Dulin pushed the plate in front of him away and sat backwards. He looked at Richard with his arms in his arms, "Mr. Richard, I don't know where you learned the price between me and other suppliers, whether they told you or you accidentally heard it, it doesn't matter. But you must have listened less or others told you less."

A large order of 50,000 bottles a year is right in front of you. Not to mention Du Lin's sarcasm, he can laugh even if he slaps him.

It seems that the former has a greater profit, but as long as a smart businessman, they will choose the latter.

There is a business scripture circulating among the big capitalists: "Inexperienced merchants sell goods, lower merchants sell brands, and higher merchants sell markets." This sentence is actually easy to understand. For small merchants and vendors, they always pursue the return rate of a single product, as long as they have money to make money. And slightly more advanced merchants are branding and the value of the brand. No matter how profit margin a single product is large, it is not as great as the profit that a successful brand can bring.

Just talk about the Moon Brand Almond Bar, the profit of the manufacturer is about 30% and if you sell 100 million bottles, it will be only 30 million. But what about the Moon Brand brand? As long as you do well, the value of the brand alone will exceed 50 million! Moreover, the value of this brand will continue to increase with the continuous increase in production and more complete sales channels, and the brand value will always exceed the value of the product itself countless times!

The most senior businessmen are doing markets. Markets and commodities can be said to be completely different. When low-level businessmen are still playing with profits and brand tricks, senior businessmen have already started to operate with market share as standard. For them, one percent of the market share means millions, tens of millions or even more income.

Richard has heard this and thought carefully. When he knew that Dulin's demands ranged from 10,000 to 50,000 bottles, he knew that the opportunity to change his life was coming. Is there a lot of 50,000 bottles? It's just a little bit in the whole world, but for the Tynere's wine market, it may account for 10 to 20%. Once these 50,000 bottles can be spread out, it means that the market share of Moon brand almond wine has increased sharply!

What does an increase in market share mean?

It means a product, a brand, and an enterprise's absolute control over the market! No matter what new wines the Moon Brand launches in the future, it can be quickly converted into consumption power through market share. Even if they sell shit, they will make a crazy profit in the process of declining share!

This is no longer a business of just 50,000 bottles of wine. This is an opportunity, a hope, and a future!

Faced with Dulin's ridicule, Richard's smile had not even changed. Perhaps, but that smile would only become more humble.

He lowered his head and took out a small iron box from his pocket, which contained ninety-eight cents a box of cigarettes. Among the cigarettes that can be purchased in Trère City, it was the best one. He handed the cigarette over with both hands. After taking it, Dulin took it and smelled it under his nose, and then put it in his mouth. Richard immediately took out his custom lighter, beat it, and got it up.

After sucking two mouthfuls, Dulin said with a smile: "I have signed a letter of intent with two of them. The price they gave me is more favorable, and they also promised to customize the shape and label of the wine I need. To be honest, Mr. Richard, I think such a price is unbearable, and even if you can offer the same price, it will be difficult for me to continue to reach a deal with you."

Richard thought seriously and thought about it. In fact, glass is not expensive, but on the contrary is very cheap. More than a hundred years ago, glass can be said to be a luxury item second only to gems and was controlled by a very small number of merchants. But when the world war began, when a burning bomb fell on the beach and a layer of crystal was burned out, the glass thing has become so cheap that it is negligible after more than a hundred years of development and evolution.

Labels are not expensive, and you can print five pieces per cent. Including the cost of typography and stereotypes, the cost of custom bottles and labels for each bottle of wine is up to one cent.

With hesitation and consideration, he spoke after almost half a minute and asked carefully: "Is it because of the liquidated damages?"

Du Lin nodded, "It's true. There are two letters of intent in total, one is 700 star yuan and the other is 1,000 star yuan. It is precisely because of the existence of these agreements that I cannot continue to cooperate with you. After all, these liquidated damages are not a small amount, what do you think?"

For a moment, Dulin's words made Richard trouble.

He understood that if Du Lin broke the contract after signing a letter of intent and agreeing to the liquidated damages, he would lose 1,700 yuan in a row. However, facing a huge market share, he could not speak, and it made him feel itchy. He considered whether Du Lin could sell this batch of wine, but soon he threw away the idea.

Even if he buys it and hides it and doesn't use it for sale, it's nothing more than a business that makes little profits for Richard. But what if he sells it?

That is a big deal, a deal that can last for a long time and become bigger and bigger!

You won’t lose money on both sides, so why not take a gamble?

Thinking that he had been in this damn country city for more than a year and could not even save the freight and daily expenses, and when he thought that he had gone further, he was a huge market and profit, the nature of a merchant finally broke out.

Businessmen are actually similar to gambling. If they are optimistic about a business, then invest and operate, and in the end, whether they succeed is not only the efforts that can be controlled by humans in the middle, but the most important thing is the vision when choosing the investment direction in the early stage.

He had already made a decision at this time, gritted his teeth, and his hands hanging under the table hid in secret and pinched his thighs. He was so painful that he was about to cry. He took a deep breath and said sincerely: "We are friends, Mr. Dulin. It is not unreasonable for God to let us know each other and become friends. We should help each other, right? I have thought about it, I will give the penalty for liquidated contract, almond wine, moon card, fifty-eight points!"

He gasped and looked at Dulin, and he really made a ruthless move this time. The Liquor Industry Union of the Free Federation and the Ministry of Commerce of the State Council will subsidize him for two cents, the cost is forty-five cents, and the transportation cost will be about three cents. In other words, he can only earn twelve cents when selling Dulin a bottle of wine. Among them, he also needs to bear the loss during the transportation process, as well as the cost of warehouse and labor.

The net profit of a bottle of wine is about a little more than nine cents!

The profit of 50,000 bottles is only 5,000 yuan, but he has to pay a penalty of 1,700 yuan in one go. It feels a bit distressing. But he soon thought that as long as the sales of Moon brand almond wine are opened, the next step will be a steady stream of money and more money. And the channels do not need him to do it. Du Lin holds 50,000 bottles of wine in his hand and will definitely be more anxious than himself to spread the channels, which is equivalent to making a lot of money for himself.

If the sales of almond wine are successful in the future, he can even go directly to Dulin and trade directly with the terminal seller.

At that time, the lost benefits can not only be compensated in one go, but also make a lot of money!

For the hope of the future, what is this effort now?

Fight!

With Richard's words, Dulin finally showed a sincere smile on his face, and his hands were tightly held together. Dulin asked someone to bring two 20-year-old fruit wine and raise the wine glass, "I wish our career is like the sun, shining on everything!"

Richard left quickly, and before leaving he left an envelope with a thousand seven hundred yuan in it. Looking at the back of the good man gradually moving away, Du Lin shrugged and took the envelope into his arms.

Graf had long been stunned at Dulin, not even noticed that the soup in his mouth slid along his neck into the collar.

What is the operation?

If you don’t pay for buying things, you will get a sum of money first?

Graff felt that the world he knew before must be a fake world. However, what made him even more unable to calm down was that Dulin said that the other four suppliers would also provide him with some money.

At this time, Graff suddenly felt that there was something good about selling wine. It would be better to continue playing with this magical method. There are so many provinces, cities, and towns across the country. After walking down one by one, maybe you don’t have to do anything and you’re already worth a huge billion yuan?

Huh?
Chapter completed!