After hearing what her son said, Wang Yuelan muttered to him: "It's not about money, so what is it? You just have a lot of problems."

She was too lazy to care about this matter now, so she turned around and went to play with her granddaughter Mengmeng.

Cheng Xiaolin seemed to be able to feel what her husband was thinking, and said, "Husband, tell me what happened after you two met."

"Okay!" Cao Shujie began to talk about what happened after he met Zuo Le.

After he finished speaking, Cheng Xiaolin seemed to understand and asked him: "Do you want to make our own brand?"

Cao Shujie looked at his wife with a heartfelt smile on his face: "Wife, to be honest, you still understand me."

He said: "I didn't care about this at first. I can sell the fruit and make more money. But when I chatted with Zuo Le today, I realized that it is too difficult to sell our products and be recognized by others.

Already."

"Why?" he asked.

Cheng Xiaolin followed his words and said: "Because you don't have any reputation, no one is willing to pay for you. This is the same as running a business."

"Yes, the principle is very simple, but it is quite difficult to do." Cao Shujie sighed with emotion.

If the fruits he grows are already famous, when Zuo Le comes to buy them today, will he still hesitate to pay a high price?

Will you be hesitant if your product fails to open up the market, and will you bear the risk in the end?

Obviously, Cao Shujie doesn't have any reputation here now. Even if he sold all the kiwis he grew last time at a high price of 28 yuan per pound, it was only recognized by some customers in a small area, but it was not really recognized by the industry.

So much so that Zuo Le, a second-rate fruit seller, came to his door just because his fruits were delicious and he wanted to buy them at a price that was neither too high nor too low.

Cao Shujie can understand Zuo Le's thoughts, but he is unwilling to sell at a low price!

Or maybe they don’t want to keep selling their fruits at low prices.

"Honey, come up with a name. Let's register our own brand before we get started." Cao Shujie looked at his wife Cheng Xiaolin and said seriously.

Cheng Xiaolin shook her head: "I'm a waste of names. It's not like you don't know. How can I come up with a good name?"

"Try it. How will you know if it works if you don't try it?" Cao Shujie coaxed her.

But Cheng Xiaolin frowned, really couldn't think of anything.

After a while, she said: "Why don't you think of one yourself?"

Cao Shujie scratched his head a little: "My name is even more useless!"

Just as he was thinking about it, he suddenly heard Daha's signature cry of 'oh woo' coming from outside, followed by Erhak and two German shepherds. Cao Shujie's eyes lit up and he said: "Wife, there is a dog.

The brand name is 'Three Squirrels', how about we call it 'Four Dogs'?"

"Put him down!" Cheng Xiaolin despises her husband. Is there any name more unreliable than this?

"Then you name it, you can choose any one." Cao Shujie said.

Cheng Xiaolin realized that asking her husband to name her was more useless than her, and that in the end she had to rely on herself, so she began to study it seriously.

Mengmeng played with her grandma outside for a while, then ran in and called her mother: "Mom, mom, go play!"

"Mengmeng, please wait a moment, mom has business." Cheng Xiaolin said softly.

"What?" Mengmeng asked curiously.

Cheng Xiaolin said seriously: "Mom wants to give the fruits your father grows a nice name. Once your father comes up with this name, our family's fruits will be able to sell for a lot of money in the future."

"Name it?" Mengmeng put her hands on her little head. Like Ikkyu, she held her hair with both hands and made circles. After a while, a bright smile appeared on her little face: "Mom, Mengmeng sounds good."

Cao Shujie didn't care at first, but when he heard Mengmeng say this, he really took it to heart.

He muttered: "Mengmeng? Xuemeng? Xuemeng?"

Then he turned to his wife and asked: "Wife, which one do you think sounds better?"

Their daughter's name was Cao Xuemeng. When Cheng Xiaolin heard this, she said, "I think cute fruits sound better."

"Okay, let's call it this." Cao Shujie looked very happy.

He continued: "That's it, I'll reorder some packaging boxes, print some removable self-adhesive labels, and stick them on the apples. What do you think?"

"Is it that kind of plastic paper label?" Cheng Xiaolin asked him.

Seeing her husband nodding, Cheng Xiaolin agreed: "Okay, you can do whatever you want. I think there's no problem."

After thinking about this matter, Cao Shujie couldn't wait any longer. He thought about rushing to the county seat immediately and finding a new batch of packaging boxes from the last packaging box factory.

In addition, find an advertising company to design a logo and print a batch of sticky notes.

At this time, Cao Shujie thought to himself that it was a good thing he didn't drink at noon, otherwise he wouldn't be able to do any work in the afternoon.

By the time he came back from his work in Pingyuan County, it was already dark.

After Cao Shujie got home, he told his wife: "The logo has been designed. I used cute photos to find someone to make it into a cute design. It's so cute."

"Shujie, you are really capable!" Cheng Xiaolin didn't know what to say to her husband. He was so lazy!

But Cao Shujie was not convinced. He shouted: "If you don't believe it, I think it's pretty good."

"Don't go so far. Where is the packaging box? When can it be made?" Cheng Xiaolin asked him.

Cao Shujie stretched out three fingers: "The fastest is three days, the slowest is a week."

He said: "Now is the time when fruits are falling from the trees. Fruits are being dumped from door to door, and there are quite a few people asking for packaging boxes."

This is a fact, and Cheng Xiaolin also knows this.

She asked: "What about Zuo Le, who buys our fruits?"

"I'll go talk to him tomorrow. The price can be lower, but we have to put our own trademark on it," Cao Shujie said.

He knew the secrets here. Some second-hand dealers took the fruits away and repackaged them for sale, using their own packaging boxes and brands.

Cheng Xiaolin bit her lip and said nothing.

The night passed unknowingly. The next morning, Cao Shujie took his four dogs to the Yellow River dam in the east. After walking the dogs back, he drove to Qingshi Town.

Finally, he parked the car in front of the hotel where Zuo Le was staying. After getting off the car and entering, Cao Shujie asked the front desk: "Hello, has Mr. Zuo left?"

The waiter at the front desk checked and said, "Sir, Mr. Zuo hasn't checked out yet."

This was a euphemism. Cao Shujie stood on the spot and called Zuo Le and invited him to have breakfast together.

"Oh, Boss Cao, I'm so sorry that you have to worry about this matter." Zuo Le was indeed a little embarrassed.

Cao Shujie said with a smile: "It's okay, I'll wait for you at the door of the hotel."

Ten minutes later, Cao Shujie waited for Zuo Le who had come out of the shower. At this moment, he had changed into a loose, light-colored sportswear. Not only did he not look fatter, but he was also in much better spirits.

"Mr. Cao, you really don't need to come here." Zuo Le said.

He thought that Cao Shujie came here specially to invite him to dinner, but Cao Shujie did not explain.

The two of them left the hotel while chatting. Cao Shujie drove him to a famous fast food restaurant in their town for breakfast.

After the meal, Cao Shujie took the initiative to express his thoughts: "Mr. Zuo, I can lower the price, but I have a request."

"Say!" Zuo Le was happy in his heart. He hadn't come up with a solution yet, but he didn't expect Cao Shujie to relent first.

Then I heard Cao Shujie say: "I can promise you to sell it for 7 yuan, but you must use my own trademark and packaging box."

Zuo Le understood and asked: "Boss Cao, do you want me to help you sell your products?"

This is said clearly.

Cao Shujie didn't say much, just waiting for Zuo Le's attitude.

But Cao Shujie didn't know that for Zuo Le, it didn't matter whose trademark he used to sell the fruits. As far as he was concerned, as long as he could sell high-quality fruits from all over the country, it was a thousand words.

Wan, he also wants to make money.

So when Cao Shujie made this request, Zuo Le was afraid of causing further trouble. He didn't even take the opportunity to lower the price and quickly agreed: "No problem, Boss Cao, when will we sign the contract? When will we start picking?"

"After the National Day is over, let the apples grow on the trees for a few more days. In this way, their taste and sweetness will be better." Cao Shujie said.

Zuo Le also knew this, and he nodded and agreed at that time.

"No problem, then I will take advantage of this time to go to the market and find buyers for these apples," Zuo Le said.

Cao Shujie didn't care about it. After he and Zuo Le finished talking, the two initialed an agreement, and Zuo Le left.

He had to go to Yiling City and provincial capitals. After all, there were relatively more wealthy people in big cities, and they were more receptive to the high price positioning of 'fine fruits'.

If that doesn't work, go to the capital or the magical capital. Prices there are relatively higher, the market is huge, and there are more people who are rich and willing to spend money.

Zuo Le thought to himself that he had to plan carefully. There were not many apples in Cao Shujie's place, so he understood the principle of scarcity and was prepared to sell them at a good price.

…

Three days later, the National Day holiday ended.

People who were wandering around returned to their respective jobs and started a new round of busyness.

They thought they would rest until the next wave and had to wait for the Spring Festival.

In the past few days, the people arranged by Chen Lei finally installed the drip irrigation system for him.

Cao Shujie went to start up the machine and test it twice. Looking at the stable output of nutrient solution after stirring evenly in the medicine tank, he felt that the person who could design this "drip irrigation technology" was really smart.
To be continued...