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Chapter 49 Apple's Board of Directors

Time unconsciously entered the end of May. That morning, Duqi, as a shareholder of Apple's 31.5% shares, attended the Apple board meeting.

The main content of the meeting was actually discussing the issue of listing. If Apple wants to achieve greater development, raising funds for listing is also an indispensable step. For this proposal, everyone has reached an agreement in private, but the details need to be discussed with the investment bank, so this time the board of directors is basically a formality.

However, after Mike Marcusa interpreted Apple's own listing plan in detail, Duqi came up with his own idea:

"Wait a minute, I think this listing plan can add a cooperation message."

Jobs was stunned, then looked at Duqi and asked, "Qi, do you have any ideas?"

"Jobs, I actually told you about this matter before. I think Apple needs a new generation of personal computers."

After hearing what Duchi said, Mike Marcusa frowned slightly and said, "The current Apple II sales are very good, but the company's funds are still a little tight. If you want to develop a brand new personal computer, it will take a lot of money. It is too nervous for the company, so I don't think now is the time to develop new products."

Duqi continued: "I understand the current funding situation of the company, but it is necessary to develop new personal computer products. I have received news that IBM will release their own personal computers next year. This means that in the field of personal computers, we used to be the exclusive market, and now we must compete with IBM!"

"Qi, is this true?" At this time, Jobs, Mike Marcusa and Stephen Woznek couldn't help but get excited. You should know that it is IBM, a super giant with a market value of more than 1,000 and nearly 200 billion US dollars. No one who is engaged in the computer industry can ignore it, and Apple's current valuation is not over 100 million.

"You know, I'm not a joke." Duqi said with a serious expression: "The news I got is that the new computer named 5150 by IBM is under development. And this time, IBM is planning to enter the personal computer market like us, preparing to imitate our Apple II, and reduce the price to less than 2,000 US dollars. It is estimated that it will be released in June and July next year."

After receiving the news, Jobs and the other two looked very ugly. Mike Marcusa asked: "Are you sure this news is true?"

"Of course it's true. In fact, we just need to think about it carefully and guess it, right?" Duqi said: "Now our company has created a lot of profits on Apple II. Many insiders see this situation. IBM cannot get this news. It's just that because the company is too large, they make decisions slow. So the next year will be the last holiday for our company, and we also need to develop our own new generation of personal computers."

"And, we develop a new generation of personal computers not just to resist IBM!" Speaking of this, Du Qi changed his words and said: "If the new development plan is announced at the appropriate time, it will also help boost the confidence of investors before listing, and thus benefit the company's stock price after listing!"

Hearing Duchy’s last words, Jobs and the other two began to ponder. After a while, Mike Marcusa said: “This is indeed a good way. On the eve of the upcoming listing, launching a new product development plan will also help enhance the market’s confidence in us. Only a company that is constantly innovating can exist for a long time. I agree with your proposal and will work with Jobs to make a targeted new listing plan.”

Then, Stephen Woznek also said: "I will prepare and start the new computer development plan in the future. I hope to get enough funds and personnel support at that time, and I need to expand our R&D team."

Duqi said decisively: "There is no problem with this. Just put the shelf first and wait until the company goes public, you can get enough funds from the market. If it really doesn't work, you can still raise funds. The next step is to work together. IBM is indeed a giant, but it needs to take into account many things. Our Apple focuses on personal computers and will definitely have its own place in the computer industry in the future."

"Then I suggest that we should discuss what new products we need next," Jobs also said at this time.

...

This board of directors continued until the evening. This was the first time Duqi took the initiative to change Apple's route. He didn't know whether the result of this decision was good or bad, but he knew the direction of future development. Now that he has successfully become Apple's major shareholder, what reason does Duqi have to prevent Apple from taking a brand new path.

As a rebirth with a golden finger, Duqi does not want to speculate simply. Even if this will affect his prophet's advantage, as long as the general direction is right, Duqi believes that he can be ahead, and even if he fails, it does not mean that Duqi will be doomed. The patent of the Rubik's Cube and the novels written are enough for Duqi to have enough food and clothing for the rest of his life, so why can't he fight?

At this board of directors, Duqi emphasized the creation of his own operating system, and hoped to widely apply the graphical user interface to personal computers.

This is actually the advantage of the Macintosh computer launched by Apple in 1984. The computer is equipped with a brand new and revolutionary operating system, becoming a milestone in the history of the computer industry.

In the last life, Mac computers were popular as soon as they were launched, and people rushed to buy them, and the market share of Apple computers continued to rise.

Even in 1985, Jobs received the National Technical Medal awarded by President Reagan.

However, after this, because Jobs insisted on the bundling of Apple computer software and hardware, Apple computers could not move towards the path of popularization.

In addition, the Blue Giant IBM also began to wake up and launched new personal computers to seize the blockbuster market, causing Jobs' newly developed computers to fail repeatedly. The general manager and directors blamed the chairman Jobs, which led to Jobs being forced to leave Apple.

In Duqi's view, only in the high-tech industry can open up will have a future, so he personally does not agree with Jobs's bundled sales policy, because bundled sales represent keeping many software vendors out, which is equivalent to a person fighting the whole world. Even if he can succeed in a short time and create high profits, it is not stable enough.

Moreover, in the United States, such bundled sales will inevitably face antitrust investigations once the market share reaches a certain level. The situation will be much more serious than the Microsoft antitrust investigations before, and it will easily cause the company to fall into trouble and will never become the mainstream of the market.

Therefore, Duqi plans to open source the operating system in the future and attract many software suppliers to the same front. However, this is all the matter later. What is important now is the development of new computer products.
Chapter completed!
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