Chapter 340 "The Pretender" is scheduled for summer vacation(1/2)
Chapter 340 "The Pretender" will be broadcast on two channels, scheduled for summer release
When discussing the star broadcast plan of "The Pretender", Wei Shurong, the deputy director of Donghai Satellite TV, and the director of the editorial office of Xiangjiang Satellite TV successively invited him to dinner.
He Hao, the host of Xiangjiang Satellite TV, also called and talked, hoping that "The Pretender" can be broadcast on Xiangjiang Satellite TV.
Moreover, as long as "The Pretender" is broadcast on Xiangjiang Satellite TV, a series of variety shows and programs on Xiangjiang Satellite TV will give the green light for the promotion of "The Pretender".
Starting from pre-heating, all the way to promotion until the TV series is finished.
On Donghai TV's side, Fang Xing couldn't refuse because of his relationship with Ningyun Cultural Industrial Park.
besides.
The film selection directors of Kyoto Satellite TV and Jiangnan Satellite TV also talked to Fang Xing, and they also hoped to broadcast "The Pretender".
but.
These TV stations also have other options.
"Invisible Spy" and "Unsung Heroes" have also been signed and filmed one after another.
This price is indeed very high, but each TV station only needs to pay half of the price, which is easily accepted by both parties.
Finally, "The Pretender" is scheduled to be broadcast on June 28, simulcast on Donghai TV, Xiangjiang TV, Penguin Video and Xiangguo Video.
Satellite TV itself does not like simulcasting.
The reason for this is that the investment in "Invisible Spy" is indeed relatively high.
Both of these are established film and television companies, and behind them are capital holdings. When investing in TV series, they must maximize profits.
"Laughter Weekend" has been broadcast for more than 20 years, and the host has also changed during this period.
Moreover, the TV series and variety show resources of Xiangjiang Satellite TV are basically broadcast exclusively on Xiangguo Video.
Regarding the news about the release date of "The Pretender", the Internet has been flooding the Internet for many days.
It's mid-May.
Li Xueying thought that it would be very difficult to broadcast alone, but she did not expect that the competitor was not Wandou Video, but Xiangguo Video.
Because if the unit price is 2 million, if this TV series has 50 episodes, it means that the total purchase price of this TV series has reached 100 million.
Fang Xing walked up to Teacher He with a smile and continued, "Of course I will replace all of you and form a new group with Teacher He."
"Everyone saw that Fang woke up and recorded the show. You must have guessed that there is a new work coming. What is it this time?"
original.
Lin Yingxue quickly greeted the audience: "Hello everyone, I am Lin Yingxue. I play 'Cheng Jinyun' in "The Pretender". I hope you all like it."
Of course, if the price of this TV series is so high that one TV station cannot afford it, it will be broadcast on multiple TV stations.
Which TV series to buy first depends mainly on the preferences of the TV station leaders.
If the quality of the series is good enough, the satellite TV station will bite the bullet and buy the episode for 2 million.
The four vice-presidents all fell off their seats.
After hanging up the phone.
The total investment of 130 million yuan will not be able to recover the cost at all if the price is low.
After the TV series is scheduled to be released, preliminary publicity still needs to be done.
Lu Xiang'er said modestly: "Actually, it's my problem. Yingxue let me play the role of 'Yu Manli'."
After the discussion, the deputy directors of the two TV stations immediately returned to the station to hold a meeting to study.
The audience at the scene knew this already and responded loudly: "Pretender! Pretender!"
Lu Xiang'er said hello with a smile on her lips: "Hello everyone, I am Lu Xiang'er, and I play the role of 'Yu Manli' in "The Pretender". Well... I am his life and death partner in the play."
Within a week after "The Pretender" was signed and scheduled.
Teacher He joked and then asked: "How did the crew arrange the casting? Why did Xiaoxiang play 'Yu Manli' and Yingxue played 'Cheng Jinyun'?"
Therefore, viewers who want to watch Xiangjiang Satellite TV’s programs have only two choices, either watch Xiangjiang Satellite TV or watch Xiangguo Video.
He changed the subject, walked up to Lu Xiang'er, and asked, "Xiaoxiang, Yingxue plays the heroine, what should I do? Fang Xing plays the male lead. Can you bear this tone?"
After several discussions.
This is a very astonishing price, approaching the upper limit that major TV stations can afford.
When Li Xueying heard this proposal, she sighed: "Actually, I thought about this possibility. Mr. Fang has developed too fast, and it is no longer a video platform that can sustain it."
"Laughter Weekend" has a total of five hosts.
"I see."
After making a joke.
"She looks very arrogant."
"The Pretender" also took the lead in opening a sky-high contract for a popular summer drama with a single episode price of 2.2 million.
Xiangguo Video is a video platform solely owned by Xiangjiang Satellite TV.
Liu Minxiu nodded and replied: "Yes, hello viewers, I am Liu Minxiu. In "The Pretender", I play the role of Fang Xing's eldest sister, 'Ming Jing'."
If the price continues to rise, TV stations will consider broadcasting on multiple channels.
However, judging from the harmony of the negotiations, this cooperation is very promising.
However, this is not the highest. The total number of episodes of "Invisible Spy" is 50, and each episode costs 2.4 million, with a total price of 120 million, making it the most expensive TV series in the summer.
Tianlong Film and Television and Ruide Film and Television are even more masters at pulling strings.
Although Donghai Satellite TV and Xiangjiang Satellite TV are both very positive about "The Pretender", they will not put their eggs in the same basket.
"Okay, which host will Teacher He want me to replace?" Fang Xing smiled and looked at the hosts of "Laughter Weekend".
However, the national average annual ratings of the four TV stations simulcasting "Unsung Heroes" are all outside the 8th place, so the effect of the four simulcasts is not much different from the effect of the two simulcasts of Donghai Satellite TV and Xiangjiang Satellite TV.
After Xiangjiang Satellite TV confirmed that it could obtain the webcast rights, it took the lead in signing the deal.
In fact.
If they can't get "The Pretender" in the end, they will definitely turn around and grab "The Invisible Spy" immediately.
In other words, they couldn't get "Invisible Intelligence", so they tried their best to grab "The Pretender".
After "The Pretender" was finalized, the crew began to cooperate with the TV station to promote it.
The competition between the three popular spy dramas is fierce, but once one TV series is signed and finalized first, the situation will immediately change dramatically.
Teacher He began to officially promote the upcoming new drama "The Pretender".
…
As soon as these words came out, the audience who didn't know the plot suddenly started making a loud noise.
"I won't beat around the bush. The two TV stations will broadcast it simultaneously, with a single episode of 1.1 million. And I guarantee that the progress of the online broadcast will not exceed that of the TV station. In fact, the two station directors should also know that Penguin Video actually intends to launch the website first, and the price is more attractive.
But I still think spy dramas should be broadcast on stars." Fang Xing said in a very candid tone.
…
After hearing Xiangjiang Satellite TV's request, Fang Xing thought carefully and replied: "I will try my best to facilitate the joint broadcast between Xiangguo Video and Penguin Video. I can't guarantee what the final outcome will be."
Immediately afterwards.
Teacher He answered with a smile: "Yes, when the show is broadcast, Fang Xing's new drama "The Pretender" has already started airing. On June 28, everyone remember to stay in front of the TV and watch "The Pretender"." Revealed
I have news for everyone, this drama is great."
When the TV series of a film and television company become popular and all major TV stations and video platforms want to compete for them, one video platform cannot be alone.
Fang Xing personally talked to Li Xueying, the vice president of Penguin Video, and proposed a plan for a joint broadcast between Penguin Video and Xiangguo Video.
Therefore, Fang Xing once again went to Xiangjiang Satellite TV to record Mr. He's program "Laughing Weekend".
"No, no, no, no, Director Fang, don't come and choke me." A deputy host quickly joked.
This year, most of the A-level and B-level war-themed TV dramas to be aired have been sold, and the remaining three most popular dramas have not been finalized yet.
Even so, Ruide Film and Television still did not relent.
Of course, the plan of two TV stations to broadcast simultaneously is indeed a good idea.
"If you don't agree, then our station will broadcast "Invisible Spy" in the summer, so Mr. Fang needs to act quickly."
Because simulcasting means that the audience will be diverted, if it can be broadcast exclusively, it is naturally best to broadcast it alone.
The most conventional means of publicity is to go on TV shows to promote new dramas.
The price of a single episode is 1.1 million, and the two TV stations combined are 2.2 million.
The price of "Unsung Heroes" is not low, and it is broadcast on four channels, with a total of 45 episodes and a single episode of 2.3 million. The total price is similar to "The Pretender".
"So, I prefer to broadcast "The Pretender" exclusively, and it must be decided within three days. Red Film and Television has agreed to give a reply within three days.
"This..." Fang Xing did not expect Xiangjiang TV to make this request.
To be continued...