Two thousand years later, the country's economic strength is completely different. Every city has to engage in lighting, and some cities even go too far and are criticized by the superiors.

But in the 1980s, there was no concept of lighting at all. It would be nice to install a few more street lights on streets and main roads.

There were no such things as light box advertisements in Sanshui County in the 1970s and 1980s, but they gradually began to increase in the early 1990s.

In my childhood memory, in the early 1980s, there were only about twenty incandescent lamps painted in red, green and other colors in front of the county government gate.

The brightest and most attractive place is the department store. Good guy, there are often crowds of people on the three floors inside and outside to watch the excitement, because it is the brightest there, with a display window equipped with several fluorescent lamps.

There were some toys in the window. Huang Han still remembers the teddy bear that beat the gong from time to time, and the toy train that circled on a section of track.

Since the Sanshui County Commercial Pedestrian Street is already the result of "dare to be the first in the world", let's add icing on the cake to make this street more beautiful than Nanjing Road.

The reason Huang Han had this plan in mind was, of course, due to the fact that there is a thermal power plant on the site of Sanshui County. The next three phases of the project will also have two 300,000-kilowatt generating units entirely invested by Sanshui County, so the power is guaranteed.

In fact, the light box is just for lighting and does not use much electricity.

Huang Han plans to design light boxes to be installed on West Street. Two symmetrical light boxes will be set up on both sides of the street every thirty meters, with a total of seventy-two.

Of course, not all of the displayed content is advertisements for "Feng brand" clothing, shoes and hats, belts, ties, etc., half of the content is used for public welfare promotion.

Without the materials of later generations, it will definitely make the production of light boxes more difficult. Without incandescent lamps and fluorescent lamps as LED light sources, broken bulbs and lamp tubes must be replaced frequently.

None of these are difficult. Zhou Dongjin is a man with good hands. As long as Huang Han gives him instructions to make one, there will be seventy-two.

At this time, there should be no place to print light box advertisements in Southern Jiangsu Province, and there is no special advertising paper. What should I do?

It was easy. Not only did Tao Yuanming come into contact with more and more cultural people, but their level was also much higher. He hired some people with good painting skills and asked them to paint backwards on transparent glass and write propaganda slogans.

This kind of light box advertisement is equally bright and has great features. Every light box advertisement is unique!

They definitely can't be the same! They are all drawn by hand, and of course the artist who draws them must use their imagination.

Of course, the imagination cannot deviate from the theme of the promotion, nor can it be too alternative. When the cultural people come up with drafts, Huang Han will review them one by one.

Huang Daozhou saw that his son had slowed down as he walked. He was not looking at the store or street, but was still counting steps. He said strangely:

"Huang Han, what do you want to do?"

"Dad, do you think the windows of our Fengpai store are beautiful? Do they serve as an advertisement?"

"There's no doubt about it! It's the brightest place there, and there's a big color TV that plays our "Guanshan Wine" and "Thousand Miles Away" musicals on a loop. There are so many people watching every day. The sample clothes on the models in the window are always on sale.

Get the best!"

"I'm going to put up 72 small-scale "Fengpai" store windows on the street for advertising. This kind of thing can be called a light box advertisement. The light box is one meter wide, two meters high, and 24 centimeters thick.

!”

"What does that look like? I don't feel it at all in my head!"

"It doesn't matter, I'll teach Master Zhou Dongjin how to make one after the Spring Festival, and you'll feel it!"

"Well! I know advertising is very important, and I will definitely support you!"

"Why don't you "Full Power Enterprise" buy 18 light box ads?"

"Okay, but it's too expensive and I won't be taken advantage of."

"How can I let you suffer? Just charge some material fees, production costs and creative fees!"

"Wait a minute, wait a minute, the material fee, the cost can be seen and calculated. It's easy to say, you can tell me clearly how the creative fee should be calculated!"

"Awesome, awesome! It seems it's not easy to make money from you!"

"Hehe! Full Power Enterprise is not my personal property. I have to be responsible to the collective. Even my own father and son have to settle the accounts in the open."

"I know that I won't embarrass you. I'll negotiate the price with Sunshine Group, Huinong Group, and Kuaizaifeng Electrical Appliance Factory first. I'll give you the price based on theirs, isn't it?"

"This makes sense, I agree!"

Now that you are making light box ads, why not start an advertising company?

Lin Daiyu can enter the advertising industry and eventually become big, why can't I?

After the Chinese New Year, we applied for a business license, and the space formerly occupied by the "Xinfeng Clothing and Luggage Factory" was given to the newly established "Ziqiang Advertising Company".

…

The performance of the Spring Festival Gala does not affect my studies because it is during the winter vacation.

Efforts will always be rewarded, and the relaxed Huang Han team is ready.

In the general rehearsal on the 27th of the twelfth lunar month, the students performed impeccably. Huang Daozhou's performance was full of emotion and the director team was very satisfied.

On New Year's Eve, Huang Han's team received thunderous applause as soon as they came on stage.

The song is good, the arrangement is advanced, the soundtrack, harmony, and rap are refreshing, and the dance moves are full of masculinity, which won the house full of applause.

It's a pity that no one is counting the ratings. Otherwise, Huang Han's team's performance would have improved by at least two percentage points. At the very least, the viewers in front of the TV would not choose this time for convenience.

It was the big mixed-race man who should have been in the limelight, but it was all suppressed by the tacit cooperation and novel interpretation methods of Huang Han's team.

On New Year's Day, all the young people in China were talking about Huang Daozhou, Huang Han, and Cheng Wenge. They could all sing a few lines of "Thousands of Miles Away" and "Kiss Goodbye", but basically no one mentioned the mixed-race guy.

Why? "Clouds in Hometown" and "A Fire in Winter" have been sung by Huang Han's team a long time ago. They have become household names and became very popular. How could they still be as popular as in the previous life across China?

Cheng Wenge sings these two songs very well and has sung them many times at the "Passionate Sanshui Party", both accompanied by vigorous dance.

The sincere, handsome Cheng Wenge is also tall and a strong young man. He is only 21 years old and has no girlfriend. I wonder how many girls will become the girl in their dreams.

The mixed-race boy was the son of an American soldier. Of course he was an outsider, but in fact he was an out-and-out American.

The vast majority of Chinese boys and girls definitely prefer the down-to-earth Cheng Wenge, Huang Han, Qian Aiguo!

The original mixed-race singer became a hit because there were no heroes, so a singer who couldn't produce decent original works became famous by covering other people's works.

To be honest, the male singers on the Spring Festival Gala stage at that time were all a bit effeminate, which was really not good. It was really refreshing to have a big man who was more masculine.

However, the younger Huang Han, Cheng Wenge, and Qian Aiguo are all physically strong and have a masculine look, which will definitely make boys and girls like them more.

Besides, Huang Han’s team performed all original songs, so what’s the point of singing covers?

When Huang Han's team returned with great honor on the third day of the first lunar month, probably tens of thousands of people came to greet them spontaneously.

Fortunately, the leadership team of Sanshui County was mentally prepared and mobilized police officers and joint defense team members to maintain order.

Huang Han took the opportunity to pay New Year greetings to his fellow villagers, and asked everyone not to affect his life and that of his classmates in the future. The current students must put their studies first, and I hope the folks will understand.

Qin Kunlun was also at the scene. He spoke on the spot to express his attitude and called on the people not to disturb Huang Han's team.

Order streets, neighborhood committees, enterprises and institutions to take responsibility. If this kind of gathering behavior can no longer occur, it will seriously affect social order.

Of course, Huang Han's team studied hard in the next time. They also wanted to invite Huang Han's team to the Provincial and Taiwanese Lantern Festival Gala but failed.

For this reason, Huang Daozhou personally went to the provincial and Taiwanese provinces to apologize and explained to the provincial and Taiwanese leaders that Huang Han and his classmates were all high school students and had tight study tasks. School had already started during the Lantern Festival and they could not delay their studies.

It’s not surprising that there are many people in the ceremony. Huang Daozhou is the county magistrate and a celebrity who has appeared on the Spring Festival Gala stage twice. The provincial TV station could not invite Huang Han’s team, so it took a back seat and invited Huang Daozhou to participate and sing "Thousands of Miles Away" and "Guanshan"

liquor".

This is possible! Huang Han once said that the more famous the leader of "Full Force Enterprise" is, the better, and he will save the need to hire celebrities for endorsement in the future!

In this era, "endorsement" has not yet become popular, and Huang Daozhou doesn't know much about it, but he knows the benefits of celebrity effect.

When invited by the Provincial Television Station, Huang Daozhou agreed without hesitation, and he didn't even ask for an appearance fee.

Rehearsal? What the heck, Huang Daozhou just participated in the Spring Festival Gala performance just a few days ago!

Besides, he is still a big name even if he doesn't show off. There is no actor in the entire Lantern Festival Party who is more famous than him.

Of course, the program team will carefully negotiate the rehearsal time with Huang Daozhou.

Just the day before school started, Huang Han received another overseas call from Shen Xiaorong.

Shen Xiaorong, who has always been calm and confident, was so excited that she cried because her band won the annual award in one fell swoop.

She wanted to share her joy with Huang Han so much that she cried and laughed on the phone. Of course Huang Han was happy and kept listening...

Shen Xiaorong's "Partner Band" has been targeted by record companies, and executives from Universal, Warner and other records have approached Shen Xiaorong to discuss the release of an album.

In the end, Shen Xiaorong chose Universal Records. Their first album will be released in May, and its title is "Brother Louie", one of the most popular title songs.

The protection of intellectual property rights in Europe and the United States has been done well, and is basically no different from that in China today.

Therefore, the album can be released in Europe and the United States, and the market is terrifyingly huge. A superstar like Michael Jackson has a total album sales of 750 million.

If piracy was rampant in Europe and the United States, how could there be so many of them? One-tenth of them would be a huge hit.

The 1980s and mid-1990s were one of the best eras for pop music and one of the golden eras for record companies.

Universal Music Group, headquartered in the United States, is a world-renowned company and its marketing team should be top-notch.

They mainly promote the "Brother Louie" album by the "Partners", which can reach sales of two to three million at least. If you are lucky, it will be five million. If you imagine it boldly, ten million is not impossible.

Record companies in Europe and the United States are not on the same level as mainland China, Hong Kong, and Taiwan, because the largest market in the Chinese community is China, and most Chinese people buy pirated copies, and producers cannot make a fortune.

Moreover, in China in the 1980s, the vast majority of families could not afford cassette players or record players, let alone tapes or records.

This is not a lie. In 1987, Huang Han was already working and his family conditions improved a lot. Even so, his family did not buy a cassette player.

The economic level of Sanshui County in southern Jiangsu Province is definitely better than that of most counties in the country. This shows that the number of cassette players and record players in the country will definitely not reach 30% of households.

Shen Xiaorong is not only a member of the "Partner Band", but also the main creator and the boss. How much money can the band make after becoming popular?
To be continued...