Chapter 214 With 80 million views, the hit drama was reported by fans

With the broadcast of "Wulin Gaiden", the number of views has been increasing steadily, and it has inspired many Internet memes.

Sunflower acupuncture technique also became famous and became a well-known martial arts secret.

Liu Minghai is a very ordinary IT practitioner in Donghai High-tech Park.

Like many IT men, he wears a plaid shirt to work, work overtime, go home, and sleep every day...

The life between two points and one line has made him numb.

He likes to listen to a song recently, "The Brightest Star in the Night Sky".

However, he did not set this song as a ringtone, whether it was an alarm or an incoming call ringtone.

Because if these two ringtones are set, it won’t take long for someone to become resistant to the song.

Every time the alarm rings, it means that the most beautiful thing of the day is about to end and you have to leave the soft quilt.

And the ringtone is annoying, because when the phone rings, it's probably the boss asking him to go back and work overtime.

Therefore, he would put on his headphones on the subway every day, lean in his seat, and listen quietly, over and over again.

He likes this kind of return journey accompanied by singing, which can isolate him from the hustle and bustle of the outside world and provide him with a rare sense of tranquility.

Because he likes the song "The Brightest Star in the Night Sky", he also became Fang Xing's fan.

His definition of a casual fan is someone who listens to Fang Xing's songs. If Fang Xing releases a new song, he will listen to it when he has time.

As for things like voting, he doesn't have the time, energy, or mood.

However, when "Wulin Gaiden" was broadcast, he still clicked on it to watch it on weekends when he was not working.

Just by looking at it, he couldn't turn it off.

Because this show is really interesting and joyful.

The characters in the play are very interesting.

Whether it's the thief saint Bai Zhantang, the shopkeeper Tong Xiangyu, or the heroine Guo Furong, everyone has their own little problems.

None of the characters in this play are perfect, but it is this imperfection that makes these characters come alive.

He likes watching this show.

From this day on, after working overtime every day, he looked forward to going home to see today's update.

If it were before, it didn't matter when he came home. Anyway, he only went to bed when he came home, and then went to work after sleeping. His life was so ordinary that he couldn't see any disturbance.

However, since the advent of "Wulin Gaiden".

The happiest thing for him is that after working overtime, he quickly goes home and watches two episodes.

Because he knows that as long as he clicks on this show, he will be happy for those two hours.

…

With the broadcast of "Wulin Gaiden", the thirty-seventh episode has been aired. "Guo Furong is unwilling to compete with her talents, but she is unwilling to go to the end of the world unparalleled."

After Liu Minghai made the noodles, he started watching this episode.

The drama reaches a very hard "advertisement".

Guo Furong: Ouch! Ouch!

Wushuang: What's wrong? It's up to the waist again?

Guo Furong: If you don’t accept it, it won’t work!

Wushuang: As you get older, your body will remind you of osteoporosis and calcium deficiency!

Unparalleled: Baituoshan bone-strengthening powder, Ouyang Feng’s exclusive secret recipe in the Northern Song Dynasty, specially developed for martial arts people.

Guo Furong: But I have withdrawn from the world!

Wushuang: It can be used in the same way! As the saying goes, if you are wandering in the world, who can avoid getting stabbed? Baituoshan Bone Strengthening Powder can be used internally or externally and has miraculous effects. If you get stabbed, apply a pack and it will cover you if you want to get stabbed.

The second knife dodges the waist, takes one packet, and you will live to be 200 years old!

Guo Furong, Wushuang: Baituoshan Bone-Strengthening Powder, the powder of youth and the powder of friendship!

Exhibition hall: Huashan Lunjian’s designated nutritional supplements are sold in major medical clinics and pharmacies in this town. Please look for the black toad anti-counterfeiting mark when purchasing. Gua! Gua!

…

After this segment was broadcast, the barrage began to flood the screen:

[What kind of crappy advertisement is this? It’s too tough!]

[Tell me. Where can I buy this powder? Can’t I buy it? 】

[I searched for it, and guess what? I couldn’t find it on the online shopping APP.]

[You are not serious, are you? This is obviously a prank.]

Results the next day.

This incident also caused a stir on Weibo.

Due to the collapse of the playback volume of "Blood Rain Jiang Hu", it has been falling all the way. When the tenth episode was broadcast, the playback volume was only 10 million. Even looking at this trend, there is still room for continued decline.

With 10 million views, this is the passing mark for an A-level drama.

The qualifying mark for S-class TV dramas is 40 million.

The playback volume of "Blood Rain Jiang Hu" has already reached my grandma's house.

Therefore, even fans of the starring roles of Li Siqi and Chen Wenhan know that this drama is going to be a hit.

However, in the film and television industry, although there are few dramas that hit the market in the early stage and then rebounded through word-of-mouth, there are still some.

Therefore, many fans still hope that "Blood Rain Jiang Hu" will get better in the future.

On the contrary, the playback volume of "Wulin Gaiden" has been soaring. With the investment of promotion resources, the playback volume of the latest episode has exceeded 70 million.

Comparing the two, it is too tragic.

This made Li Siqi, a fan of Chen Wenhan, begin to be hostile to "Wulin Gaiden", believing that "Wulin Gaiden" had robbed the resources of "Blood Rain Jianghu".

Therefore, when the "hard product" of "Baituo Mountain Strong Bone Powder" came out.

Fans of "Blood Rain" began to show off their power and exposed on Weibo that "Wulin Gaiden" advertises fake and shoddy products.

This matter needs to be serious, it can be very serious.

If the review unit agrees with the content reported by these fans, "Wulin Gaiden" may face delisting and rectification.

Because the crew of "Wulin Gaiden", Fang Xing Studio and Penguin Video also issued a statement stating that there are no advertising logos in the play. They are all plots of the TV series and are not advertisements. In reality, there is no such thing as "White Camel Mountain Bone Strengthening Powder".

products.

After this statement was issued, online public opinion was temporarily calmed down.

On Weibo, many netizens began to complain:

[No one really believes that "Baituo Mountain Bone Strengthening Powder" is an advertisement, right? No? No?]

[It’s such an obvious spoof, but you can’t tell. Is the variance in human IQ so large? 】

[Can you please stop using the word “variance”? Do you think NC fans know what “variance” means? 】

[Someone actually reported "Baituo Mountain Bone Strengthening Powder" and it made me laugh for a year. 】

Thanks to B-level investment in "Wulin Gaiden", it has reached 70 million views.

The pass mark for S+-level large-scale productions is 60 million views.

"Wulin Gaiden" used B-level investment to create an S+-level miracle.

Moreover, according to the background data of Penguin Video, there is still room for improvement in the playback volume of "Wulin Gaiden", and the room is not small.

Li Xueying, Vice President of Penguin Video, is in an especially good mood during this period.

She signed this drama, and looking at the data trends of "Wulin Gaiden" and the length of 80 episodes, this drama alone can complete her performance this year.

With such a popular drama, advertisers naturally flocked to it.

Therefore, interstitial advertising is inevitable.

Just like "Blood Rain Jiang Hu", the commercial breaks have already been arranged before it starts broadcasting.

This is the case for S-class large-scale productions. From the beginning of project preparation, investment has already begun.

Therefore, there is already an advertisement at the beginning of the first episode of "Blood Rain".

"Wulin Gaiden" is different. Because it is a B-level small production, no advertisers are optimistic about it. It was even difficult to find a broadcast platform at the beginning, let alone insert advertisements.

However, as the broadcast volume of "Wulin Gaiden" exploded, countless advertisers came forward.

After Li Xueying discussed with Fang Xing, He Rongchang and other creative teams, they believed that interstitial ads could be added, but as little as possible.

Therefore, Penguin Video sells interstitial ads through bidding, and each episode only has an interstitial ad at the beginning and at the end.

The price of an interstitial advertisement has already reached 5 million, which is very high.
To be continued...