36, finally waiting for you
The Great Era 1994 The Belt Becomes Wider and No Regrets 36. When you finally face Xiong Baizhou’s aggressive tone, you will naturally not be able to scare away the experienced Li Donglai.
On the contrary, Li Donglai suddenly became very interested: "When I call you into the office this time, Manager Xiong should be able to guess that I have made the decision to cooperate, but do you know the reason why I made this decision?"
"Want to hear the details."
Li Donglai took a sip of tea. The white mist blocked the lenses of his glasses, making it difficult to see his eyes clearly. "There are five reasons":
The first point is that Manager Xiong’s tough character touched me. Although the shopping mall is like a battlefield and one cannot act emotionally and loyally, from a personal perspective, I am very willing to become a business partner with a person with Manager Xiong’s character;
The second point is that as you guessed, there are constant strife within TCL. Big sellers cannot sell color TVs. Cooperating with a newly established company like Zhou Mei is always an innovation;
The third thing is that after I visited the leaders of the Municipal Party Committee at noon yesterday, although the leaders gave me suggestions to retreat in order to advance, I was unwilling to implement them. I have no worries in the face of the sea. I would rather fight until the end and be transferred back to the agency than compromise.
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This is the Li Donglai that Xiong Baizhou knows in his heart. He is stubborn but discerning, decisive but wise.
"What about the fourth and fifth points?" Xiong Baizhou asked.
Li Donglai suddenly stood up, picked up some newspapers on his desk, placed them in front of Xiong Baizhou, and said, "The fourth point is these advertisements."
Zhoumei Electrical Appliances advertisement in "Guangdong Daily".
Li Donglai also said with great admiration, "After I saw these advertisements, I asked TCL employees in Guangdong City to go to this location to have a look. Manager Xiong's marketing and layout methods are really superior."
Xiong Baizhou's face was very calm, as if he didn't care about Li Donglai's praise, but he sighed in his heart: I finally waited for you, but fortunately I didn't give up...
"The fifth point is also very interesting. Although Zhoumei Electric has just been established, there is another company with a similar name that has been established for several years. It even operates a home appliance retail store called Gome. Does Manager Xiong know?"
"Never heard of it," Xiong Baizhou said with a calm expression.
Li Donglai continued: "The founder of this company is a Chao'an man with a surname of Huang. I thought Manager Xiong knew him."
"This is the first time I've heard of it." Xiong Baizhou was unmoved.
Nowadays, Gome is probably still doing imperial PK in Beiping and "Dazhong Electrical Appliance Sales" and has no energy to expand to the south for the time being; Suning, which is located in the central part, does not have a long-term vision and will only stick to Jianye for the time being. It was not until the late 1990s that Suning
Expanding wildly outward.
Zhoumei Electric Co., Ltd., located in the southernmost part of the motherland, actually faces the least market pressure.
It’s time to rise!
"The way Gome operates this store really inspires me. Sometimes I feel that I lack some artistic space in my sales strategy," Li Donglai also lamented.
Xiong Baizhou smiled and said: "Manager Li, what will eventually rule the world must be human imagination."
Li Donglai nodded. Xiong Baizhou's understanding of society and analysis of the layout of shopping malls far exceeded the experience and wisdom that his age should have, but Li Donglai was not interested in the reasons.
The stronger Zhou Mei is at the helm, the more confident she will be in cooperation.
"I'm going to batch 30 color TV sets for you this time. Can you Zhou Mei afford it?" In fact, as long as Zhou Mei can sell 20 color TV sets, it can help Li Donglai alleviate this dilemma, but he deliberately quoted a higher price.
, this can improve expected goals.
Xiong Baizhou made a mental calculation and said, "It's not a big problem, but I would like to make three requests."
This is the way to negotiate in a shopping mall, you come and I go.
Li Donglai nodded: "Please speak."
"First, I would like to ask tcl to send a car to send a color TV set back to Guangdong with us."
"No problem, there will be a transport truck from the company to Guangdong City this afternoon. You can take a ride." Li Donglai agreed very readily.
"Second, I want to take a photo with Mr. Li. I want to take the photo with me before I leave."
"That's no problem." Li Donglai was given 30 color TV sets, and Li Donglai thought to himself that photos were nothing.
"Third point, can you add a clause in the contract that Zhoumei Electric can send employees to learn color TV repair technology from TCL?"
Producing a color TV requires a lot of technical accumulation, but maintenance does not. However, this request was rejected by Li Donglai: "If the color TV has quality problems, TCL's branch in Guangdong can help you solve it. This is actually our obligation."
Seeing Li Donglai's refusal, Xiong Baizhou did not continue to dwell on the issue. There were two reasons for Li Donglai's refusal:
First, they cannot see through the true meaning of Xiong Baizhou’s third requirement, but they can vaguely feel that it is not a simple maintenance work that is so superficial;
Second, this is a commercial negotiation, and it is impossible to agree to all the other party's requests at once. Appropriate rejection will help maintain market position.
Xiong Baizhou is not angry. If you refuse to cooperate, then I have no choice but to poach people. In short, Zhoumei's marketing center will inevitably be established. This is an integrated center for sales and service. It will also be Zhoumei's core department, controlling terminal sales.
and backend operation system.
"Then I have no request. It's a pleasure to cooperate and we can sign the contract." Xiong Baizhou stood up and reached out his hand.
“A pleasure to work with.”
Li Donglai didn't have much hope in reporting, but various reasons combined to promote this cooperation. To be honest, the rain also helped Xiong Baizhou, because it highlighted the tenacity of Xiong Baizhou's personality and gave Li Donglai more confidence to make a desperate move.
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Therefore, it is said that what is lost is reaped in the east. Success is sometimes not achieved overnight, but more of a continuous accumulation.
Before going out, Li Donglai suddenly said: "I'll just wait and see. I hope Manager Xiong's Zhoumei Electrical Appliances can create brilliance."
In the car, Liu Daxiang said: "Brother Xiong, I think Li Donglai also has a good side. I still hope Zhou Mei can make money. Only by making money can his color TVs be sold."
Xiong Baizhou smiled: "Don't just look at people by their appearance. If I predict correctly, this person has already begun to study Zhou Mei's operating model. Once Zhou Mei can gain momentum, TCL will probably directly open its own direct sales store.
"
"So insidious? What should we do, Brother Xiong?"
"Shopping malls are like this. Anyone who wants to make a profit naturally wants to make a profit, but only with competition can there be motivation. Besides, although TCL has a big business, there are also many hindrances. Zhoumei's advantage is that it is short and compact. If we can run away with our arms open,
, arrange the situation in a short time, even if Li Dong comes to Annei and wants to fight against foreigners, Zhou Mei has become the climate, tcl will choose to cooperate wisely, but then everyone will have to change positions and ask us instead, because we
Mastered important sales channels.”
"The emperor takes turns and will come to my house next year. Is that what you mean, Brother Xiong?"
Chapter completed!