The Canton Fair opened, foreign businessmen entered the venue, and some people entered the exhibition hall of Aixu Home Textiles.

After Wang Lin's surprise training, the shopping guides' sales skills have improved to a certain extent.

Wang Lin once said that it is not embarrassing to allow them to flip through their notebooks, because if the introduction is not clear, it will mislead foreign businessmen.

This is not an exam, and the foreign businessmen we come into contact with are all kinds of strange things, and people from all countries and regions have them. The style of home textile products is ever-changing. Shopping guides must explain it clearly to foreign businessmen before they dare to place orders.

Foreign businessmen are not familiar with Aixu Home Textiles. If the communication between the two sides is not smooth, they will definitely not place orders casually.

After Wang Lin’s training, when the shopping guides introduced their own products, they became targeted.

They will first ask where the foreign businessmen come from, and then introduce different products to them according to the other party's region, and tell them that they can produce the home textile sizes of their place.

The effect will come out immediately!

Foreign businessmen were interested in watching the bedding and asked about many details.

There are many people asking, but there are still no ones placing orders.

Zhou Boqiang and Deng Dabao were as anxious as ants on a hot pan. They thought about all the ways they should think and did everything they could do. Why just can’t they make an order?

Wang Lin sat behind his desk and looked through his own brochure.

After watching for a while, Wang Lin called Deng Dabao over.

"Brother Dabao, you can change this manual." Wang Lin said, "We had many details that were not designed or printed before."

Deng Dabao said: "Mr. Wang, we still have tens of thousands of copies that have not been distributed! If the version is revised, what should we do now? Scrapped?"

Wang Lin said: "Well, there is no need to be scrapped. Each foreign businessman can issue two manuals."

Deng Dabao nodded: "This is also a solution."

Wang Lin said: "Now I'll find someone to make a brand new brochure, mark the content we said last night in detail, and print two more pages. We need to print the size and style of home textiles in various European and American countries separately. I want to let foreign companies see our products more intuitively. Even if the shopping guide has an incomplete introduction, foreign companies can still see all our product catalogs from the brochure."

Deng Dabao said: "Then I'll ask someone to make printing."

Wang Lin patted his arm: "Speedly, I asked the printing factory to speed up production and rush the goods overnight."

Deng Dabao responded and went to make arrangements.

It is useless to place an order because it is useless to urgently place it depends on the foreign businessman's intention. They will place an order naturally when they want to place an order.

Wang Lin sat here for a while, mainly looking at the performance of the shopping guides. Seeing that there was nothing big, he got up and went to other exhibition halls.

After patrolling, Wang Lin went to the entire exhibition hall of the Canton Fair.

The Canton Fair has been exhibited according to the industry.

All domestic textile companies are together.

Li Wenjuan followed Wang Lin: "Brother-in-law, take me with you."

"I'll walk around and take a look."

"I'll follow you and have a look."

"Are you happy? The clothes are selling well?"

"Of course, brother-in-law, we have another order today, or a order for sportswear and shoes. We should have made these products earlier."

"Because this year is the Asian Games year, the whole nation is paying attention to sports, so our sports brand can be achieved. In the past two years, did you see how many people wear sportswear on the streets? We used to do domestic business and fewer foreign business. Xiuzhilin's export trade was also done in the past two years."

"That's true. Brother-in-law, do foreigners like to wear sportswear?"

"Not necessarily, people's preferences are diverse. The same is true for foreigners. Korean style, British style, European and American style, mixed style, leather and graffiti elements, and even horse-drawn style, which are low-end pants, wild animal prints, shiny elements, navy style, etc. Clothing is the most personalized item. No country's people only like a certain type of clothing. Isn't that the same face for thousands of people?"

"Brother-in-law, look at a sanitary napkin exhibition hall here!" Li Wenjuan shouted as if she had discovered a new continent, and at the same time grabbed Wang Lin's hand and pointed it to him.

Wang Lin saw that there was indeed a sanitary napkin exhibition hall over there, with only one booth, with four or five people standing inside, recommending products to foreign companies.

Li Wenjuan said: "Brother-in-law, the fact that they can come in to participate in the exhibition is also a state-owned enterprise or a state-owned enterprise that holds shares, right?"

"Yeah!" Wang Lin pondered, "Soft and elegant sanitary napkins? Haven't heard of this company before!"

Li Wenjuan walked over with his hand: "Brother-in-law, let's go and have a look."

As soon as they walked to the Rouer Ya sanitary napkin booth, the shopping guide standing at the door stuffed the flyer into their hands, and said in English that we welcomed us.

Wang Lin took the flyer and stopped to look through it.

The shopping guide is a young girl. When she saw that Wang Lin was interested in her products, she introduced them in fluent English.

There are also many Southeast Asian merchants coming to participate in the exhibition. People from Singapore, Malaysia, Thailand, Japan and South Korea have little difference in appearance from Chinese people, and the shopping guides are not very clear about it. They probably regard Wang Lin and the others as Southeast Asian foreign businessmen.

Wang Lin heard that she spoke very fluently in English and asked in English: "Are you a local college student translator?"

"I'm an employee in the factory."

Wang Lin asked: "Where are the manufacturers you are from?"

"Does sir from Chang'an know our Chang'an?"

"I know, I've been there." Wang Lin continued to answer in English, "Your brand seems to be not well-known. I have only heard of Aiqingrou sanitary napkins and Yanhong sanitary napkins."

"Yes, sir, our products are on the market. Our brand was founded in July this year and is now mainly sold in the central and northwest areas."

“Why not sell it to coastal areas?”

The shopping guide was honest and told the truth: "I can't sell it, and the market here has been occupied by Aiqingrou of Aixiu Group."

"Oh," Wang Lin couldn't help laughing when he saw her speaking helplessly and asked, "How are your sales? Are they selling well?"

"Our products are very good. Sir, you can come in and learn about it." The shopping guide enthusiastically invited.

Wang Lin nodded and walked into their exhibition hall.

Li Wenjuan also followed in, keeping her smile on her face.

The shopping guide picked up their sanitary napkin products and showed them to Wang Lin.

Wang Lin took a piece of sanitary napkin, opened it, and said, "Why is it a straight strip? Is it without wings?"

When the shopping guide saw that Wang Lin was an expert, he thought he had met a real buyer and introduced it harder: "We also have wing-protecting products."

She picked up another piece of wing sanitary napkin displayed and handed it to Wang Lin.

Wang Lin picked it up, looked carefully, reached out and touched it, and asked, "Did you use the raw materials imported from the East?"

The shopping guide said: "Sir is really an expert, you can see it at a glance. Our raw materials are imported from the East."

Wang Lin said: "Don't Aixu Group have raw materials to buy? Why do you want to go far away?"

The shopping guide smiled and said, "This? This is the decision of our company's senior management, so I don't know."

Wang Lin asked, "Are you senior executives here?"

"Our manager is here." The shopping guide said to a middle-aged man sitting next to him, "Here, that's our Manager Liu."

Manager Liu was looking at a piece of information. Hearing the air, he raised his head, looked at Wang Lin, thoughtful, and then got up and walked over, stared at Wang Lin in a steady state, and asked, "Are you Mr. Wang?"

Wang Lin was recognized and said in Mandarin: "I am Wang Lin."

"Haha! Mr. Wang, hello!" Manager Liu reached out and shook Wang Lin.

The shopping guide said: "Hey, sir, you can speak Chinese? You speak so fluently!" The shopping guide smiled slightly, "You must be from Singapore, right? Or from Hong Kong and Taiwan?"

Wang Lin laughed and said, "I am not a foreign businessman."

The shopping guide blushed slightly, quickly adjusted his mood, and said with a smile: "Sir, then you can also learn about our products. We also have investment promotions in China."

Gu Qi

Manager Liu said: "Zhang Qingfang, don't you know who he is?"

The shopping guide Zhang Qingfang shook her head: "I don't know him!"

Manager Liu said: "He is Mr. Wang Lin of Aixu Group!"

"Ah?" Zhang Qingfang was completely confused and said, "So you are Mr. Wang of Aixiu Group? Mr. Wang, why did you speak English to me just now?"

Wang Lin said: "You speak English to me, and I will speak English to you too!"

Zhang Qingfang showed a hint of laughter and crying expression.

Li Wenjuan burst out laughing beside her.

Wang Lin and Manager Liu started chatting.

This soft and elegant company was reformed by a textile factory in Chang'an City.

In the past two years, the emergence of Aixu Group has led to a domestic sanitary napkin consumption boom, and the entire sanitary napkin market has become larger.

In 1988, when Wang Lin first started making sanitary napkins, his annual sales target was only 1 billion pieces. Now, the sales volume in China can reach 1.5 billion pieces in one quarter, and the annual sales volume should exceed 6 billion pieces!

This is a market with huge potential. After the restructuring of a cotton spinning mill in Chang'an, the original team entered the sanitary napkin market and officially launched the sanitary napkin brand in July this year. They adopted the national investment promotion model for distribution.

But distributors in coastal areas are not willing to sell their products at all, because consumers here only recognize Aiqing and Yanhong.

The soft and elegant sanitary napkin products do not have much advantage. Their raw materials are imported from the East using precious foreign exchange, and the price is not cheaper than Aiqingrou.

Distributors in coastal areas have purchased a batch of products to sell, and the price is the same as Aiqingrou, but it cannot be sold at all!

Aiqingrou has occupied the market for more than two years. The first group of consumers who used sanitary napkins have become accustomed to buying Aiqingrou.
To be continued...