"Boss, at noon today, news came from various dealers across the country. Except for Jiangsu and Zhejiang provinces, which still have some leftovers, all four-wheel drive vehicles in all other regions were sold out in one morning. They are being rushed by countless bosses!"

That morning, in the office of the factory director of Daqian Group in Yuzhang City, Zhu Qiushui reported to Jia Yapeng with a smile.

Of course Zhu Qiushui had to laugh. The sales data of four-wheel drive vehicles directly determines her salary next month, and these salaries determine when she can pay off Jia Yapeng's debt.

Carrying this 1.2 million plus 8% annual interest debt, Zhu Qiushui is still very stressed.

"Boss, you are really amazing this time. You actually managed to launch new products in more than 20,000 canteens across the country at the same time, and all the four-wheel drive vehicles were sold out in one day. This is so awesome, I am afraid that it will be sold out in the entire China."

, they all created historical records!!" Zhu Qiushui patted Jia Yapeng's rainbow butt.

However, Zhu Qiushui did not lie. Daqian Group did create a record in the country this time, a record of being listed simultaneously across the country.

In the 1990s, a product was actually launched in a ripple manner, just like the elf noodles before. It was launched in one place first, and was slowly launched in other parts of the country. It was rarely available.

There is such a method as simultaneous listing across the country.

It was only after the millennium that the speed of logistics and information dissemination continued to increase, and marketing methods such as nationwide simultaneous listings became standard equipment for major companies.

Although some domestic companies have indeed carried out simultaneous national listings before, they were only listed simultaneously in department stores across the country. Like Jia Yapeng, they covered all prefecture-level cities across the country and were listed in more than 20,000 canteens around the school.

The simultaneous launch of four-wheel drive vehicles is absolutely unprecedented and has created a legend in the history of Chinese business.

The Daqian Group is able to do this thanks to a capable marketing network built by Jia Yapeng. After more than a year, this network has spread all over the country and has reached 90% of the country's sales.

% of all agents in prefecture-level cities.

For each prefecture-level city, each city only needs to be responsible for more than 100 canteens on average. By supplying them with goods in advance, it is easier to achieve the great feat of simultaneous nationwide listing.

The simultaneous launch in more than 20,000 canteens across the country has also brought huge benefits, making four-wheel drive vehicles appear in front of all children almost immediately.

Jia Yapeng remembers that when he first learned about four-wheel drive vehicles, it was also because he watched a four-wheel drive related animation "4WD Boy". This animation was introduced to the country in 1994 and was also the first four-wheel drive film introduced in the country.

Driving related animations.

Although this animation did not completely set off the four-wheel drive craze like the subsequent four-wheel drive brothers, it also created the first batch of four-wheel drive enthusiasts in the country.

The animation "4WD Boy" is also the first car-related animation funded and produced by Tamiya Group. It is worth mentioning that this animation was actually broadcast in China and Hong Kong as early as 1991, but it was not until 1996 that it was

A full three years were wasted during the landing in mainland China.

The main character in the animation, Shirouro, as well as racing cars such as the Emperor Superstar and the original Emperor Superstar, are also quite famous. However, the production level of the animation is really a bit poor and it did not cause much splash in the country.

It wasn't until 2001 that Four-wheel-drive Brothers was broadcast in China, which truly triggered the four-wheel-drive craze.

Closer to home, after watching the four-wheel drive boy, Jia Yapeng was full of curiosity and desire for four-wheel drive vehicles. Like these children today, he dreamed of owning a four-wheel drive vehicle.

But what made Jia Yapeng speechless was that in all the shops and canteens in the school, there was no sign of a four-wheel drive vehicle. It wasn't until a year later, when Jia Yapeng celebrated his birthday, that he and his father made a wish for a four-wheel drive vehicle.

His father, who had returned from working in Jianfu Province, bought him his first four-wheel-drive vehicle in Fuzhou.

After 2000, four-wheel drive vehicles became really popular all over the country, and the two biggest reasons were that one was the animation of the four-wheel drive brothers, and the other was because at that time, Audi Double Diamonds could be purchased at canteens across the country.

The two are complementary to each other. Otherwise, even if it can be popular for a while just by relying on an animation, it will eventually disappear.

That's why Jia Yapeng set the goal of simultaneous nationwide launch of the four-wheel drive vehicle and the entire business plan.

There is still some opposition to such a business plan in the company. First of all, this is undoubtedly a great pressure for dealers in various places. They must communicate with each store and prepare the goods first.

Prepare.

At the same time, in order to prevent four-wheel drive vehicles from running away, the goods cannot be distributed in advance and can only be put on the shelves the day before nationwide shipment. You can imagine the difficulty and pressure of this work.

Branches across the country, from managers to employees, basically haven't slept for 24 hours, and because the 16th is the sales peak of the day, it is impossible to sleep on the 16th. In the end, they have a full 48 hours.

Without rest, it is simply miserable.

Another huge objection comes from the huge cost of stocking four-wheel drive vehicles.

To stock more than 20,000 canteens across the country at the same time, each canteen must prepare at least 10 boxes of four-wheel drive vehicles! This adds up to a full need for 200,000 four-wheel drive vehicles.

In fact, in a work meeting, Jia Yapeng set this goal to 300,000, requiring the entire company to stock at least 300,000 four-wheel drive vehicles before they are officially launched.

This is undoubtedly a huge and extreme pressure for the newly built four-wheel drive production line. You must know that the construction of this production line was just completed in October, and it was installed and put into production in November. The actual production time was only two months.

Moreover, this four-wheel drive production line was only a trial production line with a planned monthly output of only 50,000 units. As a result, Jia Yapeng wanted 300,000 units within two months and tripled the output. Director Li, who was in charge of production, heard the news

I almost vomited blood.

But in the face of Jia Yapeng's high bonuses and tough orders, Factory Director Li could only organize three shifts and work 24 hours a day, but this could only increase the monthly output to about 100,000 units.

The target is still 100,000 units short.

As a result, Jia Yapeng issued an order to let all idle employees at the Daqian Food Factory go to the four-wheel drive vehicle production line to support production. Some tasks that require a lot of time for machines and are not difficult to do manually will be done manually.

Finish.

At the same time, workers on the production line were encouraged to develop and innovate some ideas that could speed up work, and a large number of work innovation bonuses were given to encourage them. Later, Jia Yapeng even began to transfer people from the Yuzhang City State-owned Printing Factory, and finally completed two

The monthly production task of 300,000 four-wheel drive vehicles has created another miracle.

However, this has also sharply increased the production cost of four-wheel drive vehicles. Originally, the production cost of four-wheel drive vehicles was about two yuan per box. The delivery price of dealers in various places was three yuan per box, and the purchase price sold to various canteen owners was four yuan.

One dollar a box.

So in the end, Jia Yapeng can only earn about 1 yuan per box, which is actually not a high profit.

But this time, a large amount of power was mobilized and a large amount of bonuses were issued to speed up production, which directly increased the production cost to about three yuan per box. Therefore, when it was finally distributed to dealers everywhere, Jia Yapeng actually made no money and even lost a little bit.

money.

This time, the nationwide simultaneous sales basically resulted in a profit at a loss, which was far less profitable than the Elf Noodles.

But Jia Yapeng still withstood the pressure from all parties and implemented his sales plan forcefully, in order to open up the market as quickly as possible. When all the children can play with four-wheel drive vehicles at the first time, let this

Novel toys are in the hands of all children.

Now, everything has been completed very smoothly, and the results far exceeded Jia Yapeng's estimate. He thought that the 300,000 boxes of four-wheel drive vehicles distributed nationwide would take several days to sell.

But I never expected that in less than a morning, all the inventory in all provinces and cities in the country except Jiangsu and Zhejiang provinces would be sold out. Dealers from various provinces came crying and begging the head office to let Jia Yapeng

Ship to them as soon as possible.

In this regard, Jia Yapeng is also quite helpless. Now the inventory in the factory is less than 50,000 boxes, and he doesn't know how to divide these 50,000 boxes.

Fortunately, Jia Yapeng successfully put the first production line into production. After it was verified in practice that there were no problems, he ordered a lot of equipment.

Because some equipment in the production line itself does not work at saturation, the production capacity of the production line can be doubled by adding some equipment.

In the past, because the stable operation capability of the entire production line could not be estimated, many problems and deficiencies could only be discovered in actual production after a trial run.

Now all the problems and shortcomings have been solved within 2 months of full-load operation. Next, Jia Yapeng only needs to invest another 2 million to purchase various equipment, and then the production capacity of the entire production line can directly soar to 1 million boxes per

Months of terrifying production capacity, but the production cost will drop to about 1 yuan per box, so that the profit of the head office can reach 2 yuan per box.

Now all the new equipment has been installed and put into production smoothly. The monthly output has reached 1 million boxes. If there is a problem, it is not impossible to reach the maximum production capacity of 2 million.

After all, 300,000 boxes of four-wheel drive vehicles were sold in one day. It seems that it is not impossible for the sales volume to reach 2 million in the first month, but it will take time. At present, only the hard-working children and various dealers can do it.
Chapter completed!