Chapter 56
Yang Rui stayed in Pingjiang for three days and then went back in a hurry. Because of the stimulation of the new concept English 2, all 20,000 white papers were sold for more than 40%.
Based on the gross profit of one yuan and a net profit of five cents per book, Yang Rui recovered 11,000 yuan and a net profit of 4,000 yuan. Including the deposit in the early stage, it is at least enough to pay the bill of Jiefang Printing Factory.
In other words, this business is a sure thing.
Yang Rui was relieved only then. In terms of business, he couldn't even get involved in the genius, otherwise why would he be beaten by the thunder when posting small advertisements? Like ordinary people, Yang Rui knew some of them at best, and after deciding to start a business, he just referred to some other people's practices.
Speaking of which, Yang Rui's new concept English marketing strategy in Pingjiang is also lacking in quality. They are all ordinary tricks used by later generations, such as hanging advertisements and distributing small gifts. If you want to say something worth boasting about, you will definitely add the second volume of the New Concept English.
However, this was just him paying for the mistakes he made when printing the first volume.
After all, Yang Rui only completed the sales with a sense of superiority of rebirth and his contempt for ten thousand yuan.
If he had known that he would have to print 20,000 copies, and if he had known that it would have been so difficult to sell, Yang Rui might have found another way to accumulate funds.
For example... I copied a book and got cramps in my hand.
But it was also through this sales that Yang Rui deeply understood what a huge number of 10,000 yuan was in the 1980s.
If you fail accidentally, the loss will probably be entangled with yourself for several years.
Yang Rui was sitting on the bus back to school and was very scared.
How many years have been wasted for tens of thousands of yuan? Yang Rui refused to do such a thing.
Reborn, I spent a year building a Ruixue group and spent several years cultivating a Ruixue group. This is something worth doing. I spent ten thousand yuan on copying books every day, and then I wasting my mastery.
Wang Guohua and Cao Baoming, who were sitting next to Yang Rui, felt that it was worth spending time for 10,000 yuan.
In fact, when Wang Guohua saw the 10,000 yuan in his bag, he was shocked. He was really stunned and his eyes couldn't understand.
The third edition of RMB used in 1982 does not have fifty or 100 yuan bills. The biggest banknote is the great unity of ten yuan. For students of this era, parents can be happy for at least two months during the New Year. The family may even give them: "The big money must be collected..."
One hundred "big money" of ten yuan is just a stack, but it is only a thousand yuan. One thousand yuan is 11 stacks of big money, and you can't catch it with both hands.
What's more, Yang Rui's income comes from book retail, and the money he finally gathers in his hands is mostly one or two yuan change.
Because it was the income from pirated books, Yang Rui was not easy to deposit it in the bank, and he could not exchange the change for the whole banknote. So what Wang Guohua saw was more like a box of money than a pile of money.
A box of money is full. In this era, you can only think about it in your mind. You can’t see it in movies and TV. The State Administration of Radio, Film and Television allows art to expose breasts, and does not allow art to expose wealth. It can be said that except for the accounting of the unit, bank employees or workers in money printing factories, ordinary people do not want to see so much money.
Wang Guohua called Cao Baoming to the provincial capital at the first time. The three of them worked for half a night before putting together all kinds of banknotes. Finally, they stuffed a whole briefcase. In addition to the ten yuan banknotes, there were also a large amount of five yuan and two yuan and one yuan.
Yang Rui held the bulging briefcase, and Wang Guohua and Cao Baoming were holding him one by one. Even so, Wang Guohua was uneasy and looked at the people nearby with vigilant eyes from time to time.
Cao Baoming was a little relaxed, but he was thinking about what he could do with 10,000 yuan.
It is very painful to take the bus with glasses open, because the road is bumpy and the condition of the car is very bad. Even people who are not sick will have to fight against the smell and crowding. If they cannot fall asleep, it will be similar to torture.
But the three of them still insisted on going to Xi County.
When he got off the car, Yang Rui's legs were a little weak and he was immediately helped by Wang Guohua. He protected Yang Rui and his briefcase like an old hen, and looked left and right and said, "You have to be careful. If you don't work, just tie the bag and hands with a rope."
Yang Rui was stunned: "Don't it mean I'm going to say that I'll rob me quickly?"
Wang Guohua laughed embarrassedly, but his eyes were as bright as ever, and he said, "Then you wait here first. I'll ask you for a car and take up the seat, and you can get up again."
"Don't hurry to go back." Yang Rui interrupted him and said, "Let's go to Jiefang Printing Factory first."
"Go to the printing factory? That's right. If you pay back the money, we can rest assured." Although Wang Guohua didn't make money, he was happy to see Yang Rui making money.
Yang Rui laughed: "What money should I pay? The agreed payment period has not come. At most, I will give them a thousand yuan to bring up the inventory books. In addition, I want them to print another batch of books."
Wang Guohua couldn't help but ask worriedly: "I have sold a lot in the past two days. Will the students buy enough?"
"Impossible." Yang Rui remembered the sales volume of the new concept English before and said decisively: "How can a mere 10,000 books be able to occupy the market? We have not distributed goods in the districts and counties below, which does not mean that the districts and counties below will not come to the provincial capital to buy books. If I ask me, among the books we sold in the past two days, maybe there were students who heard about the news a few days ago, and these two days."
"It is possible to say that." Wang Guohua couldn't help but think of resuming when he was about to get it. However, Yang Rui started this business by himself. He just helped, so he stopped persuading him, but asked: "If you don't pay the printing factory the previous payment, will they print more? Jiefang Factory is an old factory, and the efficiency is probably not good, I'm afraid it's too much."
"The more this kind of factory is, the more willing it is to print to us. The workshops and machines of Jiefang Factory are idle. Whether to print to us or not, the wages of workers must be less. The increased costs are only paper, ink, electricity and water bills, which are all expenses that can be arrears. It is equivalent to saying that the deposit I give them is all living money, as long as they can handle their daily expenses."
"So, Jiefang Factory is quite happy?"
"If they can recover the accounts, of course they are more happy, but there is no need to make them happy like this. It is not too late to pay them back when they have made enough money." Yang Rui also had a worry in his heart, he was afraid that the Jiefang Factory would print a new concept English and put it on the market.
He does not have the copyright of this thing, so it is impossible to organize it through formal channels. On the other hand, Jiefang Factory is a state-owned enterprise and is not very afraid of the government. As long as they print more for Yang Rui, the cost will be higher than that of Yang Rui.
This is an advantage that no other printing factory can get.
If other printing factories want to copy new concept English, they have to make plates first, then arrange production and printing time, and finally put them on the market for sales. Even if the equipment of Jiefang Factory is backward, those advanced printing factories have to print 7,000 or 8,000 copies at a time to smooth out the cost difference.
Such a large investment, with the style of state-owned enterprises, must be discussed repeatedly. If the market conditions rise and fall quickly, things will be over before other printing factories make decisions.
The Jiefang Factory is different. They have completed the plate making, and the production process can be saved, and even the printing quantity can be controlled at will.
It can be said that the only thing that hinders Jiefang Factory from pirating new concepts of English is the only part of sales.
When the market is in a downturn, Jiefang Factory will naturally not enter the market rashly, but the current market is really prosperous. Once the other party reacts, something will happen if it doesn’t work out.
For such a formal enterprise, it is difficult for Yang Rui to deal with whether he finds a cousin or a militia.
Moreover, old-fashioned figures like Director Dou probably don’t take piracy to heart. If you do something similar, you will only apologize verbally.
Thinking further, if the Jiefang Factory could make a comeback, Director Dou had the remaining money in his hands, and he would not be afraid that Duan Hang would cause trouble for his son through the prison guards. He would just use the money himself and skip Duan Hang.
As for Director Dou's offer of 1,000 yuan that day, this man who tends to self-destruct can definitely do things such as plagiarism and pirated copies and then spend money to buy ways.
Yang Rui could not stop them head-on, so he could only find a way to hang the Jiefang Factory.
When printing 10,000 books, the price of Jiefang Factory is 8,000 yuan, the net profit is about 10%, and the raw material cost is more than 70%.
In other words, for every ten thousand books printed by Jiefang Factory, it will be owed about 5,600 yuan for paper mills, ink mills, power plants and water plants.
Yang Rui gave a deposit of 2,500 yuan per 10,000 yuan, which was only enough to pay wages, equipment maintenance and other daily expenses. The more he printed, the more debts Jiefang Chang would ow to the paper mill ink factory.
With this debt as a threat, it will become increasingly difficult to make the determination of liberating factories to enter the market. Such poorly managed old factories are both prone to discounts and have countless burdens. Therefore, they are very bold when they have money and are easy to make radical decisions, but when they have no money, they are particularly conservative, and their willingness to participate in market competition will be reduced.
To describe a state-owned enterprise in terms of words, it means to win and be afraid of losing.
When he arrived at the Liberation Factory, Director Dou was indeed a little unhappy to print it in the form of a deposit. It was not until Wang Guohua, who was on his behalf, took out 5,000 yuan in cash, and said that he would print 20,000 copies of the new concept English 2 at one time. He was slightly moved and asked: "You have printed so many times, can you really sell it?"
"The sales are pretty good. Although the sales volume in the province has decreased, there is still a lot of room outside the province." Wang Guohua's mixed answers made Director Dou, who had no market research ability, confused.
In the end, Wang Guohua paid a total of 6,000 yuan and determined the printing of 20,000 new concept English 2. The extra 1,000 yuan was to remove all the first volume of the new concept English that was pressed here for the first time.
Although Director Dou was not very happy, the factory received an advance payment of 11,000 yuan, and the two good front doors given to him, he half-swerted and half-approved.
Wang Guohua turned around and handed over to Yang Rui, panting, "It's so exciting. You didn't see 6,000 yuan spread on the table, it was so big. The accountant and cashier of Jiefang Factory counted for more than half an hour, and the remaining 5,246 yuan was all inside."
"If you like it, just go to the provincial capital to help me collect the money." Yang Rui took the bag with a smile.
Wang Guohua shook his head vigorously: "What I gave today is the sorted dollar. What did Shi Gui collect? It was a lot of one or two cents, and the heads that counted were about to explode."
Yang Rui listened and counted the items. After confirming the amount was correct, he took out 246 yuan, put 46 yuan in his arms, and then gave Wang Guohua and Cao Baoming one hundred yuan respectively, which was called "hard work".
The two of them tried every means to give in, but finally stopped.
Cao Baoming said excitedly and embarrassedly: "I didn't expect that after running like this, we would become rich."
Wang Guohua also whipped out excitedly and said, "I guess I am the richest student in the school now."
Yang Rui coughed, raised his briefcase and said, "I haven't left yet."
"I won't compare with you. Forty thousand books cost 32,000 yuan. If I exchange it for me, I wouldn't dare to make this money."
"After putting 32,000 yuan, it may not be enough to buy one square meter." Yang Rui looked open-minded.
Wang Guohua and Cao Baoming couldn't understand, but they were too lazy to ask Yang Rui. They were happy to go.
After being interrupted by them, Yang Rui thought of Duan Hang again.
This guy is worried now, too.
A loan of 12,500 yuan is comparable to the loan pressure of 1.2 million yuan in later generations.
Although it is a long-term interest-free loan, the mood of worrying about losses is probably the same.
After thinking about it, Yang Rui decided to postpone his next plan and return the 5,000 yuan he had in his hand to Duan Hang first.
We should analyze it with a rational idea, returning 5,000 yuan is extremely meaningless. With Duan Hang's financial concept, he will probably return the money to the bank.
However, humans are emotional animals after all, and cannot survive purely rationally. Including the unused loans, Yang Rui still has 15,000 yuan in his hand, and Shi Gui is still generating a steady stream of cash flow. Duan Hang is already a huge favor for helping Yang Rui solve the financial crisis, and Yang Rui has no reason to make him continue to worry.
On the other hand, although her cousin's wife is a virtuous woman, she will not force Yang Rui or Duan Hang, the more she does, the less she cannot use this unnecessary economic pressure to test her.
After thinking about it over and over again, Yang Rui did not take the briefcase back to school, but went to the county public security bureau, found Duan Hang's office, and handed the briefcase that had taken more than 200 yuan to Duan Hang, saying: "This is the payment for selling books, and it is 5,000 yuan in it, and I will return it to you first."
Duan Hang was frowning and writing a report. He was shocked by Yang Rui's words. He quickly got up and closed the office door and asked, "Aren't you using money?"
"The book sales are good, and the most difficult stage has passed." Yang Rui said sincerely. If it weren't for the money Duan Hang lent him, the second volume of the New Concept English could not be printed at all, and there would be no current prosperous situation.
Duan Hang was a little disbelief and said, "My money can be paid back at any time. Don't put too much pressure on yourself."
"The money is left, I still have working capital." Yang Rui said, pulling open the briefcase and let Duan Hang see it.
With zero and complete payment, it gives people more confidence than neat ten-yuan bills.
Duan Hang opened his mouth, but he didn't know whether to be happy or surprised.
...
Chapter completed!