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Chapter 1575 West Tour

Mount Li, Huaqing Palace.

After soaking warm soup, it is naturally the most pleasant to have a hearty dinner at this time.

At fifty years old, he knows destiny. For Zhang Chao, he is still healthy at this age, and has no problem with sore waist and legs. He doesn’t have to take any golden elixir and immortal medicine. He has a cabinet rule and a prince’s reign. Zhang Chao is still quite casual and has good health care.

Zhang Chao is delicious, which is well-known. Zhang Chao is delicious, but he doesn’t like to eat sausages or eats essence. He is a foodie who knows how to eat, and he pays attention to enjoyment.

It is said that in autumn and winter, autumn is the season to gain weight in autumn.

At this time, the hot pot of mutton is actually very good. The next time I order pork belly is also very delicious. It is also good if I have a beef pot.

Of course, this can only be considered a good dish in the eyes of ordinary people. For foodies of Zhang Chao, it is too ordinary. What he likes now is a variety of delicacies, not about the delicacies of mountains and seas, but about the different traditional methods of different ingredients and different places. What he wants to eat is the original flavor.

"I'm happy today. I'll make some dishes for you myself."

Qin Qiong is of high age and the emperor's adoptive father, but he can bear it. He smiled and said, "The old minister will help His Majesty and cut vegetables."

Cheng Yaojin hurriedly said, "I'll go chopping firewood."

"I burn the fire." Luo Shixin said.

The king and his ministers wore ordinary loose robes and swayed into the kitchen together. There was no need to make many dishes. There were many top-notch ingredients in the kitchen, many of which were specialties paid by various places.

Zhang Chao walked around and picked a ham from Jinhua, Zhejiang, a bacon from Tanzhou, Hunan, and picked a few winter bamboo shoots dug in the bamboo forest at the foot of Mount Li, and then chose a few fresh wild vegetables from the field.

"Eat more easily." Zhang Chao said with a smile.

Ham is now a famous delicacy. It can be stored and preserved for a long time and has a unique flavor. Therefore, it is also very popular. The most famous one is Jinhua Ham in Zhejiang. Of course, there are also many hams from other places that are also very famous.

A high-quality Jinhua ham that came to the imperial kitchen for tribute was more expensive than a big fat pig.

Picking up a sharp knife, Zhang Chao skillfully peeled the layer of meat outside the ham. After peeling off the outer skin for the first time, beautiful ham meat was revealed inside, rosy as a gem.

After peeling off a piece, Zhang Chao put it directly into his mouth.

This kind of ham meat that has been more than three years old does not require additional cooking, but is actually very delicious. It is salty and not too salty, but has a strong aroma. The meat aroma of the ham is very intoxicating.

"Authentic." Zhang Chao praised.

There are many ways to eat ham, which can be eaten raw, steamed, stewed, fried, etc.

When eating ham, steamed food is the easiest and most delicious way.

Place the whole piece of ham cut and cleaned on a plate and steam it in water. When steaming, the fat is facing upward and lean meat is facing downward. A piece of ham weighing about one pound is steamed for about two and a half minutes, and then simmer over low heat for half a quarter of an hour. After steaming, take it out, remove the soup and cool it down, and then you can slice it with the waist facing upward and slice it according to the horizontal silk lines. At this time, the knife skill is more tested. The thinner the cut, the better.

"It's such a pleasure to see Your Majesty cook. Before you can eat it, you can drool just by looking at it." Cheng Yaojin swallowed, poked his neck and watched Zhang Chao skillfully cut the ham with a knife.

"That's when I was in Bashang, I was conquered when I ate the yellow buns made by His Majesty for the first time." Luo Shixin also wiped his mouth.

These people are all kings now, and they are very picky about eating. Jinhua ham is eaten a lot, but the same ham is made in the hands of the emperor.

"I'll make a ham stewed chicken, ham shredded eel slices, steamed crucian carp with ham slices, and this one will be eaten with ham four."

"Okay, these four are good. When cooking the eel section, add some lettuce leaves, add some garlic, and add some chili, which is awesome." Luo Shixin shouted.

"Hey, you guys are really good at eating, but they are all very detailed." Zhang Chao said with a smile.

A Jinhua ham is made in four dishes, while the Tanzhou bacon is much simpler. It is also steamed bacon, and then a bacon stir-fried winter bamboo shoots.

Then stir-fry purslane, cold-salted Houttuynia cordata, then stir-fry shepherd's purse, fried plate of peanuts, and shoot a cucumber, and you'll live together.

Hot a pot of Shaoxing rice wine.

"Okay, the dishes are ready, everyone is eating and chatting."

Qin Qiong first picked up a piece of steamed ham and put it into his mouth.

"The color is bright, with clear red and white, lean meat is fragrant and sweet, and fat meat is fragrant but not greasy. It is indeed delicious and delicious, and it is worthy of being a tribute."

Zhang Chao said on the side, "In the past, some famous specialties were produced in some places. If they were tributed by local officials as tributes, it would usually turn into bad things. Some people and merchants even went bankrupt because of this."

Tributes were originally a good thing, but they would certainly be famous if they were named tributes, but in the past, it was never a good thing to become tributes. Once they had to pay tribute every year, if they just gave the royal tribute some royal use, of course it was nothing. What they were afraid of was asking for it layer by layer. As a result, the number of tributes increased repeatedly, resulting in a heavy burden.

Sometimes, the government will directly make and buy these specialties from merchants at prices lower than the market, and then ship them to other places for sale. The more merchants sell, the more they lose money, and they often go bankrupt after being overwhelmed.

So, in the past, when merchants from some places had any specialties, they were often afraid of being selected as tributes.

But now it is different from the past.

Although local governments still pay tribute to the court every year, this kind of tribute was clearly stipulated by the court that local governments can only purchase specialties locally, and the market price or even quantity limits. Once recognized by the court, these local specialties will be awarded tributes and imperially used logo certification brands.

Being able to obtain tribute and use the imperial certificate will naturally be of great help to the brand of the product.

The court also prohibited the government from using and buying non-market means of these merchants. The court and the royal family sponsored merchants' specialties were advertised, and the brand promotion effect was excellent.

Of course, the court did not do good deeds for merchants.

Good things can be certified for tributes, but it is not easy to get the certification for the imperial use. Because obtaining the certification for tributes may not be purchased as the imperial use by the palace, and only those purchased as the imperial use by the palace will be certified for the imperial use.

In order to obtain the imperial certification of the palace, many businesses have invested a lot. After all, in many cases, the palace only uses one type of item, and it has to be re-evaluated and purchased every year.

Only after the palace officially purchases the imperial court can merchants put their own products on their own products and promote them.

For this, there are often fierce competition in the end.

In fact, in the end, each tribute can defeat the same type and enter the palace for royal use. It is basically for free for royal use, and even a sum of money has to be paid to the royal family, which is considered an advertising fee and certification fee.

Although the money is spent a lot, it is a classic win-win situation.

The royal family has reduced royal expenses and obtained a profit. The merchants have used the influence of the royal family to greatly improve the brand of their products, increase sales, and expand profits. In today's era, many commodity operations are no longer the small-scale family workshop-style fights in the past. With the support of capital, famous brands can form brands, becoming stronger and stronger, breaking the regional restrictions of state borders and even provincial roads, doing business very much, and making a lot of money.

Just like that little Jinhua ham, it has been well-promoted over the years. It is both a tribute and a royal product. Under dual certification, whoever mentions ham will not think of Jinhua ham first.

In Jinhua, Zhejiang, ham has become a famous local characteristic pillar industry like the fish in Jiangzhou. Countless people raise pigs and process ham.

Nowadays, there are many such special tributes, such as the Four Treasures of Study, Xuan paper, Hui ink, She ink, Tao ink, Duan ink, Hu pen, Xuan pen, etc., which are all well-known brands. Just one brand has driven the industrial economy of a state or even several surrounding states.

Shan Xiongxin also picked up a piece of ham slices, "Thinking about the same thing about His Majesty's Bashang liquor, Jiaozhou sugar, Jingdezhen celadon, etc. The same product can drive the economy of a place, but now, there are more and more popular hot-selling products like this."

From Bashang liquor to Jiaozhou's sugar, to later rice paper, to printing factories, newspapers, to shipyards, porcelain yards, etc., it can be said that the economic growth over the past twenty years has been getting better little by little.

"I went back to Ba a few days ago and walked around, but I found that I couldn't recognize it. Bailu Academy is not as good as it was back then. I remember that when His Majesty founded the academy, it was just a small courtyard. Now, a good guy covers an area of ​​1,000 acres, just like a city."

Cheng Yaojin nodded, "It's not a big deal. Zhangjiagou on the Bashang was just a small village ditch on the plateau, but now, the entire plateau is full of houses and people everywhere. Zhangjiagou has become Zhangjia Town. Like Jingde Town in Jiangxi, Zhangjiakou in Hebei, Foshan Town in Guangzhou, etc., they have all become famous towns in the world, with a population of more than 200,000 to 300,000 people. You must know that ten years ago, these places were just towns under the county, but now they are far more than many prefectures."

"From Zhenguan to revival, it has been developing rapidly for more than 20 years." Zhang Chao sighed. He has indeed developed like Fei in recent years, but now Dahua will also face a powerful challenge.

The Arabs are going to fight with Dahua. Once this battle is fought, Dahua's economy will definitely be greatly affected. The first thing to be affected is the foreign trade industry. The foreign trade industry will be affected, and other industries will definitely be affected jointly.

If it is not done well, it may lead to an economic depression and an economic crisis.

"I want to go to the river in the west."

The Hezhong, Wuhu River Basin, and the Hezhong area were once occupied by the Persians, but were later controlled by Dahua until now. The Arabs wanted to compete for power with Dahua, but they could not compete for power at sea. They could only rely on their cavalry to compete for Hezhong and Daxia areas. Then they went north and compete for the Western Regions.

Zhang Chao planned to go to the river in person to meet the Arabs for a while.
Chapter completed!
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