If this is the case, it is considered force majeure and the contract will become invalid.

From this we can see how much pressure Zhang Changfeng was under when signing this contract.

Because of this pressure, he has been on the front line supervising the distribution work during this period.

…

It’s not the Spring Festival yet.

"My Neighbor Totoro" hasn't been released yet, but the plush toys of "My Neighbor Totoro" are already a bit popular.

Because the entire series of Totoro peripheral dolls are very cute.

When Ark Culture is doing promotions, it always carries a car full of My Neighbor Totoro peripherals and distributes them wherever it goes.

Many netizens who watched the trailer of "My Neighbor Totoro" and the popular promotion topics of "My Neighbor Totoro" became interested in My Neighbor Totoro dolls, started to buy them online, and then unboxed and shared them, gradually creating a small trend.

.

However, "My Neighbor Totoro" has not been released yet, so the situation has not spread very violently.

…

As the Spring Festival is approaching, it's not just "My Neighbor Totoro" that's promoting.

All the movies that are scheduled to be released during the Spring Festival are intensively promoted.

Some movies even started to be promoted on TV programs half a year ago.

The promotion of "My Neighbor Totoro" was not so vigorous.

In fact, there is no need to fight, "Nirvana in Fire" has just finished broadcasting.

Fang Xing's popularity is at its peak, and even his participation in promotional activities can be trending.

…

Movies that dare to be released during the Spring Festival are basically ambitious.

If we weren’t confident that we could break through the Spring Festival period, we wouldn’t have squeezed into this most competitive period of the year.

Therefore, almost all of the movies to be released during the Spring Festival are large-scale productions, special effects blockbusters, or feature big names gathered together.

Among them, the two most popular movies are the special effects blockbuster "The Frozen Warriors" produced by Shengqi Entertainment.

The other one is the comedy "The Big Deal" produced by Image Media and featuring a large cast of celebrities.

In addition to these two movies, there are four or five movies with great potential, but they are not as popular as these two in terms of early popularity.

Among them, "The Ice Warriors" is the most popular.

As early as a month ago, "The Frozen Warriors" was on the hot search at regular intervals every few days.

Every time it is on the hot search, without exception, it is all because of Jia Haochen.

"The Frozen Warriors" is a special effects blockbuster invested and filmed by Shengqi Entertainment, starring Jia Haochen and the famous action star Zhou Liwu.

This is an action blockbuster with special effects.

The slogan of Shengqi Entertainment is to let Jia Haochen become Mr. Ten Billionaire.

Jia Haochen, the "youngest Mr. 5 billion", is the most successful marketing case of Shengqi Entertainment.

The status of a movie star brings too many resources.

Shengqi Entertainment has made a lot of money by relying on Jia Haochen's reputation as "the youngest Mr. 5 billion".

Mr. 5 billion is already so powerful, what if it continues to expand?

Shengqi Entertainment’s strategy is very clear: to double the 5 billion to 10 billion.

In this way, Jia Haochen is the "youngest Mr. Ten Billionaire".

By then, even if the movie stars meet, it's hard to say who has a higher status.

And this "Frozen Warriors" is a special effects blockbuster produced by Shengqi Entertainment with a investment of 500 million yuan, and it is used to promote Jia Haochen to the ceiling of the domestic big screen.

Generally speaking, for a movie with an investment of 500 million yuan, including publicity and distribution expenses, the box office needs to be close to 2 billion yuan to make back the money.

For the title of "The Youngest Mr. Ten Billionaire", Shengqi Entertainment is full of courage.

Jia Haochen was originally a member of INX, the top boy group of Shengqi Entertainment.

However, some members of INX are too popular, and those like Jia Haochen who have already achieved success on the big screen basically do not participate in group activities.

Of course, there is no talk of disbanding and going solo now. The group name is retained but they develop separately.

The more popular members are, the fewer group activities they participate in.

Those who stay in the group and rely on the group to receive resources are basically the ones with average popularity.

Since the release of his first movie, Jia Haochen has not been together with other members of the group except for the anniversary party of Shengqi Entertainment.

Because the value is different.

For a program, inviting INX to participate is one price, inviting Jia Haochen is another price, and the price difference is huge.

Shengqi Entertainment’s ambitions don’t stop there.

"The Ice Warriors" is just the beginning.

According to Shengqi Entertainment's plan, "Frozen Warriors" will be used to create a "Frozen Universe" and become a series of movies.

"The Ice Warriors" is just the first one.

Once this series of movies is successful, with Jia Haochen as the starring role, there will be "Frozen Warriors 2" and "Frozen Warriors 3" in the future. By then, he will be more than just Mr. Billionaire.

…

It's early February.

Schools are beginning to have holidays.

Fang Xing was also called many times by his parents asking when he would take his girlfriend home for the New Year.

Since the promotional activities are scheduled until a few days before New Year's Eve, even if we go back, we won't have time until New Year's Eve.

After discussing with Lu Xiang'er, Fang Xing asked Lu's father and mother for their opinions, and decided to go back to his hometown with Lu Xiang'er to celebrate the New Year this year.
Chapter completed!