Ahri Headquarters.

"I really didn't expect that Tengda could play such a trick."

The old man’s head started to hurt again. The joy he felt at successfully acquiring the scarf disappeared with the news that Tengda and Qiandu had joined forces.

"In the industry, Tenda has always had a keen sense of smell and has made rapid business adjustments."

You can tell.

Ren Xiaoyao still admires Tengda.

"You have a keen sense of smell, it's just that you were forced to do it by the sprouts." The uncle was a little disapproving, "Now we should think carefully about how we should deal with this situation."

"Actually, there's nothing to consider."

Ren Xiaoyao seems to have already made a plan, "For Ali-Dianping, in order to deal with Nomi Dianping's subsidy war, we can only choose to follow. Otherwise, we can only wait for the market to be squeezed."

The implication is that Ahri has no choice at all.

Either join Nomi Dianping in burning money and fighting a subsidy war, or we can only sit back and wait for death.

Consumers have always voted with their feet.

As for the merger of Ali-Dianping and Qingcheng Group, that is even more fanciful and impossible.

A Qingcheng Group may not be interested in Ahli Dianping.

Even if it is said that the merger of Nomi.com and Dacongdianping this time, both in terms of size and business scale, it cannot compete with Qingcheng Group, and it cannot shake Qingcheng Group's position in the industry.

On the other hand, Ahli will not be willing to become Qingcheng's vassal.

For Ahri, local life services are a must-have bet. With the size of Ahri-Dianping, even if it is integrated into the Qingcheng Group, it will not allow Ahri to gain dominance over Qingcheng.

Without dominance, in Ahri's context, it means nothing.

"Then follow!"

The uncle was also very decisive, "Isn't it just a subsidy war? Ahri can't fight one against two? Let's light the fire first, maybe there will be some unexpected gains."

"what do you mean?"

Ren Xiaoyao didn't understand something.

"My point is very simple. If Qingcheng continues to be aloof this time and does not end up fighting a subsidy war with us, then it is better to take advantage of the situation and join forces with Nomi Dianping to harvest the entire food delivery market in one fell swoop."

Obviously, the uncle still has some thorns in his heart about Mo Ya.

"hope so."

Ren Xiaoyao does not think that Qingcheng Group will sit still and wait for death.

………

Ahri moved very quickly.

In the afternoon of that day, the news was released to the outside world before the weekend. Ali-Dianping will also invest one billion in funds to start the second round of food delivery subsidies.

The smell of gunpowder smoke from the battlefield filled the air immediately.

"Tsk, tsk, Ahri accepted the challenge, now there's something good to watch."

"It should be said that it's a blessing. With such a large-scale subsidy, you can order takeout again. My life must be prosperous. I won't say more, I will order it first as a token of respect!"

"Take it easy upstairs, do you really think takeout is such a healthy food?"

"What you are saying is that if you are reduced to eating takeout, do you still care about your health?"

"Reality in the world!"

"Now it depends on whether Qingcheng will follow. If Qingcheng also ends up, it will be really exciting."

"It shouldn't be possible, right? Qingcheng has never participated in subsidies. It's very different."

"It's different this time. If Qingcheng doesn't end up, the takeout market will really be carved up."

"Just watch."

In fact, until the end of the weekend, Qingcheng had not made any comment.

………

Monday, December 10th.

Zhang Shuo hosted a meeting with senior executives. Qingcheng Group President Pei Weiping and Executive Vice President Wang Xin also came specially from Yangcheng to attend this meeting.

"Then let's discuss the Qingcheng issue first."

Zhang Shuo was very considerate and looked at Pei Weiping, "As expected, Ah Li accepted the move. It can be foreseen that the food delivery industry will be turbulent in the next period of time. Tell me what you think."

"I still advocate breaking the convention and starting subsidies." Pei Weiping's attitude is also very clear.

I came to the headquarters just to win the support of the headquarters.

"reason?"

Zhang Shuo was noncommittal.

"Mr. Zhang, you also said that today is different from the past. With the merger of Nomi.com and Dacong Dianping, the previous stable structure of the three giants has been completely broken, and it has become a two-power struggle for hegemony."

"Under the new situation, there is no room for Qingcheng to move around. If we don't end it personally, but choose to continue to watch the fire from the other side, a situation is very likely to arise, and that is -"

“Nomi Dianping and Ali-Dianping both win in the money-burning war and jointly carve up the food delivery market.”

"This is unacceptable to Qingcheng."

Pei Weiping obviously also thought carefully.

"Mr. Wang, do you have the same opinion?" Zhang Shuo looked at Wang Xin again.

"I..." Wang Xin glanced at Pei Weiping quickly, and then said: "I agree with Mr. Pei's opinion in principle. The specific decision-making has to be made by the headquarters."

This is said in a tactful way, and no one can be offended.

"Um..."

Zhang Shuo knocked on the table and asked instead of answering, "Have you ever thought about the question, what exactly is local life service? What should be the core of local life service?"

"???"

Now it was Pei Weiping's turn and Wang Xin looked at each other.

"My understanding is that local life services use online methods to provide users with city-wide services very conveniently, including but not limited to catering, travel, hotels, entertainment, etc. As for the core of local life services, food, clothing, housing and transportation,

Catering should be the first choice and the main force of consumption.”

Although Pei Weiping was confused, he still expressed his understanding.

It is precisely because of this that Ali, Tenda and other giants have frequently launched subsidy wars in the food delivery business, which is to use food delivery as the starting point to build the backbone of local life services.

The mold of original time and space.

No matter how the business is diversified in the future, food delivery will always be the bulk of revenue.

If we go back further, the rise and popularity of group buying is closely related to the addition of catering to the group buying sequence, which has greatly promoted the popularization of the group buying concept.

This chapter is not finished yet, please click on the next page to continue reading the exciting content! This is the power of foodies.

For the general public, especially those who work abroad, food and housing have always accounted for the highest proportion of consumption among basic necessities.

The former has enriched large and small restaurants, and the latter has enriched large and small landlords.

Well, to be more precise, restaurants, large and small, are essentially working for their landlords.

How else to say it.

The top of the food chain in a big city is always the landlord, but what about the landlord?

"If you only look at it from the perspective of revenue, you are indeed right. Catering should indeed be the core of local life services. But I think this just distorts the connotation of local life services."

Zhang Shuo has a different view.

"Appreciate further details."

Pei Weiping is always humble in front of Zhang Shuo. As a half-senior member of Qingcheng, he knows very well that Qingcheng Group was created by Zhang Shuo.

Major decisions at every critical moment of Qingcheng Group are also made by Zhang Shuo.

Where can I be proud?

"Local life services, to put it bluntly, use information technology to move offline services online to break information barriers for consumers while providing additional value-added services."

Before the emergence of food delivery platforms.

Ordinary consumers want to know what delicious restaurants there are in the local area, what their prices, environment, and services are like. Unless they are experienced foodies, it is actually very difficult.

The emergence of review websites has solved the pain points of consumers' "knowing" and "not knowing".

Food delivery platforms go a step further and deliver meals directly to consumers by providing additional value-added services, that is, food delivery services, saving consumers time.

That’s why it’s so popular.

Not only restaurants, but also various consumer places such as barber shops and footbaths. Through online search, not only can you accurately obtain the address, but there are also comments such as "The high priest No. xx is good".

Ahem, that's too far off topic...
To be continued...