1656 Want to eat ready-made everything
How could Qian Xiaoxuan not want the money delivered to her door? She immediately arranged for someone to go to Tianlai Pavilion.
"Take me to see the production workshop!"
Since he was here, Chen Yi didn't want to leave just like that, so he just walked around.
Qian Xiaoxuan was with her in person.
"The company now has more than 300 employees, and it is about to reach the peak season for tropical fruits. This year, I plan to make fresh fruits and frozen fruits together!"
"Last year, we were wasting a lot of fruits in the Southeast region, and many orchard owners even lost money. This year we must import more of the output!"
Qian Xiaoxuan said to Chen Yi while walking.
"This is absolutely OK!" Chen Yi nodded.
"Brother Yan, the marketing department recently discovered some strange situations... I don't know if there is any problem, let me tell you?"
Su Zixuan continued.
"You tell me!"
Chen Yi looked at the canned food that had just come down from the automatic assembly line, and the production was pretty good.
"The people from the marketing department recently conducted a survey on the types of market products, mainly in Shanhai City. What did you find?"
"They found that the food produced by Chenshi Group has recently surged in the market with the same type of food, and the prices are far lower than those produced by Chenshi Group!"
Qian Xiaoxuan said.
Chen Yi suddenly stopped.
"Are you sure? How accurate is this investigation?"
He seemed to ask seriously.
"It's 100% accurate, there's nothing to doubt about this!"
Qian Xiaoxuan answered.
Chen Yi frowned slightly, this is interesting. Someone is competing with Chen Group for price?
Who has such courage?
"Go to your office later, and let me take a closer look at what investigations do you give me!"
He said.
Qian Xiaoxuan nodded.
The two of them went around the entire production area of Fresh Fruit Group. Because they were in the food industry, they needed to disinfect the whole body and wear special clothes when entering the workshop. So they really took some time and were sweating all over.
An hour later, the two people returned to Qian Xiaoxuan's office.
"Here, that's it!"
Qian Xiaoxuan brought the research report over.
Chen Yi looked carefully.
"It's really interesting..." he said.
"Brother Yan, is there any problem with this?"
Qian Xiaoxuan asked.
This is a rare opportunity to obtain the scriptures, how could she let it go?
"The problem is getting big. Someone is using the silent method of moistening things and digging the corners of Chen's group. If it succeeds... Chen's group will fall directly from the number one company in Shanhai City!"
Chen Yi answered.
"Is it so powerful? It's just some of the same products..."
Qian Xiaoxuan doesn't really believe it.
"You are still a little bit tender. You need to spend more time reading commercial books in the future. Do you know what is the biggest weakness of Chen's group now?"
Chen Yi snorted.
“What is it?”
Qian Xiaoxuan asked, she took out all the notebooks.
“The business model is outdated!”
Chen Yi answered.
"How is this possible? Chenshi Group also has its own e-commerce platform, and their online sales are said to have good data..."
Qian Xiaoxuan asked in surprise.
"What are the data you said is good, what is it based on? Who did you compare it with?"
Chen Yi asked back.
Qian Xiaoxuan couldn't speak anymore.
"The e-commerce platform of Chenshi Group is just a small platform, and there must be sales, but it will definitely not be as good-looking as the ones on the statement. It is nothing more than a face-saving project made by Chenshi Group!"
"As far as I know, there are many small internet celebrities in Shanhai City who are selling food from Chenshi Group. Chenshi Group should try to count the sales of these people!"
Chen Yi said lightly.
"There is no problem with this?" Qian Xiaoxuan asked.
"E-commerce platforms are just one part of this, and this has already involved the sales link. The business model I am talking about is just a management model... For example, Master Kong's channel intensive cultivation model, Wahaha Group's joint sales model, Jiaduobao Group's final control model, and Jinjiang Group's advertising investment model!"
"These models were very popular control methods a few years ago. Many companies were imitating their management, but now, these models are almost outdated!"
"The Chenshi Group also adopts the terminal control model, but they can only control themselves, but they cannot manage other products of the same type, because there are too many other products of the same type on the market at present!"
Chen Yi explained.
Qian Xiaoxuan was holding a pen and making quick records on her small notebook. She even marked some things she didn't understand.
"Brother Yan, why is this method outdated?"
She asked while memorizing.
"In fact, whether it is the channel mode or the terminal control mode, the human sea tactics are used. This mode is simply unfavorable when the labor cost is relatively low. However, the labor cost is getting higher and higher now. If you use the human sea mode now, you are looking for death. No matter how much money you have, you don't have enough to throw it into it!"
Chen Yi answered.
Qian Xiaoxuan suddenly realized that she had found the strong desire for knowledge when she was in college.
"Brother Yan, please explain to me the shortcomings of the other two modes? I'm too slow to read the book myself..." she begged.
Chen Yi doesn't care, it's just a few words.
"The joint sales body was also very powerful before, but it had to be done very well in several aspects to ensure that the entire model was carried out smoothly. First, it was reasonable channel profits, and secondly it was best-selling products!"
"When the profits of the channel become transparent, the product changes from best-selling to unselling, and coupled with vicious pressure on goods, this model will quickly come to an end!"
He replied.
Qian Xiaoxuan had never been so excited. She felt that she seemed to have learned a lot.
"As for another advertising model... the decline of this thing is closely related to the current Internet era. When there was no Internet in the past, an advertisement was smashed on TV, that was, a Santana came out and a BMW came out. As long as you were willing to smash advertisements, your products would definitely find sales!"
"But it's not possible now. In the multimedia era, fragmented reading has become the main audience of old men and women. How many young people watch TV? But those who have huge consumption power are precisely these young people..."
Chen Yi spread his hands.
He said a little dry, so he picked up the water cup and took a sip. The cup was from Qian Xiaoxuan, and Chen Yi didn't care.
"So that's the case...I finally understand!"
Qian Xiaoxuan looked like she suddenly realized her mind.
"What kind of business model do we have now, Brother Yan?" she asked quickly.
"You ask me, you ask yourself to go... You are the actual manager of the company and you also know the pros and cons of various models, so you have to develop the best business model that suits the group!"
Chen Yi said angrily.
I want to eat everything ready-made, thinking he is Superman!
Chapter completed!