from enough."

. We need this project to promote the company’s progress in this direction.”

He Yang said: "Sun Tongyu has a very firm attitude and has said harsh words several times."

"How did you say that?"

"Similar to you, I would rather not cooperate than cooperate in this mode."

"Where's the old horse?"

"Didn't see it."

Zhou Buqi said: "Go directly to Boss Ma to talk. Sun Tongyu's vision is still a bit low, and he only cares about Taobao's immediate interests. The current domestic e-commerce environment is not good. We should work together to develop this market."

The most important thing is that Friends.com is not a competitor to Taobao, but a helper. This is the fundamental."

Although the current negotiations are not going well, he has full confidence in Lao Ma.

But the next thing happened, I really had no confidence.

At present, in addition to the security business, search business and e-commerce business of Ziweixing, Boss Zhou is also ambitious to engage in instant messaging business.

We are at war with Baidu, talking about cooperation with Alibaba, and we are also giving Penguin a cold shot behind our backs.

He fell in love with Fetion!

For this purpose, Cheng Zhenping, the vice president of the group, was specially dispatched to handle this matter.

After going to inquire for a few days, he finally came back to report.

"This is too complicated!"

Cheng Zhenping sighed and shook his head frequently.

Zhou Buqi looked at him strangely, "What's wrong?"

Cheng Zhenping said: "China Mobile is a giant company, many times bigger than us. There are so many factions and the relationships are so complicated that it is unimaginable. Every interest is maintaining a tight balance. Once it is not handled well, it will

Collapse. Most people simply can’t do it well.”

Zhou Buqi said amusedly: "I asked you to talk about Fetion, what are you talking about?"

Cheng Zhenping said: "We are talking about Fetion. The general idea of ​​​​this business is that you can send text messages to users for free through Fetion. On the surface, it is grabbing QQ's business, and more importantly, it is grabbing the SMS business.

business."

Zhou Buqi hummed, "They made too much money in the SMS business and they don't want to give away the profits they got."

He couldn't help but think of Lenovo, which was also reforming, but the resistance was too great. Even the board of directors couldn't push many decisions forward, let alone a giant like China Mobile Group.

Unless someone can have the iron-fisted courage of Huawei CEO Ren or die if he doesn’t reform, he can forcefully promote internal reforms and usher in new life.

Cheng Zhenping continued: "I have investigated and found that this project has been launched, but the final plan has not yet been determined. If we want to extend our hands, there is still a chance to compete, but... it is too unrealistic."

Then, he handed over a document.

It’s about the authority relationship of the Fetion project.

Zhou Buqi was almost dazzled by what he saw.

A total of 36 business entities are involved in product R&D, operations, sales, support, etc., forming a complex system with multiple stakeholders and diverse interest demands.

Among them, the ownership of the brand belongs to China Mobile Group.

The headquarters data department has driving guidance and management rights.

Internet Base, one of the three major bases, and the associated Zhuowang Technology Company are the actual operators of Fetion, responsible for the nominal management and operation of Fetion products, and accept the guidance and assessment from the headquarters data department.

Shenzhou Taiyue Company is responsible for the actual development, operation, support and service provider of Fetion.

Each provincial branch is responsible for business sales promotion and resource investment.

The interests of all parties are well balanced.

If Ziweixing wants to participate, it can only take over the work of Shenzhou Taiyue Company.

It is equivalent to China Mobile outsourcing the development and operation of Fetion.

Outsource the most difficult, thorny and complex things to professional companies. What we do in mobile is to put the good products on our own platforms, and then use our own platforms to promote them. The expenditure on our own company A

, it went into the pockets of Company B.

It’s simply a cake-sharing feast.

Zhou Buqi's heart felt cold and he was a little distracted, "So, we have no chance?"

Cheng Zhenping said: "If we fight for it, we should be able to replace Shenzhou Taiyue. That company seems to have some background. But it is really unnecessary. If the management rights and ownership are stripped away, even if we get Fetion, what's the point?"

Zhou Buqi shook his head and muttered: "Fetion has a mobile platform. As long as you imitate QQ to a five-point scale, you will be able to get started. Even if you only have the right to operate, you can still control a considerable part of the data resources and use this platform to

Promote our own products.”

Cheng Zhenping said bitterly: "But if you want to do Fetion, you have to obey the leadership of each department of Mobile. It would be fine if they could form a unity, but the key is that there are still differences of interest among the departments. This department said that a plan should be made

, that department said they should do Plan 2, and be caught in the middle...people without any background really can’t handle it.”

His next words made Zhou Buqi completely give up.

“When the specific representatives of ownership from the headquarters find that they cannot benefit from the market profits and losses of this product or are taking risks, the only thing he can do is to do product planning and marketing. Try your best to satisfy your leaders. I think we should stay away from them. The one who is close is black. Ziweixing is full of vigor, sunshine, and fighting spirit. There is no need to get deeply involved with them."

Zhou Buqi looked at the document in his hand with mixed feelings.

Somewhat reluctant.

MSN is too useless. Fetion is the product that can really compete with QQ. With the help of mobile platform resources and the promotion of customers and sales staff in various provinces when handling telephone services, it can be launched very quickly.

Because you can send text messages directly to your mobile phone, it is even better than QQ in terms of functionality.

As long as it is operated properly, it can completely occupy the domestic instant messaging market.

However, there are gains and losses, Cheng Zhenping is right.

Ziweixing is now full of vitality, and every business is doing well.

There is no need to have too deep contacts with state-owned enterprises.

If some bad styles and working habits are contracted, it will cause great management chaos.
Chapter completed!