This battle between Zhoumei Electric Appliances and the home appliance industry alliance is actually very complicated. It can be said that there are minefields everywhere. Zhoumei Electric Appliances always cannot avoid two contradictions when making decisions:

First, Lu Yuanfei is planning to open a puppet store in five provinces in South China, and use this guise to disrupt the attention of Zhou Mei Electrical Appliances management, taking the opportunity to expand its territory in Zhejiang and Hangzhou Province.

In this process, if Zhou Mei Electric Appliances deliberately target these puppet stores, it will fall into the trap of the opponent. Not only will it be restrained by a lot of energy, Lu Yuanfei and Huang Guangyu took the opportunity to make arrangements in Zhejiang and Hangzhou Province;

But if you ignore them, these stores will immediately transform into a puppet and immediately turn from puppets into real chain stores after injecting funds, and officially sound the clarion call to enter the five southern provinces.

2. Although we know that this home appliance retail industry alliance is definitely in a state of harmony, because we face the great enemy like Zhou Mei Electric Appliances and Xiong Baizhou, they can have relatively consistent goals and have certain cohesion.

If Zhoumei Electric Appliances’ pressure to expand its territory is too great, Suning and Gome will definitely be vigilant and temporarily put aside their stumbling strangeness and speed up cooperation;

But if Zhoumei Electric stops moving northward, it will not be in line with the actual situation, because Zhoumei Electric's annual plan in 1996 increases regional coverage.

In such a situation where "it is not comfortable to advance and it is uncomfortable to retreat", Yao Xinqun proposed such a method of "turning passive into active".

It can also be called reverse thinking from a philosophical perspective. Since the road is far from being planned to be concealed by the situation in Zhejiang and Hangzhou Province, Zhoumei Electric Appliances simply seized the territory of Zhejiang and Hangzhou Province and disrupted their pace of doing things.

A similar incident in the thirty-six strategies is called "surrounding Wei and saving Zhao", because Zhejiang and Hangzhou Province are the biggest targets of Lu Yuan and Huang Guangyu.

Think about it, if Zhou Mei Electric Appliances suddenly opened a store in Zhejiang and Hangzhou Province, Lu Yuanfei and others would have a wonderful expression. At that time, they either changed their plans, Zhejiang and Hangzhou Province, or they would fight to the forefront.

But Xiong Baizhou said again, "It's not enough." Zhou Mei Electric Appliances' management slowly calmed down. The boss said this first of all, affirming Yao Xinqun's proposal, but he had additional opinions.

Sure enough, Xiong Baizhou looked at Yao Xinqun and said, "Mr. Yao's idea coincides with me, but he is not relieved enough. Lu Yuanfei actually has the courage to make ground on Tai Sui's head, and he is also preparing to set up a condom for us to get in. It's unbearable!"

Seeing the big boss telling a joke, and his proposal was adopted, Yao Xinqun was also very happy and said in cooperation: "What program has the big boss prepared for Mr. Lu?"

At this time, Zeng Min brought the brewed strong tea and each person evened a cup of it.

These were originally Wang Shukuan’s job, but Xiong Baizhou couldn’t bear to come with her sister to stay up late, so she didn’t get up to ensure this meeting.

Xiong Baizhou picked up the black Pu'er and took a sip. After the sour taste stayed on the tip of his tongue, it immediately turned into a warm and strong fragrance. When it slid down his throat, he could feel a trace of sweetness between his teeth.

These teas are treasures given to Xiong Baizhou by others. Xiong Baizhou patiently waited for each colleague and subordinate to drink them all, then cleared his throat and said, "Don't do to others what you do not want others to do to you. We can also try the same method on Suning and Gome."

Seeing Zhou Mei Electric Appliances' management focused on listening, Xiong Baizhou continued: "As the saying goes, shopping malls are like battlefields. If this business competition is regarded as a war, then occupying Zhejiang and Hangzhou in advance is only a strategic response. We can also come up with some tactical measures, such as how many stores will be opened in Jianye?"

After Xiong Baizhou finished speaking, he calmed down in the conference room because this view was a little different from the purpose just now, but this was proposed by the boss who had always been far-sighted. Zhou Mei Electric Appliances' elite management instantly fell into deep thoughts.

After a while, Cen Jianbo carefully said: "Will the layout in Jianye cause a high warning from Lu Yuanfei and Huang Guangyu to promote the unity of their alliance?"

Xiong Baizhou smiled and said calmly: "I don't know if you have noticed that they have only opened stores in the city center to increase their profitability."

After the establishment of the Home Appliance Industry Alliance, Suning, which had already had strong capital, gained valuable experience in Gome's expansion of stores. In addition to setting up stores in major cities in Jiangdong Province, it also quickly expanded its scope to New Ontario and Shandong Province, realizing the basic task of establishing outlets in large and medium-sized cities.

Gome Electrical Appliances also received financial support from Suning and began to advance to the three eastern provinces.

Of course, their behavior is not wrong. Under the current economic situation, the greatest resources must be implemented in the city center so that the profits can be maximized. In fact, Zhoumei Electric Appliances also did this at the beginning. This is the implementation significance of "hundred cities and hundreds of stores".

It was not until it completely gained a foothold in the five provinces in South China that in order to consolidate the foundation, Zhoumei Electric Appliances had the capital to further extend to the counties and districts below.

However, at this time, no matter whether it was Huang Guangyu Road far away or Zhang Jindong Wan Xuesong, they did not dare to take the risk of opening the store network in counties and districts.

First of all, the alliance's fault tolerance rate is too low, and it has no core leadership and corporate culture. Once it suffers losses, it will immediately collapse.

Secondly, they do not know the profit loss of opening stores at county and district levels.

In any case, the move of the Home Appliance Chain Industry Alliance left Xiong Baizhou a loophole because Zhoumei Electric has a lot of experience in setting up stores in counties and districts, and almost all the five provinces in South China have been completely covered.

Now Xiong Baizhou not only wants to seize Zhejiang and Hangzhou Province, but also opens stores in county-level administrative areas that the opponent ignores in the past. If the road is far from neglecting, then Suning's stores in the city will be surrounded by Zhoumei Electric Appliances stores in the county and districts.

At that time, when the territory of Zhejiang and Hangzhou Province was seized and the extension of subordinate counties and districts was cut off, the road was far from the point of being in the five southern provinces.

In addition, whether it is Zhejiang-Hangzhou Province or subordinate counties, they are all "blank places". Xiong Baizhou's operation has bypassed the areas controlled by the alliance, and does not actively compete with them in substantial competition, controlling the pressure brought by Zhoumei Electric Appliances.

The hour hand has quietly walked to the 4 o'clock scale, but no one is sleepy at this time. Liu Qingfeng, Yao Xinqun, Cen Jianbo, and Zhao Yapeng are all elites in the mall, and they are the first to reflect the wonderful things.

Even Zeng Min smiled and said, "Chairman Lu is doing the first day of the New Year, and we can also do the fifteenth day of the lunar calendar. The big boss can always find the key to the problem incisively."

Xiong Baizhou looked at the still dark sky and said slowly: "It is beneficial to read more books. There is another saying about this strategy, which was proposed by a great man."

"The countryside surrounds the city!" Fupin Chinese
Chapter completed!