The next day, field trip.

It's actually just shopping.

Zhou Buqi finally saw why the traditional model is so powerful in the Japanese market.

To a certain extent, both in China and the United States, shopping is shopping and shopping is shopping. Shopping does not necessarily mean shopping.

It's different in Japan, shopping is really the same as shopping.

Zhou Buqi felt like a fool.

Whatever others want to sell, you have to sell yourself!

It's not because the channel provider is so good at deceiving him. In fact, the other party can't speak Chinese, and Zhou Buqi can't understand Japanese. The two parties can only communicate through gestures and broken Japanese English.

It's because the service is good.

Welcome, a ninety-degree bow; please try it on, a ninety-degree bow; pack it away, a ninety-degree bow; give you change, a ninety-degree bow; welcome again, a ninety-degree bow...

Zhou Buqi is really worried that these young Japanese girls will break their waists.

This is nothing.

When buying trousers, there are two Japanese girls kneeling at your feet to help you adjust the trousers; when buying shoes, there is a Japanese girl kneeling at your feet to accompany you throughout the process. The customer does not need to move anything, and the Japanese girls will help you thoughtfully.

Change your shoes.

Instead, he would kneel down and salute at every turn, as if he was kowtow.

Collapse!

Many times, Zhou Buqi doesn’t want to buy it, but with this kind of near-perfect service, he really can’t refuse. The girl worked hard to serve you for half an hour, bowing and kneeling, but in the end she didn’t buy it.

After I left, I felt that I really couldn't get through this.

You can only spend money on shopping.

If you don't have a hard-hearted heart, you really can't bite the bullet and leave.

The accompanying Wang Haiyang, Wang Xing, Shi Jinglin and Ning Yaxian were also similar, all with large and small bags.

They really didn’t come to Japan to buy goods, they came to have a field trip and experience the local customs. However, after only shopping for a long time, they became a little overwhelmed and bought too many things.

I can only go back to the hotel.

On the way, Shi Jinglin couldn't help but sigh: "The power of tradition is so powerful! It's so difficult to change this model."

Both Wang Xing and Wang Haiyang have been to Japan before, and they both lamented that they can't resist Japanese service. A pretty girl kneels on the ground begging you to buy something, and she really can't help but refuse.

A beggar kneels on the ground asking for money. The tatters are so tattered that it is disgusting and easy to refuse. But a young girl kneels on the ground begging you to buy something. She is overflowing with compassion and is really unable to resist.

Ning Yaxian was calmer and said softly: "This is nothing. In order to attract male customers, many restaurants will also establish a master-servant relationship. Let the girls wear revealing maid outfits and call each master one by one, so that they can give the master

Feeding people and selling dishes on the way. Good service is right, and craftsmanship is also respected. But this is too much. It is consuming the youth of young women, and the service industry has become deformed."

Wang Xing said: "Is it because of workplace culture?"

"Yes, yes." Ning Yaxian nodded, with a touch of sarcasm on her lips, "In the Japanese workplace, discrimination against women is very serious. When I resigned from a Japanese company, it was because it was Valentine's Day, and female employees had to pay attention to those around me.

All the male colleagues gave chocolates. Half a month's salary was lost with this gift. Several of us disagreed, and the female minister severely criticized us, saying that she had come here too, and that we were uneducated and did not understand the workplace.

rule."

Wang Xing sighed, "I don't know if this is intentionally designed or formed naturally."

Ning Yaxian obviously has a deep understanding of this aspect, saying: "Young girls can't get along in the workplace and can't go to regular companies, so they can only work as waitresses in shopping malls, restaurants and even nightclubs. But these places don't

They are employed for life, and are dismissed when they get older. Women can only marry, be housewives, receive some living expenses from their husbands every month, and endure the consequences."

Shi Jinglin gritted her teeth and said: "I think this is just a matter of being brainwashed by traditional female virtues, just like the dregs of the feudal dynasty's culture."

Zhou Buqi waved his hand and coughed lightly: "No, South Korea and Japan are about the same. Not better than India? Not better than the Middle East? Don't compare with the country. The domestic benchmark is Europe and the United States. This is called a big power structure."

Shi Jinglin glanced at him and said meaningfully: "Europe and the United States are promoting women's rights. I think it's good..."

Zhou Buqi interrupted her, saying that she would give him a lecture on women's virtues after returning to China, and said sternly: "From here we can also see that the reason why Japan's channel dealers are so powerful is, first,

It has a monopoly sales platform that can guide people's shopping tendencies. Second, it squeezes the youth of young women. Through this almost deformed service culture, it firmly locks in customers and induces them to consume."

Wang Haiyang sighed, "It seems that it is not easy to shake the traditional supply relationship."

Zhou Buqi secretly shook his head, disapproving.

Nokia, Motorola, Lenovo, Dell, Mercedes-Benz, Audi... these products cannot break through Japan's traditional supply relationship channels because these products are not good enough.

When the iPhone came out, it immediately broke the tradition.

Why don't Japanese people like smart phones more than feature phones... This is purely a channel dealer fooling the people. When the iPhone enters the Japanese market, people will vote with their feet and queue up hundreds of meters long to buy the phone.

Can't stop it.

However, Steve Jobs is hard to come by. Moreover, Steve Jobs’ design philosophy is Japanese aesthetic, so it is obviously inappropriate to use Mr. Joe as a counterexample.

Zhou Buqi said: "It seems that physical products are no longer viable. Traditional channels are too powerful and this is still a deeply rooted culture. Let's not touch it. The philosophy of Ziweixing Japan Co., Ltd. is to develop virtual products and integrate domestic websites into

Virtual products such as software are promoted through online platforms.”

Shi Jinglin curled her lips.

Wang Xing's smile was a little awkward.

Thinking really far!

I also want to help domestic colleagues develop their Japanese business, so let’s start our own business first!

…

In the afternoon, I went to see Son Zhengyi.

Communicate in English relatively fluently.

Masayoshi Son strongly agrees with Ziweixing’s strategy of developing in Japan.

Masayoshi Son said that Japan has a population of 120 million, 70 million Internet users, a developed Internet environment, and good infrastructure, which is similar to that of the United States and is at least 24 months ahead of China.

There are 1.3 billion people in the country, and there are less than 200 million Internet users.

The Internet is very popular in Japan, and there are WiFi signals everywhere... However, the development of the Internet in Japan is very backward. All the IT elites have gone to make software, and few people are willing to engage in the Internet.

Yahoo Japan is a giant, covering almost all aspects of the Internet.

This is not because Yahoo Japan is so powerful, it all relies on the support of its peers. The local websites are very mediocre, and they are far inferior to China in terms of technology, model and design.

SoftBank Group's Internet investment mainly focuses on China in the Asian market. It's not that Masayoshi Son doesn't want to invest in local companies, it's just that he can't invest because there's a lack of good projects.

Son Zhengyi also said that he had people calculate it. Based on per capita income, per capita consumption, awareness of the Internet and recognition of online marketing... Judging from various conditions, the current scale of Japan's Internet industry can be easily achieved.

15-20 times that of the Chinese market.

But in fact, it is only 6-7 times.

The scale is far less than expected.

Moreover, most of the revenue is generated by Yahoo Japan. The source of revenue is nothing more than value-added revenue and advertising revenue, as well as some e-commerce revenue.

It's not that users are unwilling to spend more money, nor that merchants are unwilling to pay more for advertising... Yahoo Japan is just a website with limited resources.

Supply is less than demand.

It is absolutely possible for more novel and interesting websites to come out, to provide users with more Internet services, and to make the Internet bigger.

How much does it cost to sell software?

The Internet is now making more money than selling software! Yahoo Japan's stock price has soared 20% in the past half month, and its market value is approaching US$40 billion, which is higher than the combined market value of all software companies.

Son Zhengyi sighed, "We Japanese are still too conservative."

Zhou Buqi: "Haha."

He Yang: "Haha."

Wang Xing: "Haha."

Yu Yong replied: "Haha."

Tang Binchen: "Haha."

Shi Jinglin snorted coldly, "I haven't seen it!"

Son was helpless and said with emotion: "The atmosphere is too conservative and the society is too rigid. Young people all want to work in big companies and find a stable job. Even if some people want to start a business, they don't want to take risks.

The Internet is all about developing software. Especially game software. Even the worst games can easily sell thousands of copies and make a lot of money. Who would risk doing business on the Internet when there are guaranteed profits?

ah?"

Zhou Buqi and others just laughed and said, "It's not easy to tell the truth."

They have basically understood Japanese society. At best, it is smooth, orderly, stable, and well-organized. To put it more deeply, it is rigid, rigid, class-solidified, the social atmosphere is depressed, and the upward path is blocked. Young people have entered

When I'm working hard, I want to work in a big company and have a lifetime employment contract.

Son Zhengyi said: "Japan and China still have many similarities at the cultural level. Both are Chinese characters and are deeply influenced by Confucian culture. Americans cannot understand the Japanese market, and their Internet companies cannot operate here.

Ziweixing is different, I have full confidence in your Japan strategy."

Zhou Buqi said: "This still needs the help of SoftBank!"

"Can."

"I heard... SoftBank acquired Vodafone last year?"

"Yes." Masayoshi Son nodded, "It's not Vodafone Group, it's Vodafone Japan. Well, are you interested in the mobile phone market?"

Zhou Buqi smiled and said, "That's right."

Vodafone is one of the largest communications operators in the world. Its Japanese business has been owned by SoftBank and it also sells mobile phones.

Son Zhengyi frowned, "I know that Ziweixing has a controlling subsidiary that makes mobile phones, but the mobile phones you make cannot enter the Japanese market."

Zhou Buqi said: "It's not a mobile phone. We have a UC mobile browser. This is a world-class free mobile browser with powerful functions. It has been used in China..."
Chapter completed!