714 [Continuous Broadcasting]
After the meeting, Wireless immediately launched the [Thousand Sails Together] plan, but in order to avoid being said to be plagiarized, it changed it to [Infinite Theater], but in fact it was just a change of soup and no medicine.
After a while, the wireless program list was adjusted. The long drama "The Legend of the Void Bamboo" continued to be broadcast. The unit drama "New Folk Legend" was pulled out and replaced with the second long drama, starring Li Siqi, Zeng Qingyu, Huang Yuncai, Chen Xinjian and others.
This TV series mainly shows the various love, hate and hatred in the Xiangjiang entertainment industry in the 1960s. Among them are well-known movie stars such as Lin Dai, Ledi, Lin Cui, Chen Hou, Qin Jian, and Red Line Girl, which are still very attractive to middle-aged and above viewers.
After all, when those celebrities were popular, these audiences were also young and passionate, and they were likely to fall in love with one or several of them. Now that they have the opportunity to spy on their privacy, they naturally will not miss such an opportunity.
In order to remind the audience to watch it on time, Wireless also puts advertisements in many newspapers for the first time. The huge title of the entertainment version, [Wireless has a hundred boats competing for the current, and the new drama is grandly launched, telling unknown stories in the entertainment industry, which will make you enjoy watching it!], which is very eye-catching.
With the publication of the advertisement, the popularity of the drama "Star Dust" has increased rapidly. Before it was broadcast, it has attracted a lot of attention.
...
Wireless's actions quickly attracted ATV's attention, and Liang Shuyi immediately gained insight into the purpose of Wireless.
They are all foxes for thousands of years, so no one can play Stories from a Chinese Studio.
Seeing that TVB wanted to increase ratings in the form of multiple dramas and big publicity, Liang Shuyi immediately decided to use her own way to cure her.
"Manager Yun, please find a few more newspapers and magazines and ask them to interview us in the crew." Liang Shuyi ordered, "In addition, the program will be adjusted tonight, and the two episodes of "The Unforgiven" will be broadcasted. After seven o'clock, let the station broadcast twice more so that the audience will know."
Since Wireless can ask the media to promote "Stardust", she can naturally ask the media to do promotion. It’s just that it depends on who has the best face and who has the money.
Since wireless can attract ratings with multiple episodes, ATV can naturally use this method. However, unlike wireless using multiple episodes to attract ratings with multiple episodes, Liang Shuyi uses the form of [Display Continuous Broadcast], which allows the audience to watch two episodes in one breath, which is naturally more satisfying. Moreover, if the broadcast is broadcast at 7 o'clock, then it will be too late for wireless to adjust the program.
"Mr. Liang, our "Mr. I'm sorry to be honest" now has only six episodes in stock. If Wanwan has two episodes of air, I'm afraid I can't keep an eye on it for a few days." Yun Zheng, the operation department manager, said to Liang Shuyi.
Like American TV series, most of the most popular TV series are filmed and broadcast.
The reason for this is that on the one hand, the plot is adjusted based on the audience's reactions to make it more cater to the audience's tastes; on the other hand, it is for cost considerations. Some dramas look good, but may not be popular after being broadcasted, so when filming and broadcasting, the plot can be adjusted in time, or directly cut off and save costs.
However, unlike American dramas that are broadcast on a weekly basis, Hong Kong TV dramas are broadcast every day, which makes the production progress of Hong Kong dramas very fast. In order to ensure that the series can be broadcast on time, the crew often needs to film continuously.
It is very common for the actors in the crew to not sleep for three days and three nights. Michael Miu once revealed that when filming on the wireless, he tried to rest for five days and five nights without serious rest, so he was so sleepy that he couldn't even open his eyelids, and even the toilet became a good place to rest.
Such a large work intensity also makes wireless artists miserable. For example, in order to defend ATV's "The Silkworm Change", Wireless convenes Zheng Shaoqiu, Huang Xingxiu, Wang Mingquan and others to shoot "Chu Liuxiang". Because work is too tiring, Zheng Shaoqiu suffers from acute hepatitis.
When Huang Xingxiu was filming "Thirteen Sisters", she was so tired that her cecum perforation and peritoneal infection were finally forced to remove the fallopian tube and uterus, completely losing the qualification to be a mother.
"The Unforgiven" officially started filming in the end of March. It has only been thirty episodes since the filming, and has been aired in 24 episodes one after another, with only six episodes left in stock.
If one episode is broadcast a day, the crew will have plenty of time. But if two episodes are broadcast a day, the inventory will be broadcast in three days, and the crew's progress may not be able to keep up. If there is a gap in the frame, it will be difficult to deal with.
"Now we are fighting with the wireless war, so I tell you to hold on. As long as we win this war, our lives will be better in the future." Liang Shuyi thought for a while and said, "In addition, everyone in front of the crew, their salaries and pay will be doubled."
"Okay." Yun Zheng nodded when he heard this.
There must be a brave man under heavy rewards. If the salary is doubled, it will be quite attractive to everyone, even if it is harder.
...
At seven o'clock in the evening, "The Unforgiven" will be broadcast.
Because this drama is too popular, the whole family sat in front of the TV early to wait.
Ten seconds before the broadcast, ATV launched an advertisement, "In order to give back to the enthusiasm of the audience, "The Unforgiven" will start tonight, and will be broadcast in two consecutive episodes, so please enjoy it!"
Seeing this advertisement, the audience was naturally excited.
"The Unforgiving" is so good. The characters' grudges and entanglements are really touching. One episode a day is really not satisfying. Now that two episodes are broadcast in a row, it is really worth their taste.
On the contrary, when the senior executives of TVB saw this advertisement, they had the urge to curse.
The two episodes of "The Unforgiving" have been broadcast in succession, which will have a great impact on wireless ratings. The drama "Stardust" is likely to be unable to compete with "The Unforgiving" and will be another floppy drama at that time. Whether to cut wirelessly or not will be a problem.
"ATV's trick is great! The purpose is to grab ratings, but it is nominally giving back to the audience. In this way, it not only grabs ratings, but also wins the hearts of the people, killing two birds with one stone." Xiao Runze said unhappy as he looked at the advertisement on TV.
I originally thought of using [Infinite Theater] to increase the ratings. Unexpectedly, ATV actually launched [Two Episodes Continuous Broadcast] to counterattack. Now, I'm afraid the drama "Stardust" will become cannon fodder.
He originally thought that "Stardust" would steal the ratings from 8 to 9 o'clock. At that time, ATV's "Strangeness" had been played, and it was played a program called "Watch the World", which mainly introduces world scenic spots and strange stories. This program is not very attractive to ordinary people, so "Stardust" can grab a lot of ratings.
"The Legend of the Eight-Demons: The Legend of Xu Zhu" will be finished in a few days. At this time, he will shift the broadcast time of "Star Dust" to 7 o'clock and compete with "The Unforgiven".
Because "Stardust" has aired several episodes, it has harvested high ratings and has a large number of fixed audiences. Therefore, when facing the two dramas "Stardust" and "The Unforgiven", these viewers are likely to choose to continue watching "Stardust", so that they can regain a lot of ratings from "The Unforgiven".
But now that the two episodes of "The Unforgiven" are broadcasting in succession, it is not easy for "Stardust" to grab the ratings, and it is even the most likely that it will become cannon fodder.
Chapter completed!