Chapter 440 Major TV stations and video platforms compete for premiere rights

Author: Jianzoufeng

Chapter 440 Major TV stations and video platforms compete for premiere rights

"Boss, Wei Shurong, deputy director of Donghai Satellite TV, invites you to have tea on Tuesday afternoon."

"Jiang Minghe, deputy director of Xiangjiang Satellite TV, invites you to have tea on Wednesday afternoon."

"Gong Changlin, deputy director of Jiangnan Satellite TV, invites you to dinner on Wednesday night."

"Wang Yulin, deputy director of Xiangjiang Jade Channel, invites you to tea on Thursday afternoon."

During the regular work meeting on Monday, Qiao Yinghong read out four or five invitations in one breath, and they were all invitations from the deputy directors of major TV stations.

"What was the agreement? Each station also staggered the time and arranged it clearly for me."

When Fang Xing saw the schedule of these invitations, he couldn't help but complain.

"The production of "Nirvana in Fire" has been completed, and of course the TV station can't sit still. There are still many invitations from local stations, but I didn't list them, otherwise there would be more." Qiao Yinghong spread her hands.

There is no way, the TV series produced by Ark Culture are so popular now.

All the major provincial satellite TV stations are afraid that if they start too late, this year's drama king will fall into the hands of their rivals.

The TV series produced by Ark Culture were not so popular from the beginning.

After filming "Wulin Gaiden", Fang Xing was looking for a broadcast platform everywhere.

It was much better when I got to "The Beginning". Since I had cooperated with Penguin Video, it was broadcast directly on Penguin Video.

However, "The Beginning" does not have a video platform to join the competition.

The situation is different in "The Pretender".

The first two dramas laid a good foundation for Ark Culture, and provincial TV stations began to compete for "The Pretender".

Later, in "Hurry", even CCTV joined the competition.

Moreover, the first four TV series, during the broadcast period, all crushed all living beings and won the ratings championship at that time.

Therefore, when the news of the completion of "Nirvana in Fire" spread, major TV stations could not sit still and joined the ranks of competing for the right to premiere "Nirvana in Fire".

These TV stations are not just here for the brand effect of Ark Culture.

"Nirvana in Fire" has been completed, the production team is on vacation, and part of the Fuhua Dao team has joined other production crews.

The major TV stations are currently unable to see the finished film of "Nirvana in Fire", but you can get information from the crew.

The crew and crew under Ark Culture may not speak ill of "Nirvana in Fire", but not all of the functional teams in the crew of "Nirvana in Fire" are affiliated with Ark Culture.

Normally, for an S-level film and television project, more than 3,000 crew members are involved in the entire filming process.

If it is an S+ project like "Hurricane", the number of crew members will be even larger, even reaching 8,000 people.

It is impossible for so many people to be employees of Ark Culture.

Especially the Fuhua Road team. In the film and television industry, the famous Fuhua Road team has enough strength and scale to open a company.

Therefore, the teams responsible for different functions in these crews are usually cooperative and come from different companies and teams.

People in the industry can learn about the filming situation of "Nirvana in Fire" from these cooperation teams.

Especially the crew members who have been working on the set for ten or twenty years have a certain understanding of the quality of a drama.

Therefore, major TV stations can find out about the situation of "Langya Bang" from many channels to measure whether this drama is worth competing for.

Coupled with the high-quality production capabilities of Ark Culture, major TV stations are naturally eager to win this drama.

…

In addition to TV stations, major advertisers are also inquiring about the price of interstitial advertisements in "Nirvana in Fire".

Although advertisers in the industry are all aware of Ark Culture’s past interstitial advertising prices. Before the launch of the broadcast, interstitial advertising prices were sky-high, but these advertisers still tentatively inquired about the price in case they missed something.

However, this time, Ark Culture’s response was that the interstitial advertisement for “Nirvana in Fire” has been sold.

This surprised all major advertisers and brands.

"Nirvana in Fire" was only completed a few days ago, and the commercials were sold out so quickly. This is not like Ark Culture's style.

The advertiser inquired further and found out that what was being sold were interstitial ads for the first 20 episodes.

Moreover, the commercials for the first 20 episodes were sold to "Maorong Fresh Food", a leading company in the Donghai fresh food industry.

If I keep asking around, I'll find out that I have something to do with Huahuo Media.

Later, Tao Maorong and Fang Xing had a phone call and officially announced it to the public.

Maorong Fresh Food and Ark Culture signed a 100 million contract, involving the equity transfer of Huahuo Media and the sales of interstitial advertisements for "Nirvana in Fire".

Prior to this, things about Huahuo Media had been circulating in the industry for a long time.

However, neither Ark Culture nor Maorong Fresh has responded positively to this.

This time, "Nirvana in Fire" has been completed. During the post-production period, the pre-heating of the drama can be started.

The 100 million contract between Maorong Fresh Food and Ark Culture is the first publicity tool.

100 million is already an astronomical figure to ordinary people.

"Nirvana in Fire" has just finished filming, and before it even started selling its first broadcast or online broadcast, it received a 100 million contract.

As soon as this news came out, it immediately attracted the attention of financial reporters and entertainment gossip reporters.

then.

Tao Maorong actually encountered the situation of being chased and intercepted by entertainment reporters.

In fact, Fang Xing never accepts commercial roles, and the number of times he appears in public is much less than other celebrities.

The entertainment reporters couldn't stop Fang Xing, so they turned to Tao Maorong.

Tao Maorong never needs to avoid reporters when he goes out. He always enters and exits the company through the main entrance.

Therefore, entertainment reporters must always be accurate.

Tao Maorong has been interviewed by reporters before, but most of them were reporters on life, finance, and current affairs. He was surrounded by entertainment reporters and started his first interview.

Reporter: "Mr. Tao, I saw that four months ago, you held a shareholding in Huahuo Media, but now the ownership has changed. Rumors in the industry are that Ark Culture acquired Huahuo Media. Do you know about this acquisition?

?”

Tao Maorong nodded and replied: "Yes, I talked about it myself."

Reporter: "Then why did you sell Huahuo Media to Ark Culture? As far as I know, Huahuo Media is making good profits."

Tao Maorong: "I like selling, can't I?"

Reporter: “How much did Huahuo Media sell for?”

Tao Maorong answered very simply: "I didn't get a penny, but I was tipped 15 million."

The reporter's eyes lit up: "So, did you give Huahuo Media to Fang Xing? What is your relationship?"

Tao Maorong laughed and said, "What are you thinking? Huahuo Media was sold, and I didn't take the money. It was all used to buy advertisements for "Nirvana in Fire".

"You think about it for yourself, how much the interstitial ads in "Nirvana in Fire" are worth, that's how much Huahuo Media sold them."

The reporter did not expect that during the interview with Tao Maorong, he would even ask about breaking news.

The main reason is that these entertainment reporters did not expect Tao Maorong to be so capable.

Moreover, Tao Maorong's answer was not afraid of making big news at all.

That afternoon.

The news about the reporter's interview with Tao Maorong was posted online and quickly became a hot search topic.

[The former boss of Huahuo Media admitted frankly that he did not get a penny from the sale of Huahuo Media, and even paid 15 million yuan.]

[What is Fang Xing’s charm that makes the leading company in Donghai’s fresh food industry give money to him? 】

[Unexpectedly discovered that "Maorong Fresh Food" was included in the investment list of "Nirvana in Fire". ]

[How did Fang Xing use the commercials from the first 20 episodes of a TV series to change companies?]

[What is the charm of "Nirvana in Fire"? It just finished filming and a contract worth 100 million was signed. 】

Regarding "Nirvana in Fire" and Maorong Fresh Food, Huahuo Media's entertainment news has swept the entire Internet.

"Nirvana in Fire" is still in post-production, and it has been trending one after another.

The warm-up effect of this wave is simply amazing.

…

Starting on Tuesday this week.

Fang Xing eats and drinks tea with the leaders of major TV stations every day.

The content of the discussion was naturally about the premiere rights of "Nirvana in Fire".

Of course, the premiere price of "Nirvana in Fire" will definitely exceed 100 million.
To be continued...