Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter five hundred and eighty-ninth size booth

The flight time from Beijing to Paris is ten hours. When the representatives of the Chinese exhibition group arrived at Charles de Gaulle Airport, everyone was exhausted. Except for a few people who could still keep visiting, most of the rest took a break early.

The next morning, the Chinese Embassy sent a bus to deliver all the representatives to the venue.

In the car, everyone was excited. Gao Gang, who had finally passed the primary election, sat next to Sucheng with Lai Wen'ang of Huainan Iron and Steel Group, and spoke loudly and laughed loudly, feeling quite proud. In their opinion, their tasks had basically been completed, and the next step should be to enjoy the process of success. In the end, they would also enjoy the fruits of victory.

This is also the consistent feature of Chinese-style exhibitions - the focus is on participation. As for the results, they are often determined by their status when participating. There can be outstanding small enterprises, but they cannot let all central enterprises and large state-owned enterprises fall aside.

Even when it comes to exhibitions abroad, state-owned capital will not be fundamentally different. Domestic institutions will naturally use their review methods to replace the review methods of foreign institutions, so that the latter can only be used as a reference.

Because it is an industrial equipment exhibition, the venue is very large and built in remote areas. When you arrive at a place, you can see towering cranes, mine cars with wheel hubs that are larger than people, such as gantry cranes, electric furnaces and other super-large equipment, which can be seen from a distance.

"These guys really brought the equipment to France?" Lai Wen'ang stared at these steel beasts, such as crane arms, gantry crane skeletons, etc., which are not detachable. Therefore, the freight of such equipment has never been cheap. If it is sold, it would be fine. If it cannot be sold, it will be transported back. Private companies may regard it as operating expenses, which is difficult for state-owned enterprises to say.

Gao Gang became familiar with him on the road and smiled and said, "Those are all equipment from multinational companies. If they attend an exhibition, they will probably get a lot of orders."

"As long as you sell one, all the costs will be recovered. Selling five units will be enough for us." The representative of Wugang, who is also a central enterprise, sighed a few words. The profits of machinery and equipment have always been very good, and the profits of exporting abroad are better. However, in the 1990s, there were not many Chinese machinery and equipment companies that could export foreign exchange, and even fewer could export to Europe.

Gao Gang laughed twice and said, "If Wugang gets the order, don't buy it from our Shougang."

"Of course, you have to sell it cheaper."

"If you want to buy cheap ones from our Huaigang, you can use low-demand steel plates to reduce the cost, right?"

"It's easy to say, I'll buy the steel for the accessories from Huai Steel." The representative of Wugang laughed.

A group of people were overjoyed, as if they had seen a bright road. If the exhibition that Mr. Fei valued was to get a good start, they might really become a celebrity in the state-owned enterprise system.

Shen Feng ran for logistics and said with a smile: "Foreign manufacturers may not be able to get orders. Don't think they shipped the equipment to France, what should be shipped back will still have to be shipped back."

"It's a waste."

"No, this is considered a marketing cost. Private companies like to do these things. Mr. Su, do you have marketing costs, right?" Gao Gang couldn't help but provoke. Shougang and him were almost thrown out of the exhibition group. In order to maintain their position, from the general manager to the commissioner in charge of this matter, they were exhausted. Gao Gang himself almost received a punishment. This time he came out, he was somewhat of atonement for the culprit, and naturally he would not have a good face to Su Cheng, the initiator.

Su Cheng, who was walking at the end of the team, shook his legs and said simply: "Of course there is."

Gao Gang immediately asked: "How much does your marketing cost do you have? I want to say that most of the money is wasted. Just like those who do purchasing, those who do marketing should put half of the money in their pockets..."

“Just strictly manage it.”

"Oh, how can Dahua Industrial strictly manage it to save money?" Gao Gang was quite sarcastic.

"Simply put, first evaluate the results, and then do process control when the price and expectations are in line with each other." When standing with state-owned enterprises, Sucheng became unyielding.

Gao Gang didn't expect that Su Cheng would really answer seriously. He was stunned for a moment and said, "Even if this is the case, he can't prevent the people below from tampering with him. If you ask me, it's better to hand over the marketing to the dealers below..."

Steel companies have always been strong companies. Because they pursue scale and sell steel, their marketing needs are very weak. Even in the years of economic downturn, they rarely use marketing measures. Although Gao Gang deliberately belittles Dahua Industrial, he does speak out based on his own experience.

However, Su Cheng looked down on this almost corrupt and stubborn business model and said: "If you can't keep up with the times, you will be eliminated by the times. In the era of planned economy, you can save this money. In the era of market economy, the result of wanting to save money is unsalable sales and rising costs."

Before Gao Gang could refute, Shen Feng quickly interrupted with a smile and said, "We are about to arrive at the place. All units must plan their booths according to regulations. They are all busy. Everyone must be more serious. If you have any places you need, don't be polite, just find me."

"You're here in Area C." A man pointed forward, and it was the gate of Area C.

Inside, at the height of four or five floors, there is an exhibition area divided into blocks, both large and small, and Taiban has already settled in the company.

"Ours are on the 17th, and the positions of each company are on the whiteboard." Shen Feng instructed again, and then checked the positions one by one, for fear of making a mistake.

On average, each enterprise has only four or five square meters of space, so it can only be used as suggested in the group to make some picture albums and put them on.

These tasks are not necessary to be thoughtful, they will be done in a while.

Although it saves effort, compared with booths of other companies, it is difficult to make people feel happy.

The representative of FAW said softly: "The booth is too small."

"The scale of our exhibition last year was small and we had few orders, so it was quite difficult to apply this year." This is not the first time Shen Feng has explained this topic.

Lai Wen'ang shouted: "If Mr. Fei comes forward, you can't build a large booth?"

"The French exhibition is independent, and even the president is not easy to intervene." Shen Feng said again: "The booth is a little smaller, but if you look closely, there are not many companies that can have more than 200 booths except those multinational companies."

"They are a company and a booth..."

"Zone C and Area A are the two best areas. If 200 square meters are used, it is actually enough." Shen Feng could only focus on persuasion.

Lai Wen'ang was complaining for others, which was equivalent to showing off his presence. When he said this, he didn't say anything and covered his head to prepare to decorate the booth.

More than 100 people flocked to more than 200 square meters, which was also extremely crowded.

Gao Gang and others have become leaders on weekdays, but now they have to do it themselves.

The large booth is prepared in advance by the exhibition group. The small booth puts banners, brochures and posters, so it is almost used.

Gao Gang and his subordinates finished busy work, and naturally saw Sucheng who was doing nothing. He couldn't help but smile and said, "Dr. Su, you brought hundreds of people to France, why? Just help me.

Although he deliberately belittled Dahua Industrial, he did speak out based on his own experience.

However, Su Cheng looked down on this almost corrupt and stubborn business model and said: "If you can't keep up with the times, you will be eliminated by the times. In the era of planned economy, you can save this money. In the era of market economy, the result of wanting to save money is unsalable sales and rising costs."

Before Gao Gang could refute, Chen Feng quickly interrupted with a smile and said, "We are about to arrive at the place. All units must plan their booths according to regulations. They are all busy. Everyone must be more serious. If you have any places you need, don't be polite, just find me."

"You're here in Area C." A man pointed forward, and it was the gate of Area C.

Inside, at the height of four or five floors, there is an exhibition area divided into blocks, both large and small, and Taiban has already settled in the company.

"Ours are on the 17th, and the positions of each company are on the whiteboard." Chen Feng instructed again, and then checked the positions one by one, for fear of making a mistake.

On average, each enterprise has only four or five square meters of space, so it can only be used as suggested in the group to make some picture albums and put them on.

These tasks are not necessary to be thoughtful, they will be done in a while.

Although it saves effort, compared with booths of other companies, it is difficult to make people feel happy.

The representative of FAW said softly: "The booth is too small."

"The scale of our exhibition last year was small and we had few orders, so it was quite difficult to apply this year." This is not the first time Chen Feng has explained this topic.

Lai Wen'ang shouted: "If Mr. Fei comes forward, you can't build a large booth?"

"The French exhibition is independent, even if the president is not easy to intervene, Mr. Fei cannot care about such things." Chen Feng said again: "The booth is a little smaller, but if you look carefully, there are not many companies that can have more than 200 booths in those large multinational companies."

"They are a company and a booth..."

"Zone C and Area A are the two best areas. If you use 200 square meters well, it is actually enough." Chen Feng could only focus on persuasion.

Lai Wen'ang was complaining for others, which was equivalent to showing off his presence. When he said this, he didn't say anything and covered his head to prepare to decorate the booth.

More than 100 people flocked to more than 200 square meters, which was also extremely crowded.

Gao Gang and others have become leaders on weekdays, but now they have to do it themselves.

The large booth is prepared in advance by the exhibition group. The small booth puts banners, brochures and posters, so it is almost used.

After Gao Gang and his subordinates finished busy work, they naturally saw Su Cheng who was doing nothing and couldn't help but smile: "Dr. Su, why didn't you bring hundreds of people to France? There is not even a person who can help with things?"

"There are people doing things." Su Cheng leaned indifferently on the pillar.

"oh?"

"Isn't that?" Su Cheng slapped his mouth.

Apart from two or three booths, a banner slowly opened, and the words "Dahua Industrial Group" were extremely conspicuous.

And below the banner, about thirty or forty Chinese are setting up booths.

Compared with the five-square-meter display cabinet around Sucheng, the booth, which is at least 100 square meters, almost reveals luxurious edges.

"This is..." Gao Gang and others widened their eyes.

"We still have a lot of friends in France." Su Cheng smiled sincerely.
Chapter completed!
Prev Index    Favorite Next