Font
Large
Medium
Small
Night
PrevPage Index    Favorite Next

Chapter 325: Film Schedule Changes Box Office Champion's Status(2/2)

Popcorn and drink packages are a major source of income for movie theaters, and they do not need to be divided with theaters and film studios.

Therefore, for movie theaters, customers who come to buy tickets on-site are the best quality.

After the movie tickets were posted on Weibo, many netizens who could not book tickets online began to go offline and go to major movie theaters to buy tickets on-site.

"Bring me two tickets for "Spirited Away", either in the afternoon or at night, but not in the early morning."

"All the tickets for "Spirited Away" are sold out today, and only the corner tickets are left for the early morning show."

"What? Today's tickets are all sold out? Didn't they increase the film schedule? What's going on in your theater? Are you making any money?"

"I'm very sorry. Today's tickets are sold out. There are still tickets for the new show tomorrow at noon."

"We won't be available tomorrow. Are there any new shows today?"

"We don't know either. We have to wait for notification from the theater chain."

"What! Can't you guys give feedback to the superiors and add a few more games?"

Many netizens who went to offline movie theaters to buy tickets found that all the tickets for the day were sold out, and couldn't help but complain on Weibo:

[Is it said that I can buy tickets offline? Where are the tickets?]

[I also saw someone saying that you can buy tickets for the new show offline, but when I went there, I found that there were too many smart people like me, and they were all sold out at noon.]

[I had an idea and bought tickets for the new show tomorrow. After I finished buying, I found that only the tickets in the corner were left for that show. It was really cruel.]

[Is this movie that good? Is it possible to grab tickets like this? 】

[I haven’t watched it yet, but my colleagues who have watched it said it was one of the top three animated films in history. The praise made me feel outrageous. The problem is that more than one colleague said this. My classmates who watched it on the first day were all blown away by their friends.]

[You will know after watching it. People may question it if it is said to be among the top three animated films in history, but I still want to say that it is the No. 1 animated film this year. The Lunar New Year film is considered next year, so it is impossible to have any rivals this year. 】



On Weibo, countless netizens discussed the issue of "Spirited Away" being sold out, and several hot searches were made.

[This is the first time I have experienced that I wanted to watch a movie but couldn’t buy a ticket. In the past, even if it was a Lunar New Year movie, I would still buy tickets for the seats next to it, not to mention the middle seats.]

[It’s so hard to get a ticket, so what are the theaters doing? Can’t they show it a few more times? Don’t tell me, the movie is also engaging in hunger marketing.]

[I took a look at the film schedule on Maoyan. The film schedule for "Spirited Away" on No. 2 is 8%, which is only 3% more than No. 1. The attendance rate was 76% on the first day, and the film schedule increased by 3% on the second day.

,What kind of blind comparison operation is this?】

[You get scolded when you go out to theaters. Yes, God wants to scold you!]

[It’s so uncomfortable. I was almost spoiled by my classmates. I was itching to watch it, but I could only book tickets for the 5th. I’m so convinced.]

[Sure enough, singers are not good at making movies. They can’t even schedule films. They really have no standing!]

[Really no cards +1]



The second day of screening ended on the morning of October 3rd.

After summarizing the box office data of major theater chains, the data of No. 2 was displayed on the Maoyan APP.

"The Legend of God of War" has a box office of 130 million, accounting for 32% of the scheduled films, and an attendance rate of 30%, which is one point lower than the attendance rate of the previous day.

"Rock Detective 2" has a box office of 120 million, accounting for 27% of the scheduled films, and an attendance rate of 37%, which is basically the same as the previous day.

"The Greatest Man" has a box office of 95 million, with a 20% share of the film schedule and an attendance rate of 35%. Because the film schedule has dropped slightly, the box office has also declined, but the attendance rate is stable.

The top three movies at the box office have stable data in all aspects.

The situation in "The Legend of God of War" is slightly worse, the attendance rate has begun to decline, and the Japanese crown is in danger.

Ranking fourth at the box office is still "Spirited Away", with a box office of 82 million, accounting for 8% of the film schedule, and an attendance rate of 78%.

After the film schedule was increased, the attendance rate not only did not decrease, but actually increased by two points.

The box office growth rate was as high as 60%, soaring from 50 million on the first day to 82 million. The momentum was staggering.

On the morning of October 3rd.

When Zhang Changfeng saw the box office data for No. 2, his expression was a bit complicated.

Because the performance of "The Legend of God of War" was not as good as expected, after the film schedule was reduced, the attendance rate was still declining.

If it continues like this, it may even lose the box office crown to "Detective Rock 2".

Fortunately, the performance of "Spirited Away" is still eye-catching.

After the film schedule increased, the attendance rate not only did not decrease, but actually increased.

Zhang Changfeng also regrets a little. If he had lowered the film schedule of "The Legend of War" to 30% the day before and allocated the 2% to "Spirited Away", maybe the data would be better.

But, in that case, "The Legend of God of War" will lose its box office crown.

Now, Penguin Pictures is in a dilemma.

Do you want to keep "The Legend of War" as the box office champion?

If you want to protect "The Legend of God of War", you must increase publicity and conduct movie viewing activities to stimulate the audience's enthusiasm for watching movies.

These methods are all effective, but the investment will be huge.

While Zhang Changfeng was deep in thought, the person in charge of the promotion team of "Spirited Away" knocked on the door of the CEO's office and said eagerly:

"Mr. Zhang, I suggest that we vigorously increase the film schedule of "Spirited Away". Do you still remember what Fang Xing made at the beginning?

"I remember when we first discussed cooperation, Fang Xing asked for 20% of the film schedule.

"At that time, everyone thought he was joking. Now seeing the attendance of "Spirited Away", I think his request is right.

"Spirited Away deserves 20% of the film schedule. We can't hesitate any longer, otherwise we will miss the best opportunity."
Chapter completed!
PrevPage Index    Favorite Next