If Japanese media conducted a survey on the streets of big cities such as Tokyo on "Who is Junsu Lin?", it is estimated that most of the answers would be "idol", and the closely followed answer might be "writer"

and "student tyrant". However, compared with Lin Junxiu's "idol" status, the identity of "writer" or "student tyrant" is not particularly high, even though Lin Junxiu already has a "Naoki Award" and also

He studied at Azabu High School, a Japanese boys' high school called "Gosanka". There was no other way, but Lin Junxiu's single sales were really astonishing. Not only did he sell millions of singles, but the on-demand rate in KTV and radio stations was also astonishingly high.

However, recently there seems to be a small label appearing on Lin Junsu, that is, "program producer", or in Japanese, "series composition". Lin Junsu produced a program on Dong TV before and after his debut.

The small variety show "LOVE B.I.G." has mediocre ratings, but it has a good reputation among fans. However, many people believe that this show was planned by Johnny's Studio behind the scenes, and then attributed the credit to Lin Junxiu to create Lin Junxiu.

Just handsome "genius" and "academic master" characters.

But this time, Lin Junsu and East TV collaborated again on the daytime lifestyle information program "East TV Afternoon Diner", which can't be said to be the mastermind behind Johnny & Associates? After all, there are no Johnny's artists in the entire program.

They are not presenters as guests, and even the opening songs and interludes rarely use songs by Johnny's artists.

Anyone with a discerning eye will know at a glance that this program has nothing to do with Johnny & Associates. As for whether it is a program produced by East TV itself? Those familiar with the matter will really laugh out loud. The newspaper department, DHC department and the internal affairs department of East TV

The Mitsui family is fighting to the death. Who has such a capable person under his banner and has not already prized him as a treasure? How can he blame an outsider like Lin Junxiu?

Although Lin Junxiu is now considered a foreign aid of the DHC team, no matter how close a foreign aid is, he is not as good as a biological son! So people in the TV industry really recognized Lin Junxiu's production ability, and at the same time began to imitate "East TV Afternoon Restaurant"

.

However, after analysis by some producers, they found that the threshold for this program is not high, but it is very difficult to achieve results. The reason is the subtle chemical effect between the five hosts. Simply put, Tamori is in "Musi"

It seems like a mascot, but the question is, isn't there Tamori's "Musiusi"?

As for poaching these five hosts, I'm sorry, the compensation in their contracts is shockingly high; and the important thing is that these five people are not fools. Where did they get the opportunity to do programs and become famous? As a human being, you should be grateful.

According to the guarantee given by Lin Junxiu to the five people, as long as the combination of the five people does not break up, there is no problem in maintaining this show for more than ten years or even longer. Since you have already secured your retirement account, why give up?

Although the host cannot be poached, what about the producer? You must know that Lin Junxiu is a rare independent producer in the Japanese TV industry, and he is still an independent producer with actual results. Fuji TV and TBS TV stations originally considered themselves to be related to Lin Junxiu.

We were very close to each other, so we immediately posted it, saying that we could cooperate on TV programs in addition to TV series.

In addition to TV stations, some advertisers are also interested in Lin Junxiu's production capabilities. "East TV Afternoon Restaurant" is a program that is very convenient for advertising, but the advertising must also be placed cleverly, otherwise you will become a Japanese

Is the "Broadcasting Law" just a decoration? Not only can it not violate the law, but more importantly, it cannot offend the audience. Therefore, the advertisements in cooperation with "East TV Afternoon Restaurant" must be flexibly implanted, and this kind of implantation is also Lin Junxiu's idea.

.

For advertisers, they are not afraid that you will not be able to make "hard advertisements", but they are afraid that you will not be able to make "soft advertisements". In fact, advertisers can recruit a lot of people to help produce such hard advertisements, but "soft advertisements"

"It's not easy to be a production expert. More importantly, the "hard advertisements" produced by "soft advertising" production experts not only fit the brand's temperament, but also stimulate the audience's sense of identification.

"Pocari Sweat hopes that I can shoot an advertisement for them and plan to release it next spring?" Lin Junxiu saw the news brought by Koishi Takaki and looked at Koishi with some surprise.

Pocari Sweat is a well-known advertising company in the Japanese TV industry. It has the highest advertising budget every year. Moreover, this company especially likes to cooperate with Japanese stars. At the same time, Japanese stars are also famous for their cooperation with Pocari Sweat.

I am proud of this special collaboration. Speaking of which, Lin Junxiu has also cooperated with this brand. But at that time he only appeared as an advertising actor, and today he will join the advertising production as an advertising planner and chief director.

"Yes, it was indeed Pocari Sweat who sent us the invitation. Of course, they did not indicate that we were the final candidates."

Koishi Takaki was also surprised when he saw this email, and even called the other party to confirm.

"Pocari believes that their main customer group is young people, but they found that their products are not the first among young people. Pocari Sweat hopes to combine its own brand and

The product's share among young people has increased to the first place, or at least the second place. However, the main opponents currently encountered by Pocari Sweat are Coca-Cola and Pepsi drinks. Both of them are multi-brand products. If they join forces,

Strangulate Pocari Sweat. So Pocari hopes to find a director who understands young people to be in charge of their advertising, and you are obviously one of their shortlisted candidates."

Pocari Sweat's advertisements were also very popular in China in later generations, especially the advertisements shot by them in the 2010s. They not only captured the preferences of today's Japanese young people, but also used the Internet to gain popularity among young people.

Carry out viral marketing. It was obviously just an advertisement, but it turned into a nationwide online carnival.

Young people have two major characteristics. One is that they like to be independent, and the other is that they like to follow the trends of young people. Pocari Sweat’s advertising is obviously aimed at these two characteristics, packaging itself as popular among young people.

It is a drink that only Japanese people drink and like to drink, and then spreads to the entire young population. Moreover, the Pocari Sweat advertisement fully reveals the "middle school" and "passionateness" of Japanese young people, which makes the potential audience very moved.

There are three Pocari Sweat commercials in Lin Junxiu's mind, namely the "Discover Your Potential" in 2015 starring Aya Nakajo; the "Your Dream is My Dream" in 2017; and the 2019

"The Scream of the Soul". The 2017 version of the advertisement was reinterpreted in another version in 2018, which can be regarded as an extension of the 2017 version of the advertisement.

Calculating it, if I sign a long-term contract with Pocari Sweat, I can contract their advertising for five years. Even if I continue to operate some projects, it will not be difficult for seven or eight years.

Lin Junxiu decided to use Pocari Sweat Mirai’s 2015 advertisement to submit the article, because this advertisement is more in line with Pocari’s current advertising form, but the content is completely subversive and rebellious, which is in line with the so-called

The spirit of the "millennial generation".

Originally, Lin Junxiu thought that he could make his high school life easier by not taking on movies, TV dramas and variety shows, but now he found that he really thought too simply. The entertainment industry is a place that constantly urges you to move forward.

Unless you have no ambitions for this circle, you should never hesitate to write. Although Japan does not have a specialized university that studies acting, there are many various performing arts training institutions. And Japanese parents have star dads.

There are quite a few people who dream of becoming stars. Many boys and girls have dreamed of entering Johnny's or Takarazuka since they were in school. It doesn't matter even if they are not selected by Johnny's or Takarazuka. Japan's acting training schools have been

From Tokyo to Hokkaido, even Okinawa. It can be said that countless new faces appear in the Japanese entertainment industry every day, so the shelf life of Japanese artists is actually very short.

For female idols, you can consider retiring at the age of 20; male idols can probably last until the age of 25, after which you will be old. Of course, actors and singers with good skills will be slightly better, but once you

If your song is not popular, your record company will have newcomers waiting to take over. The more prosperous the record industry is, the more sad it is for singers. Maybe your last record could have sold 500,000 copies, but as a result, this

But you can't even sell 100,000 records, and then you see that all your resources have been given to an unknown newcomer, and you are exiled to work in local stations and bars. If you can make a comeback, then the next album

The record company will continue to chat with you, otherwise your next record may be somewhere you never know.

Lin Junxiu naturally does not dare to rely on himself as a best-selling singer and best-selling author and rest on his credit book. On the contrary, he is more worried about what he will do if his next album and next book do not sell well? Now the music industry will be Lin Junxiu

To praise Junsu as the "million-record singer-songwriter" is to overthrow Junsu. What if his next album can't sell 1 million copies? He can only buy 990,000 copies, so what? Also?

It is Lin Junxiu's best-selling book. Now many writers have publicly accused Lin Junxiu of being too courteous to the market. Serious literature looks down on popular literature; there is a chain of contempt within popular literature, for example: mystery novels look down on romance novels, and romance novels look down on.

Light novels, etc. So far, Lin Junxiu’s works that have been favored by critics are his two books, "4TEEN" and "White Night Journey". The other books have been dismissed by critics as "watching movies".

It hurts the eyes."

"By the way, Mr. Lin, do you have a single release plan? Sony Records is still asking recently." Koishi Takaki reminded.

According to Lin Junsu, a newcomer who has just debuted, it is a standard promotion process to release 4 singles, 1 album and 2 concert tours in a year. But as soon as Lin Junsu released his debut single, he said he wanted to take a rest.

Then he dared to release two singles in a week. As a result, he released a cherry blossom single after a break and then went silent. Fortunately, the quality of Lin Junxiu's four singles is really amazing.

fans, otherwise based on how lazy Lin Junxiu is, his fan site would have been long gone.

"It's going to be really hard to copy songs from now on. If you take away the singers and female idols, most of the rest are acquaintances from my agency."

Lin Junxiu still thinks it's better for rabbits not to eat grass on the edge of the nest. After all, if you don't pursue million-dollar singles in the future, you should pursue the number one single after all, right? But Johnny's accounted for nearly half of the number one single for male singers;

For more than half of this time, SMAP, KinKi Kids and Lan have basically reserved the venue, leaving only UN and a few tickets.

"Are we going to sing songs by Mr. BZ Erlaozi? The style is not quite right. As for Moon Sea, GLAY and Rainbow, they are not my own style."

Lin Junxiu muttered in a low voice that he was trying to figure out whose work he should copy for his single.

"You can't let me sing AKB48's "Lucky Love Cookie" or something, right?"
Chapter completed!