Chapter 1844 Wang Lin’s foresight(2/2)
Everyone said yes.
Zhou Zhu said: "There is a bad thing for the national agents, which is that they distribute them layer by layer and do their own affairs. If wholesalers in various places have different qualities. Of course, they are money first and then goods, and they are not afraid of them cheating."
Wang Lin said: "Then do you think we should take it through all channels?"
Zhou Zhu said: "This is the most common practice, but in this way, our mobile phones will become the most unique among the people and have no characteristics. Bluebird mobile phones will be with all the imported mobile phones and domestic mobile phones on the market, and will be subject to the most severe test of the market! Survival of the fittest."
Deng Dabao said: "Isn't this common sense in the mall? All products will eventually be tested by the market. Can anyone still play tricks?"
Wang Lin said: "Here, I want to reiterate that the future of mobile phones is definitely the king of channels! Whoever has the largest, most and most extensive channels will get the most share."
Channels are king!
This is more than just the future of mobile phone products?
This is also the future of all commodities!
Wasn’t Wang Lin’s original sales channel just to master the ace strategy of channel?
Deng Dabao said: "Dr. Wang, what do you mean?"
Wang Lin said: "We must negotiate the cooperation between operators, and we can negotiate bundled sales agreements with operators. We can provide telecom and China Unicom with different protocols to bundled their phone cards for sale. It is also possible to draw a little higher. It is mainly to occupy the market."
This year, Mobile has not been separated from telecommunications.
Deng Dabao said: "Wang Dong Yingming! This is for sure! We must take down the operator's channels."
Wang Lin said: "For the national agents, we can choose two of the most powerful companies to cooperate. Too many will be overwhelming and will also share the profits."
Everyone nodded and said yes.
Wang Lin said: "In addition, we can also choose large-scale retailers in China. For example, major electrical appliance stores, major supermarkets, large mobile phone chain supermarkets and other powerful merchants in the country. The number is not limited, as long as their strength reaches its level, they can cooperate. However, I believe that there will be no more than 50 domestic companies with this strength now."
Deng Dabao said: "Shopping supermarkets? What kind of Wanjia supermarkets? Can they sell mobile phones?"
Wang Lin said: "Supermarkets can also set up mobile counters. Don't underestimate the distribution strength of this part. Their customer flow is very stable and very large! Some people only visit supermarkets and see mobile counters in supermarkets, so they will naturally buy them."
Deng Dabao said: "What about ordinary retailers? Is it supplying?"
Wang Lin said: "Of course the supply is available. As long as we are a powerful retailer, we can cooperate. This is not limited to quantity, as long as we pay first and then goods, and we will never be owed credit!"
He paused slightly and said, "In addition, we also need to set up our own direct store! It can also be said to be an official store."
Deng Dabao said: "Official store? Just like Aixu Home Textiles?"
Wang Lin said: "That's about this. The product quality and after-sales service of the official store are guaranteed. The decoration style of the store will also be world-class! Take the return and exchange as an example. We support 14-day no-reason return and exchange for products purchased at the official Qingniao Mobile Store. As long as the product has not been greatly damaged, it can be returned and exchanged regardless of whether it has been used!"
Everyone was moved when they heard this!
This year, there is not even a three-guarantee service for mobile phone products!
The three-pack for mobile phones must be officially implemented until 2001 when the "Regulations on Repair, Replacement and Return of Mobile Phone Products" was issued, that is, the three-pack regulations will not be officially implemented. The regulations point out that there are quality problems in the mobile phone host within one year from the date of purchase, and the manufacturer must repair it for free; within 7 days of sales, if the host fails, the consumer can choose to return, exchange or repair it; within 8th to 15th days of sales, the host fails, and the consumer can choose to exchange or repair it. When the consumer requests a return, the seller should return it at one time according to the invoice price. When the exchange, the consumer should replace the same model and the same specifications for the consumer for free. During the three-pack period, if it still cannot be used normally after two repairs, the seller should also replace the same model and the same specifications for the consumer for free.
Wang Lin actually proposed three guarantee services several years in advance!
Moreover, there is no reason to return and exchange within 15 days!
How can such a regulation not cause an uproar among the crowd?
Chapter completed!