Chapter Five Hundred and Twenty Nine: Propaganda
There are crowds outside the game store, and in the crowded crowd, everyone's face is filled with a sense of joy and warmth.+
"This scene is like summer..."
The person who expressed this feeling was in a quiet morning tea shop on the second floor opposite the game store.
Alice and her family were sitting in the private room drinking morning tea. There were several bodyguards standing by the door, and the singing of "Summer Shadow" was faintly heard in the room - just like the game store opposite, there was "Summer Shadow" here because it was a luxurious morning tea shop for the white-collar workers - He Xi's fan morning tea shop.
In addition to the two companies Longquan and Datang, some fan gathering places in various places also have corresponding publicity. This morning tea shop also received the song "Summer Shadow" and some "Air" brochures, and it also sells pre-sale tickets from three nearby game stores.
"What do you want you to pull us out for?" Xu Jing drank tea, looked at the lively game store opposite, and said lightly: "It turns out that he is here to observe the promotional effect of "air"."
Alice smiled: "Isn't this very good? This time the advertisement is not as loud as before, you must be worried..."
Xu Jing snorted and didn't say anything. However, he was indeed a little worried before that Meng Huo's decision to release the game was too hasty. However, when he sat in this morning tea shop, Xu Jing's worry immediately disappeared without a trace. Although the advertisement was not loud, the effect was good. Judging from this lively situation, the game sales should not shame the golden sign "He Xi".
On the other side, Xu Jing's wife stirred the milk tea and looked at Alice strangely.
Alice noticed her eyes: "Mom. What's wrong? Keep staring at me?"
"No, nothing..." The woman smiled awkwardly. She couldn't say that today's daughter was strange: "I was just thinking. This song is very good and sounds comfortable."
"That's right." Xu Jing nodded in agreement: "That boy's song is like a comic, and it always makes people find surprises. For a while, I was particularly worried that he would suddenly go to be a musician, but fortunately he didn't have the idea in this regard..."
A sweet smile flashed in Alice's eyes: "It's good to be a musician, but I think his personality is very suitable to be a musician..."
She imagined Meng Huo's appearance as a musician. If Meng Huo develops into the music industry, she will definitely not develop into the aspects of singers. Instead, as a part-time composer. Although a pianist is also a star, unlike a singer, he will not always need to shine in public, and he will also be in and out of some higher-end stages.
In China, pianists and classical pianists have higher social status than singers and stars. Top pianists face all upper-class people in society, which makes them very famous and have great influence. If Meng Huo becomes a pianist, he will become a noble son.
"It's pretty good..." Alice muttered, thinking that if Meng Huo was a pianist, she could follow him as an agent, and her usual performances were in the Grand Theater. Such a life was simply great - Shen Jie would definitely not be able to keep up.
"..." Alice's expression changed very little, but she was caught by her mother. The blonde woman's heart was immediately as bright as a mirror. Her guess was right. Her daughter's change must be related to Meng Huo. This made the woman happy and worried. What was happy was her daughter's change, and what was worried was that she was not optimistic about these two people. Not to mention Meng Huo's attitude, the age difference between the two of them would be a good match.
But even so, the woman had no choice but to pray for her daughter now. Other men were fine. The boy even regarded Xu Jing as a treasure, and she couldn't help him even if she wanted to.
"Oh..." The woman couldn't help but sigh.
Alice's eyes were immediately directed at her. Like her mother, she was also sensitive: "Mom, do you really have something to worry about?"
"No." The woman was not panicked at all. She smiled and found a reason casually: "I am just worried about the sales of this game. Didn't you say that its advertisements are not good? Just relying on the current advertisements, most people won't know about this, right?"
He Xi's fans gathering places are only organized in some big cities, so game advertising is mainly promoted by the two stores of Datang and Longquan. These two companies have strong channel capabilities, but they cannot be covered everywhere. They have very few in some small cities, and there is even a situation where only one is left.
The woman's words are not without reason. As long as others don't pass by the streets of these two stores, it will be difficult to know the release of "Air".
"Don't worry... This type of game is a niche game, and the player's information spreads very quickly." But Xu Jing shook his head and smiled: "I don't think it will take long for someone to post a message online. People who can play text adventures will receive the message soon. It's enough to have this group of people."
His analysis is based on the current situation of Chinese text adventure games. This category of games has developed for many years and has gradually formed a stable and special group of players.
Among this player group, the name "He Xi" represents even greater authority than his authority in the comics world. He Xi calls the wind and rain in the comics world, but there are still people who can challenge him. But in the world of text adventure games, he is a well-deserved emperor, and it can even be said that there is no text adventure without He Xi.
Almost all text adventure players have played He Xi's game. His works are completely different from other text adventure games on the market. A new work will be paid attention to immediately and will spread rapidly among game enthusiasts, and may be faster than advertisements.
In fact, at this point in time, news has spread around some forums and chat rooms that gather text adventure game enthusiasts.
"Teacher He Xi has released a new game!"
"The game is called "air". You can now book it in the two companies, Datang and Longquan. Everyone, hurry up!"
"I finally waited for the new work. Recently, more and more games have been imitated by Teacher He Xi's works. I'm tired of playing other people's!"
"That's right! Last time there was another game called "Family". It was so blatantly imitated, but I heard that the sales were pretty good! Nowadays, game companies have become smarter. Various character designs and plots imitate Teacher He Xi. Teacher He Xi's game is showing signs of becoming someone else's template..."
"Haha. I was tired of playing and was about to take off the group! Teacher He Xi released a new work!? Well... I won't take off for the time being!"
In a very short time, text adventure enthusiasts throughout China learned about the release of He Xi's new game. The reservation volume of the two stores, Datang and Longquan, has also increased rapidly, easily surpassing the total sales of text adventure games nationwide in the past few months.
But the real popularity has not yet fermented, the paper media responds very slowly, and online media has been expanding from fragmented websites for several hours.
"He Xi's mysterious new work is coming to life! "Air" - the most low-key text adventure game!", "Like the warm sun in winter, the famous voice actor Long Xue has added a new song "Summer Shadow"!", "Let us look forward to "Air" together, what kind of story will He Xi bring this time!"
When the news of the release of new games gradually occupied major game forums and websites, its benefits gradually emerged. Unlike the previous game releases, this time the news of "Air" came out, the game manufacturers, as competitors, not only did not feel panic, but instead took the initiative to jump out to advertise on Weibo to help the game.
"The ancestor of text adventure games, 'He Xi', has come out to sell games again. Teacher He Xi seems very low-key this time. It seems that he is confident in the game quality of "air". Here I wish He Xi, wish Phoenix Company, and wish "air" a great success!" - Shi Guangtou, president of Dwarf Network Company.
"He Xi's production must be a fine product. "Air", the expectation is worth it! By the way, we will sell our pork, and eat it more delicious when playing games." - A Lei, president of Yiwang Company
"Officially notify all fans of good news. Our company decided to develop a text adventure game. The first game is called "Air"!" - Anima, President of Swan Company
"Just just now, I received a message that an illegal company intends to invade player computers after the release of "Air" to steal player game data and personal **. It is strongly recommended that everyone install our 180 Security Guard and 180 Antivirus Software!" - Xiao Zhou Zhou, President of 180 Company
Several Internet companies presidents jumped out to advertise for "air", which made players who saw Weibo stunned. In the past, He Xi developed text adventure games, but every time he came out, he would scare some game manufacturers. It would be nice if they didn't come out to sarcasm and scold people, but why did they say good things today?
In fact, this phenomenon is not surprising at all. Text adventure games have been developing for many years, and many manufacturers have seen that He Xixin is not here.
The cartoonist has taken too many actions in other industries, and his mind is mainly focused on the industries related to comics, and will not pose a real threat to the game industry, so others naturally don’t have to worry about it. Moreover, the development of Chinese text adventure games has entered a vicious circle, and everyone is imitating He Xi.
After working on text adventure games for several years, game dealers found that it was too difficult to set their own settings. They worked hard to set characters and describe stories, but the sales volume was not good. The easiest and most profitable way was to imitate He Xi. His game has a large audience and there are too many places to use.
Taking "Clannad" as an example, each character in it can be used to learn from it and create a brand new text adventure game. The plot is easy to think about - the sales are quite good. For this reason, after seeing "Air" come out, the bosses of large, medium and small game companies were all happy and took the initiative to promote it.
In fact, they thought so:
"What happened to this guy He Xi! The new game is so petty and doesn't even make advertisements. Can this be popular?"
"Oh, this doesn't work. How can "air" not be popular? How can we become popular if it doesn't become popular??"
"Advertising, we must help He Xi advertise! If there are not enough players to play "air", our "Air" will be very deserted after it is released..."
"There was an interview on the TV station in the evening. It seems that I would praise the song during the interview. It seems to be called "Summer Shadow". Although I haven't heard it, praise will definitely be effective. It can promote "air" and demonstrate my tolerance and generosity... I'm so genius!"
The presidents are happy, and of course there are many readers who can see through their ideas.
"Hey, have you read Weibo? Many game companies' presidents are praising "air", these people are so funny!", "That's a must. They are addicted to copying, so who will they help "air"!"
There were several students chatting and laughing in the comic shops in Hokkaido, but after a short time, the boy quarreled with the girl.
"This time Teacher He Xi is so low-key, it must be a banned version of the game in 18!", "No, "Air" must be the all-age version!"
They quarreled with the version of "Air". Although girls don't play games very much, they believe that "Air" is the all-age version, while boys are just the opposite. However, after a few quarreling, they found that they knew nothing about "Air", and it would be useless to argue. It would be better to ask people who might be familiar with it.
A girl turned around and asked Kako Takashima who was guarding the counter, "Kako, didn't your parents work at Sakura Company? Did they say what version of this game is?"
Kako Takashima came back last night and was dozing off. As soon as she was asked, she was awakened: "What, what are you saying?"
The girl had to ask again.
"Oh, "air"..." Kako Takashima yawned: "I heard from my real sister that it is the all-age version."
"Look, it's the all-age version!?"
"Wait... Xiangzi, what did you say just now? Who does the real sister mean? Is the real lady Xiachuan?" The boys' eyes lit up, and the girls were surprised when they heard it: "Miss Real, isn't she a super idol? How could you know her?"
"Speaking of this, Xiangzi, what have you been to doing in the past few months? Even the school has been quit!", "Yes, you said you started working, what kind of job is it!"
The group of young people asked one after another, and Kako Takashima was a little nervous. Sweat was rising on her forehead. She hadn't told her companions about being a voice actor, and she didn't know what to say. Because her foundation as a voice actor is too weak, she has been training in the firm in the past few months, and she hasn't really made her debut yet, and she hasn't even received a notice of her debut. She has to have a chance in April or May if she is lucky.
It’s not that she didn’t want to say it, but after returning to her hometown, she was a little scared. This New Year may be the last time she spent as an ordinary girl in her life, and she will be able to come back as a voice actor in the future. Even if she is a voice actor, the attitudes of these classmates and friends will change...
In the past, Kako Takashima didn't think there was anything wrong with celebrities, but now she found that becoming a celebrity may also lose a lot of things while gaining glory.
"What I just said is actually a secretary of my dad..."
Chapter completed!