"big boss."

“The main store is very popular.”

“We will definitely make a lot of money after we open the business.”

In the middle of Huayuan Street, opposite the Nike Headquarters.

A woman in business attire stood next to a handsome young man.

Zhuang Shikai spent huge sums of money to build factories and acquire stores, spending almost all the funds on hand. Today is the opening day of "Nike", so of course you have to take a look.

However, the shoe store is not an entertainment club or restaurant, so there is no need for him to cut the ribbon in person or invite big shots to come.

After all, buying shoes is a matter of mass consumption. Whether you can make money ultimately depends on volume.

Therefore, the shoe store did not hold a ribbon-cutting ceremony, but only conducted some promotional activities such as discounts and lucky draws.

Coupled with the reputation accumulated during the renovation, there were a lot of onlookers at the door of the store, at least several hundred customers gathered.

"Salena, I'm going to have to work hard for you in the future." Zhuang Shikai stood on the roadside with his arms folded, tapping his suit sleeves with his fingers.

The pure and beautiful lady next to him is the accounting director and personal secretary he specially hired through the recommendation of his firm.

Have experience studying abroad, capable, good figure, long legs, pretty face and sweet voice.

Except for the first two items, the others are advantages that cannot be ignored.

After all, now shoe factories, shoe stores, A-grade goods factories... the monthly turnover is huge, and with tax issues, it is no longer suitable to split them into individuals for management.

Zhuang Shikai entrusted an accounting firm and a financial firm to jointly supervise the flowing funds and accounts of his industries.

Salena was hired by him personally as his personal secretary, responsible for these two matters.

Although Salina was only in her early twenties and had just graduated from college, she was indeed a capable woman. Zhuang Shikai was very confident in leaving the business to her because she had particularly outstanding breasts and great abilities.

The most important thing is that the downline is very low. People who can work for drug lords will have no problem in the future if they make some false accounts or evade some taxes. I just don’t know what the standard is. I hope to have the opportunity to try it out.

Unfortunately, Salena still has the arrogance of a "talented girl". She is still a young girl and is quite wary of the "boss".

This stems from their first meeting two months ago. When Salina saw Zhuang Shikai, she recognized the other person's flashy car at a glance and was sure that the other person was sleeping with the stinky gangster who "lifted" her skirt on the roadside.

Salena didn't even want to take this job at first.

But the money he gave was too much...

Salena could only accept the money with tears and temporarily commit herself to him.

Of course, scoundrels must be careful and take precautions when necessary.

Fortunately, Zhuang Shikai thought it was because he was young and rich, so handsome that he made beautiful women feel inferior, so he didn't dare to have in-depth communication with him.

"Haha, it's my duty to help you." At this time, Salena replied with a pun. Zhuang Shikai didn't understand and just nodded.

"Just do your work seriously." He looked at the shop door and said steadily.

Salena glanced sideways at the big boss, and suddenly realized that the boss' profile was really handsome, and after two months of contact, he was usually a polite and graceful man.

Is this the ultimate dressed-up beast?

Salena took a deep breath.

I was terrified.

The glass door enclosure of Nike's main store has long been removed, and only a white cloth is placed in front of the store to cover it.

At this time, the last piece of white cloth was also removed. Zhuang Shikai lowered his head and looked at Jin Lao. At 9:30, the Nike homepage store opened, with three stores opening in succession.

"Welcome everyone." The young store manager No. 2, a beautiful woman named Zhong wearing sportswear and accompanied by male and female waiters, pushed open the glass door of the store and officially opened the store.

At the same time, the same goes for the two stores at the end of the street. The young woman store manager arranged the opening arrangements. Until this moment, the citizens did not know that "Nike" was a sneaker store.

In addition, the decoration of each Nike store is as spacious and bright as a handbag store, and they all look very high-end.

Just because they sell different products, the waiters in the Nike store wear very sporty clothes for both men and women. They are employee uniforms specially designed by the factory.

The citizens were divided into two groups. One group walked into the store curiously and confidently, wanting to see what good products there were. The other group hesitated for a moment, then turned and left.

"Big boss, isn't the decoration of the store too luxurious..." Salena asked. She knew that the price of sneakers was not high, so she asked this question.

Zhuang Shikai smiled implicitly: "It doesn't matter, they came back after knowing the price..."

The quality of a store's facade not only attracts traffic, but also represents the brand image.

Generally speaking, it is brand value.

Although it looks very expensive, it is actually cheap. The shop owner is not stupid and will not price the shoes very high from the beginning, which will only lead to death.

Businessmen must have one principle: for food, clothing, housing and transportation, as long as it is not a luxury product, the price cannot be divorced from the people, otherwise they will be abandoned by the people.

Even the later generations of Nike rely on low prices to increase sales. Although new models and limited editions are priced higher, they are still sold at the original price.

All kinds of sky-high price shoes and expensive trendy shoes are all speculated on the second-hand market.

That is out of touch with the actual use value and has nothing to do with the brand's own sales strategy. If you don't want to be regarded as a takeover, it's best not to buy it.

What's more, Zhuang Shikai's design costs are low, and the material costs are relatively low, so the pricing is certainly not high. They are generally priced in the dozens of yuan, which is very down-to-earth.

What's more, the current shoes are only designed to look good, and they don't have air-cushion technology, etc... There is no reason to push up the price.

It must first take more than ten years to expand the brand's influence and take root in the market, and then consider launching high-priced models.

"Let's go." At this time, Salena was still pouting, thinking about Zhuang Shikai's words, but Zhuang Shikai had already turned around and left.

Finished reading the store opening.

The store entry rate is very high, and I believe sales will not be bad.

It's time to go to work now.

…

nike main store.

On the white wall, there is a big hook with a black border and a white background, and underneath are four small letters of Nike in a row. The overall layout is very beautiful.

A variety of shoes are placed on the shoe rack, whether it is on the wall or on the floor, all you see are shoes, and there are no other products for the time being.

In the first batch of products, a total of four "Nike" designs were launched, as well as other styles such as Converse sneakers, and more than a dozen styles of shoes in various colors.

Counting the color combinations, there are dozens of them.

From here, we can see that Boss Zhuang is determined to do something big.

The best-selling ones are the lowest-priced Converse models with rubber soles and cloth shoes.

This style has low cost, low pricing, and beautiful design.

There are classic styles, plaid styles, and floral styles in the store, suitable for both men and women of all ages, and the sales are very hot.

At this moment, a middle-aged man stood in front of the shelf, wearing a Chinese tunic suit, picked up an aj1 and exclaimed: "This hook is amazing!"

"And each shoe has a trademark, big or small, and the design is beautiful."

"It's really good."

The middle-aged man next to him picked up another shoe and nodded: "Yes, the design is very skillful and the craftsmanship is not bad. However, our team can definitely handle these."

"Huh?"

"Then do it and copy it?" the middle-aged man said in Wu Nong's soft language.

The man next to him nodded, immediately raised his head and shouted: "Come here, give me the same shoes and bags of every type!"

No one cares about him.
Chapter completed!