Chapter 441 Xiangjiang TV’s film purchase plan

Author: Jianzoufeng

Chapter 441 Xiangjiang TV’s film purchase plan

While having dinner with Hu Chunsheng, Chen Wenhan did not show any displeasure, but after leaving the hotel, he lost his temper in the car and scolded the manager bloody.

"What are you doing for food? I made an appointment with a director to come and have dinner with me. The deputy director of Ark Culture went there in person!" Chen Wenhan smashed the half-drunk mineral water directly on the ground.

The manager was also very innocent and explained: "Today's dinner was arranged through connections with Shengqi Entertainment."

Chen Wenhan snorted coldly and said: "Forget it tonight, from now on I will only eat with leaders above the deputy director level."

The agent hesitated for a moment and explained: "Mr. Chen, actually the selection of dramas for the TV station is the job of the chief editor's office. The director and deputy director usually do not interfere in the selection of dramas.

"Even if the TV station has a meeting to make a decision, the director still listens to the opinion of the chief editor's office."

Generally speaking, the editor-in-chief of each major TV station is indeed responsible for selecting dramas, but the specifics may vary slightly for each TV station.

As for the station director and deputy director, they usually do not attend the TV series producers’ viewing sessions.

TV station leaders at the deputy director level or above do not even attend film screenings, so naturally they do not know which TV series is good and which TV series is not good.

In the end, the leaders of the TV station still have to listen to the opinions of the chief editor's office and the film selection team.

Therefore, there is nothing wrong with Shengqi Entertainment inviting the director of the editorial office of Xiangjiang Satellite TV to have dinner.

Of course, some things are special circumstances.

For example, Ark Culture’s dramas are so popular.

Other TV stations send leaders at or above the deputy director level to personally handle the situation. Naturally, Xiangjiang Satellite TV’s deputy director Jiang Minghe went there in person.

Moreover, Jiang Minghe and Fang Xing were familiar with each other, and they had a somewhat friendly relationship when chatting with them.

However, when the matter came to Chen Wenhan, he felt like he was being perfunctory by a director sent by Xiangjiang Satellite TV.

…

the next day.

At the work meeting of Xiangjiang Satellite TV.

Hu Chunsheng submitted the film purchase plan for next quarter.

In this film purchase plan, "Warm Spring Night in the Lotus Tent" was added.

the night before.

Although Chen Wenhan looked down on Hu Chunsheng, the director of the editorial office of Xiangjiang Satellite TV, he still had a great time eating and drinking.

Chen Wenhan did not show his displeasure in person. He only lost his temper in the car after leaving the hotel.

Moreover, Hu Chunsheng was contacted by Shengqi Entertainment.

After all, Shengqi Entertainment is one of the three major entertainment companies in China, and its connections are indeed very wide.

Therefore, when Hu Chunsheng returned to Taiwan to make his film purchase plan for the next quarter, he also added "Spring Night in the Lotus Tent".

Of course, the film purchase plan is just a plan. Will you buy it in the end? When will it be broadcast? It still needs to be discussed and decided by the leaders of the station.

The film purchase plan was placed in front of every TV station leader who attended the meeting.

Some leaders flipped through it casually.

Since "Nirvana in Fire" is the current focus of Xiangjiang Satellite TV, after the meeting began, Jiang Minghe spoke first:

“On Wednesday afternoon, I had a chat with Fang Xing of Ark Culture.

"The premiere rights for "Nirvana in Fire" haven't been sold yet, but the competition is fierce.

"Donghai TV, Jiangnan TV, and even Kyoto TV have ideas, and other provincial TVs with lower ratings have more.

“This situation was within our expectations from the beginning.

"And, the most important point, "Nirvana in Fire" can be said to be starring the original cast of "The Pretender".

"I don't need to tell you about "The Pretender". When our station aired it, the ratings broke through two, and it was the king of dramas that year.

"So, if "Nirvana in Fire" can win, the ratings base will not be bad."

The director thought for a moment and asked: "Has there been a viewing party for "Nirvana in Fire"?"

"Not yet, we are still in the later stages." Jiang Minghe replied.

"Then we still have to wait until we watch the movie before we can decide."

"That's for sure, but our station must be prepared first. Because I heard that some video platforms have offered a guaranteed contract of 100 million yuan. I'm worried that if "Nirvana in Fire" signs a web broadcast first, our station will

You have to cooperate with the online broadcast schedule."

Jiang Minghe paused, and then added: "According to my prediction, we have to bid for it on the day of the screening, otherwise we may not be able to compete with other provincial satellite TV stations."

Movies purchased by TV stations are all fixed-price transactions, so it is impossible to make a deal without seeing the finished film.

However, video platforms are different.

Video platforms and S-level film and television dramas all sign CPM advertising bill-sharing contracts, and the bill-sharing ratio is fixed.

The most video platforms offer is a guaranteed contract.

With the strength of Ark Culture, even if "Nirvana in Fire" is an average film, with a guaranteed contract of 100 million, the possibility of losing money is not high.

Therefore, the video platform can even sign in with your eyes closed without watching the film.

The same cannot be said for TV stations. They can only set a price based on the quality of the TV series and total investment after seeing the finished film.

Moreover, in recent years, many TV drama producers have begun to adopt an Internet-first approach.

Because today's young viewers prefer to watch dramas on mobile phones, computers and other online devices, the size of the audience watching TV stations has been shrinking.

Gradually, TV dramas have become more profitable on video platforms.

Film and television companies produce TV series, of course, to make money. Since the video platform provides more, they naturally give priority to meeting the requirements of the video platform.

This has also led to the fact that in recent years, TV stations have not been as strong as before, and sometimes they have to adjust their schedules to coordinate with video platform broadcasts.

certainly.

For most S-class TV dramas, the producers will talk to TV stations, video platforms and other broadcast platforms to come up with a broadcast plan that satisfies everyone.

The more powerful the producer is, the more this is true.

The current Ark culture already has this kind of confidence.

Because there are too many TV stations that want to premiere Ark Culture TV series.

…

The working meeting of Xiangjiang Satellite TV continues.

Hu Chunsheng made a timely mention: "Shengqi Entertainment has also completed the production of "Warm Spring Evening in the Lotus Tent" given to me. This drama also has great potential, and I have joined the film purchase plan."

"Has your chief editing office seen the finished film of this drama?" Jiang Minghe has heard of this drama, and it is a popular costume idol drama now.

Ancient costume idol dramas are considered Xiangjiang Satellite TV’s flagship theme. Several popular ancient idol dramas are released every year, and they are all the ratings champions in the same time period.

Hu Chunsheng shook his head and replied: "It's still in the later stages. I've seen a little bit of the first cut. The main actors are all popular stars. The fan base is very good and it's worth paying attention to."

If we only look at the data on paper, "Warm Spring Night in Lotus Tent" is indeed a good fit for Xiangjiang Satellite TV.

Since it is suitable for Xiangjiang Satellite TV, as the deputy director of Xiangjiang Satellite TV, I will naturally not reject a project that has a high probability of success.

Jiang Minghe nodded and said: "This drama can be followed up. When will the post-production be completed? What schedule does the producer plan to broadcast it on?"

"I heard the producer's idea and want to broadcast it around New Year's Day." Hu Chunsheng said Chen Wenhan's original words.

Jiang Minghe frowned and said: "Ark Culture's "Nirvana in Fire" is also planned to be broadcast on New Year's Day. If you want to buy this drama called "Furong", the broadcast schedule will have to be determined by us."

A young editor and director in the chief editor's office raised his hand, and after receiving approval, he said: "Director, the marketing strategies of "Warm Spring Night in Furong Tent" and "Nirvana in Fire" were competitors from the beginning.

"The two dramas have been arguing online for several months. I think the two dramas want to be broadcast at the same time."

Jiang Minghe picked up the information of "Warm Spring Evening in the Lotus Tent", looked at it carefully, and suddenly became happy: "Ha! It's another Pengcheng Capital drama. I saw it was Hanlin Media at first, but I didn't expect it to be Pengcheng Capital again.

of."

This is not the first time that Pengcheng Capital and Ark Culture have competed in the field of TV dramas.

Xiangjiang Satellite TV is also in the whirlpool of the battlefield between these two companies.

Last time, this was the case with "Rush" and "Dark Storm".

"Operation Black Wind" was broadcast on two channels at the time, one of which was Xiangjiang Satellite TV.

However, Jiang Minghe was very wise at the time and took the initiative to discuss with the producer to move the broadcast time of "Operation Black Wind" to June.

But, who would have thought.

"Operation Black Wind" was scheduled to be aired in June, but it was caught by the TV station of "Hurry Up" for the second time, and my face was swollen.

For this reason, Xiangjiang Satellite TV almost failed to recoup its costs on the "Operation Black Wind" project.

Now, although the producer of "Spring Night in the Lotus Tent" has been changed to Hanlin Media, it is actually still a project led by Pengcheng Capital.
To be continued...