Chapter 134: Build your own brand (please vote for me)(2/2)
It's just a pity that Cao Shujie knew it too late, otherwise he would have installed the sprinkler irrigation pipes at the beginning, which would have saved him from having to do the work twice as he does now.
In addition, the automatic water diversion system in the breeding area that Xia Changhong is responsible for has also been installed.
Cao Shujie turned on the equipment and tried it. It was more convenient for the calf to draw water than before. He thought it was good.
And because the distance is short, fewer pipes are used, and there are no deep buried pipes. After Xia Changhong's people completed the work, Cao Shujie spent much less money.
As a result, the only work on hand is to install barbed wire guardrails and harden part of the ground.
Even the highway going up and down the mountain in the north has been almost under maintenance in the past few days, but Tian Xinhua told Cao Shujie that it would be better to wait a few more days before driving the car.
In addition, the north side mainly considers the later transportation of cattle and sheep, and will definitely use large trucks, so the turning platform in the north is also larger than the turning platform in the south.
Tian Xinhua also suggested that Cao Shujie flatten the trail outside the barbed wire guardrail and pave it out according to the standards of a mountain road.
After a moment of thought, Cao Shujie decided to build a 2.5-meter-wide mountain path to facilitate north-south travel and increase convenience.
As a result, more money was invested in paving the road. In addition to the road up and down the mountain, the larger turning platform in the north, and the extra road that is 2.5 meters wide and nearly 1,000 meters long, it took a lot of money.
Cao Shujie paid 183,000 yuan, which was more than 80,000 yuan more than the road built in the south.
But when Cao Shujie thought that it would be more convenient to come and go in the future, he felt that the money was still worth it.
On the first day after the National Day, Cao Shujie went to the county town again and found the factory that made his packaging boxes to inquire about the production situation. As soon as he asked, he had already placed an order for him, and making the packaging boxes became easier.
On the other side, Cao Shujie found the "Kodak Advertising Co., Ltd." to design the trademarks and labels, and the first batch of 50,000 removable self-adhesive stickers with trademarks have been printed.
Because the trademark created by Cao Shujie is not complicated, the printing and typesetting is simple, and the design of the trademark is not complicated, the design fee only cost 2,000 yuan.
The printed stickers, on the other hand, cost 7 cents each, and the two dollars together cost him 5,500 yuan.
Holding these things, Cao Shujie was full of emotions. He said in a voice that he could hear clearly: "These are all costs!"
…
On the other hand, Zuo Le's promotion of new apple products in Yiling City and provincial capitals was not going very well.
Yiling City is relatively poorer here. Some people also want the apples sold by Zuo Le and recognize the taste and sweetness of the apples, but the price they give is not high.
Zuo Le thought that there were only two acres of apples in Cao Shujie's place, which weighed several thousand kilograms. He stopped being friendly with these people and simply gave up the market in Yiling City. He has been wandering around the provincial capital these days.
Explore potential markets.
The consumption here in the provincial capital is indeed much higher than that in Yiling City, so it will be much easier for Zuo Le to target the market.
Some stores specializing in high-end fruits originally wanted the apples promoted by Zuo Le, but because this apple was not well-known and was not even considered a major category, it was not favored by the owners of high-end boutique fruit stores. They took the opportunity to lower the price.
Zuo Le has had many contacts with such people, so he can naturally see their purpose and simply ignore them.
In the remaining time, Zuo Le went to look for other customers. Finally, when the agreed week was up, Zuo Le signed contracts with three high-end 'fine fruit shops'. He was going to go back to Caojiazhuang to buy apples.
come over.
When he saw Cao Shujie, Zuo Le discovered that he was busy putting a small round label on the picked apples.
This label looks reflective and is not very big, but the pattern on it is a scene of a little cartoon girl with four pigtails chasing four dogs. You can imagine how cute it is when you see this scene.
appearance.
As soon as I took a look, I felt very happy.
"Cute fruit." When Zuo Le saw this name, he really didn't know what to say.
It's obvious that two parents were too lazy to name their own fruit and named it after their daughter.
But having said that, after reading it a few times, I realized that the name is quite easy to pronounce.
"Boss Cao, have you checked the scale? How many kilograms of apples are there in total?" Zuo Le asked him.
Cao Shujie shook his head: "It hasn't been weighed yet. I've been waiting for you to come. Let's go through it together."
"Okay, let's get married today." Zuo Le looked at the apples that had just been picked, and he couldn't wait to give them away.
"good!"
Cao Shujie found two more people in the village to help and worked all afternoon before weighing all the apples. Except for the more than 400 kilograms of apples left by Cao Shujie, the remaining good ones were kept here, totaling 7,219 kilograms.
The total output of these two acres of land is a little less than Cao Shujie expected, but the difference is not big and within a reasonable range.
According to the agreed price of 7 yuan per pound, Cao Shujie received 50,533 yuan from Zuo Le.
Cao Shujie has sold out all the fruits this season this year.
Including the money from selling kiwi fruit last time, he earned a total of 480,613 yuan. In the countryside, his annual income is nearly 500,000 yuan, which can be said to be an absolutely high-income group.
But compared to Cao Shujie's massive investment and his loan of more than 3 million yuan, this income is nothing.
After all, this is the amount of income you get in a year, and the rest of the time is spent on investment.
Unless his newly planted more than 70 acres of orchards also start to have a bumper harvest, then Cao Shujie will truly have confidence.
The specific transaction figures were completed privately by Cao Shujie and Zuo Le. Neither of the two people who worked for Cao Shujie knew how much he sold for.
After the weighing, they began to help pack the labeled apples into packaging boxes with "Cute Fruit" printed on them.
During this period, Cao Shujie, Zuo Le, Cheng Xiaolin, Wang Yuelan and Cao Jianguo all went into battle and worked until dark, but they were not finished yet.
That night, after having dinner at Cao Shujie's house, Cao Shujie sent Zuo Le to a hotel in the town to stay.
The next morning, they continued busy packing the boxes until almost noon, when they were done.
Zuo Le asked Cao Shujie to help him find a truck to transport more than 1,400 boxes of apples to the provincial capital. Zuo Le paid the freight.
"Boss Cao, let's see you next year." Zuo Le shook hands with Cao Shujie.
The two people cherish each other.
Say goodbye today and see you next year. It really only takes a year.
…
After selling the apples, the orchard was completely emptied this time. Cao Shujie also kept in mind the saying that if you want to grow good fruits from the ground, you must cultivate the land well, and removed the dirt they had made before.
He spread the fertilizer twice more. In addition, Cao Shujie also poured two bottles of concentrated nutrient solution into the mixing tank. He thought that while the fruit trees were not bearing fruit now, he would first provide the missing nutrients to the land and the fruit trees themselves.
Made up for it.
When there were still fruits on the fruit trees, Cao Shujie hadn't realized the best use of his nutrient solution?
Even in my previous life, I only knew about research projects and had few opportunities to practice them.
At this moment, Cao Shujie realized that the 'nutrient' solution he had developed should highlight one aspect of 'nutrition'.
"So, there is a huge market for this thing. I should continue to study it in depth." Cao Shujie thought about this matter in his mind.
He feels that even if he puts aside planting fruit trees and raising livestock, as long as he has this product in hand, he will definitely live well in the future.
"But I can't do it without strength. No matter how good I am, I can't hold it, so I'd better take my time." Cao Shujie thought of this in his mind.
As time slowly advances from early October to mid-October, the temperature also drops further.
No more summer heat.
At this time, more and more people started to have time to spare.
Many people thought of coming to Cao Shujie's orchard to find some odd jobs, but after they came, they found that Cao Shujie's orchard had changed again.
There is a road leading to the foot of the mountain on the opposite side. There is a road more than two meters wide between the two contracted lands. The quality is not bad. It is better than walking slowly on the dirt road before.
If it rains, it will be impossible to walk on that bad road.
After finally taking a breather, and the construction in the orchard was over, and all the fruits were sold, there was really not much work left. Just find two temporary workers to look after it. Cao Shujie was still thinking, thinking
Then I took his family out for a walk.
But where to go?
I really couldn't think of it at the moment.
That night, after dinner, Cao Shujie asked his wife to discuss traveling. Cheng Xiaolin said: "Where can I go at this time? Why not go somewhere with mountains and water?"
"That's okay!" Cao Shujie agreed and asked his wife: "Wife, please name me."
Chapter completed!