On the afternoon of April 18, Wang Lin, Li Wenjuan and others came to the Canton Fair.

During the Canton Fair, the Huacheng City was always pleasant in the climate, lukewarm and hot, and was suitable for wearing skirts and single clothes.

Such weather is very friendly to the models walking the catwalk.

Forty models were brought from Shencheng.

They are all employees of textile factories. Most of them only have junior high school and high school education, but because of their tall and beautiful figure, they were selected to be models.

If this matter was put ten years ago, many people would probably not accept it. Even if the young man himself accepted it, his family would still object. Zhou Boqiang had told similar stories before.

But in 1991, models, rock, Hong Kong wind, typhoon, and Singapore wind had already blown all over the land of the motherland. Not to mention exposing their arms and legs, even exposing their shoulders and backs to show off, it was not a big deal.

Look at the beauty pageant in Hong Kong, people are wearing bikini, for fear that they will not be able to show their proud figure.

Confident and beautiful, and youthful, this is the theme of this show event of Aixu Group.

The worker model team of textile mills interpreted this theme with their own actions.

I saw them walking on the stage, swaying in the wind, shaking step by step, and making every move, all showing the true self-style of young people in the 1990s.

The exquisite design of Xiuzhilin clothing and fashionable tailoring bring everyone a beautiful enjoyment and eye-opening.

The Canton Fair has been held for decades, but this is the first time that such a large-scale costume show has been held, attracting a large number of Chinese and foreign tourists and buyers to watch it.

How important was the Canton Fair in the 1990s?

Putting a random set of numbers is enough to explain one or two.

In 1990, the total transaction volume of the Canton Fair in the spring and autumn was about US$12.8 billion, while my country's foreign trade exports were US$71.9 billion, and the proportion of the Canton Fair reached nearly 18%!

Almost one-fifth of the foreign trade transaction volume comes from the Canton Fair!

Every company regards the Canton Fair as the most important export trade fair.

The Canton Fair is not only a trade fair, but also a exhibition.

The image, brand, style and culture of a company can be fully demonstrated to domestic and foreign merchants through this stage.

The background of the catwalk stage is a huge colorful painting board with four big words written in paint: "Aixiu Group!" next to it.

The English name of Aixu Group is: "isure."

i     sure.

These two words meant by me again.

I'm sure, I'm sure, that's what I like!

The meaning of the word "Aixiu" can be said to be perfect.

Everyone who comes to watch the show, whether foreign businessmen or Chinese, can remember the name of Aixu Group.

The Canton Fair is also a new product release venue for enterprises. It can be said that if any new products are available in the company, they can be displayed at the Canton Fair, because it is the largest platform for the world after all. It is facing customers from all over the world. Some customers can not go anywhere, but the Canton Fair will definitely come. So they will discover your new products and pay attention to your new brand.

Aixu Group participated in the Duotong Canton Fair and accumulated a certain amount of customer resources. In addition, the original Shenfang Group's customers can be said to have a huge customer base.

This show event pushed the fame of Aixu Group to a new height.

In the consciousness of Chinese people, only big brands and big enterprises will hold such a large-scale catwalk.

Ordinary small businesses do not have the ability and financial resources to hold such large-scale events.

Deng Dabao knew that Wang Lin was coming, so he came over to report his business to Wang Lin over the past few days.

"Mr. Wang, we took a big order!" Deng Dabao showed his achievements with a smug look.

Wang Lin smiled and said, "How old is it?"

Deng Dabao stretched out his five fingers and smiled and said, "500 million US dollars! Is it big?"

Wang Lin was shocked: "500 million US dollars? Really fake? Isn't it a liar? The current exchange rate is 5.5 yuan against RMB 500 million, which is 2.75 billion yuan?"

Deng Dabao's fat face flushed with excitement: "I think it's incredible too! Mr. Wang! But this is true! He has signed the bill and paid a part of the deposit in advance."

"What's going on? Tell me what kind of person is it?" Wang Lin felt that this was too shocking!

Even a big customer like Victor has extremely trust in Wang Lin, but he has never placed such a large order.

Deng Dabao told a story.

Foreigners are also smart people. When they come to purchase, they also have to look at the brand and company.

Foreign buyers still recognize the Canton Fair platform. If a company comes here again this year, it means that your company is still alive. If it is well decorated, it means that you are living well. But one day he finds that you are not here, he will wonder, is your company here?

There was once a foreign buyer who visited the booth of Aixu Group for three consecutive Canton Fairs. He did not place an order three times, but just came to chat and sit down to learn about the situation of this company.

This time, the buyer finally placed an order and developed into a big customer.

This foreign businessman comes from Europe and specializes in global trade. He purchases cheap and affordable products from around the world and sells them to other countries. He is a real international tyrant!

Their business is spread all over the world and has a large market share in North America.

It is precisely because of this Aixu Group fashion show that they have given their confidence in placing orders.

A company, which is becoming stronger and stronger during several Canton Fairs, is definitely developing well, and such a company is worthy of cooperation.

So, the foreign businessman placed an order of 500 million US dollars in one go!

This order includes five major categories: Aiqingrou sanitary napkins, Aixiu diapers, bamboo fiber textile products, clothing and shoes, and home textiles.

On average, orders of $100 million per category are placed!

He wants any products produced by Aixu Group!

The delivery period for this order is one year.

A foreign businessman brought Wang Lin an order amount of RMB 2.75 billion!

Wang Lin laughed loudly, stretched out his hand, and patted Deng Dabao on the shoulder: "Good guy! Good guy!"

At the last Canton Fair, Wang Lin's company's total transaction volume was only 22 yuan!

For this Canton Fair, a foreign-owned company's order is as high as 2.75 billion yuan!

A good start!

Wang Lin is energetic!

Deng Dabao rubbed his hands excitedly and laughed: "Mr. Wang, this catwalk is done well! We can celebrate in advance!"

Wang Lin smiled and said, "Don't be proud! The Canton Fair has just begun. We will strive to exceed 5 billion yuan in transactions this year! 5 billion yuan, we can make about 2 billion yuan in profits, which is what it means to make money!"

Deng Dabao said: "Mr. Wang, we have received an order of 3.7 billion in Fashion Week! Haha, our production task this year is expected to exceed 10 billion!"

Wang Lin had long predicted that these few years will be the fastest time for the group to develop.

If you don’t seize this period of barbaric development and wait for powerful foreign capital to come in and divide the market, why should Wang Lin fight with others?

If nothing unexpected happens, after the old man goes to Shenzhen City to inspect work next spring, the spring of domestic reform will truly come!

By then, foreign capital will definitely flock in.

How many domestic weaving and textile companies can fight?

As for the industry Wang Lin is engaged in, few domestic brands in later generations can compete with foreign brands.

In terms of sanitary napkins, Gao Jie Si is a female hygiene product brand under the Kimberly-Clark Group of the United States.

Hushubao is a female health care product brand of Procter & Gambling.

Sophie is affiliated to Dongyang Uniga Lifestyle Products Co., Ltd.

Kao is a century-old brand in Toyo.

In terms of diapers, it is the world of foreign brands.

Kao, Uniga, Dawang, Miaoerhu, Mommy Baby, these are all Dongfang brands.

Pampers is a brand under Procter & Gamble.

Curious, it is the brand of the US Kimberly-Clark Group.

In terms of clothing and shoes, there are countless people who are familiar with them, including Nike, Adidas, HM, Uniqlo...

Even many of our daily necessities are foreign brands, but we don’t pay attention to these things in our daily life.

Behind these brand disputes, there is a bigger battle for raw materials.

That's the Battle of Cotton!

The war between American cotton and our cotton has never stopped.

This is a game between great powers!

The textile industry is related to a country's national economy and people's livelihood, and penetrates into all aspects of national life. Everyone cannot do without textile products.

From aerospace technology to automobile industry, to kitchen supplies, clothes, shoes and socks, there are shadows of the textile industry everywhere.

If all the basic and important basic industrial products of a country need to rely on imports, then the country will easily be sanctioned.

Compared with high-tech sanctions, sanctions on food, clothing, housing and transportation have a greater impact on life.

How can the development of a great country be separated from the strength of the textile industry?
To be continued...