In a few days, new posters appeared everywhere in Ninghai.

You can see it everywhere on stations, subways, squares, and streets. This large-scale publicity campaign has not appeared for a long time. While people sigh that Phoenix Company is willing to spend money, they are also amused by these posters.

"Puff...what is this."

In the morning, several girls standing at the subway entrance burst into laughter. In front of them, there was a very large poster - a skeleton with a straw hat.

——The boy made a promise to the sea: "I am the man who wants to become One Piece!" Phoenix's new magazine "Xi", leading He Xi's "One Piece" to be released next week—

"Skeleton, why are the skeletons so cutely drawn and wearing straw hats!"

"This poster is so interesting. Is Mr. He Xi's new work cute?"

The girls talked with a smile, and in other places in Ninghai, there were also many strange posters that caused hilariousness among onlookers.

There is a poster posted on the wall in the form of a wanted warrant. Many passers-by will be shocked when passing by, thinking that the government is offering a reward for criminals, but if you look carefully, you will find that the poster is a comic character wearing a straw hat, with a brief introduction to "One Piece" and "Savory" below.

The unique and alternative poster promotion soon made Ninghai’s readers know about the new magazine, and He Xi’s new work also became the focus of many young people’s discussions.

"A journey of sailing for wealth and dreams..." "Great dreams create the strongest passionate young man comic!" "A story of Pirates you have never seen before!" "Encounter, friendship, dreams, passion - all in "One Piece"."

The content on the promotional poster tells the characteristics of "One Piece", but these characteristics are very confusing. On the Hexizhi Home Forum, many readers directly expressed their doubts.

"This is a story about pirates? It turns out to be pirates. Why do you still have friendship and dreams? Teacher He Xi, where are your three views?"

"Is the person wearing a straw hat the protagonist? He is not handsome at all!"

"I haven't seen other comic introductions. Is there only one movie called "One Piece"?"

Meng Huo saw these doubts, but he ignored them. As long as everyone knows it, it is impossible to explain this comic with publicity.

However, the new magazine "Savory", there is indeed only one "One Piece" on it.

After the magazine passed the approval of government departments, Meng Huo and Phoenix Company had a very fierce debate. The senior executives of Phoenix Company hoped to serialize more comics in this magazine, but Meng Huo certainly did not want to.

He believes that no other comics can be put in the same magazine as One Piece. If "Savory" adds other comics, the sales will definitely be worse than the pure One Piece.

Everyone knows this. However, Phoenix Company's view is also clear, and only one comic is not a magazine at all. Several senior executives believe that Meng Huo is doing extra things and just launching "One Piece", it would be better to launch it directly in a single book.

“I need a new magazine.”

Meng Huo answered them like this that his comics are becoming more and more numerous and are no longer suitable for launching them in "Weekly Boy". The comics weekly magazine has several of his serials. If it continues to increase, other comics will have no food to eat.

The number of serials of a magazine is limited. As a member of Phoenix Company, Meng Huo wanted to leave the position of "Weekly Boy" to other cartoonists. So he wanted to recreate a new magazine and launch more comics in the future.

On the surface, the serialization of "Savory" is only one book, which is somewhat inappropriate.

However, this situation has no harm except to a few ridicule from the media. Even if "One Piece" is popular, the brand of "Xi" will start. When Meng Huo handed over "One Piece" to his assistant in the future, the value of "Xi" will be reflected.

At that time, Meng Huo launched a new work, and he could directly launch it in "Xi" comics to reduce publicity and promotion costs, and once it came out, there would be a huge readership. Just like "Weekly Boy" launched a new series, it could be read by many readers who bought magazines without publicity.

The existence of "Savory" will give Meng Huo a lot of freedom. He can release some short stories on it, and Meng Huo thinks this is very important to the future.

Without the shell of "Xi", the single-line version of "One Piece" is released, and the sales volume is no big difference from having "Xi". Moreover, if Meng Huo cannot continue to eat up the vacant spaces of "Weekly Boy", he will only be able to release single-line versions in the future.

Not only will it lose money, but each book will have to be saved for more than a dozen chapters... The content of "Savory" was only "One Piece", but after the release of a new comic, it can slowly become a magazine with multiple spaces.

In general, Meng Huo needs a magazine to exert his influence and comfort the heart that wants to draw more comics. Under his strong request, Phoenix Company can only compromise, and maybe there is no way not to compromise. Who made Meng Huo the boss?

Of course, Meng Huo also made concessions. He increased the five-part plot scheduled for "One Piece" to eleven episodes. In an instant, all the doubts and complaints in Phoenix Company disappeared, and who would be unable to get along with the money?

Meng Huo is not difficult to show the plot of this eleven episode. He has prepared a few episodes for his trip to the extreme east. Now the eleven episode has been completed. The reason why he doesn't mention it is because there are too many releases this time, and the pressure will be great in the next issue.

He has no manuscripts to save, and he can only release five episodes of "One Piece" next month. I wonder if it will make readers dissatisfied.

“Let’s see it then…”

With this idea in mind, Meng Huo began to participate in the publicity activities.

He drew some interesting posters, and Phoenix Company and Huamei jointly responsible for the promotion in various regions, and the results were quite good. He Xi's readers all knew about this new work.

However, the huge publicity is ridiculous in the eyes of some people.

"What can the big publicity do if there is only one comic book magazine?"

Yang Liang is the happiest person in Zhongxia Company. He was worried for a long time and was completely relieved when he saw the advertisements of Phoenix Company. He Xi could not beat Li Xin.

"One Piece" - It's simply no longer funny!

"The story of Pirates, robbery, killing and robbing treasures? Who would read such an unearthed and evil comic?" He said, looking up at the opposite side: "Wang Zhe, are you right?"

"Yes, Minister..." Wang Zhe smiled: "In my memory, literary works that did not describe Pirates have become popular. This kind of subject is too difficult to tell stories, and it is a negative character, so it must be even more unpopular than detective novels."

When it comes to pirates and oceans, anyone's thinking will go from pirates in reality to a narrow misunderstanding, believing that there is not much worth digging.
Chapter completed!