Monday at ten o'clock in the morning.

Datang Motors will hold a press conference and a music brand official signing ceremony.

At the same time, Datang Automobile also announced that it will release a brand promotion song for Datang Automobile at the press conference.

When this news was released, it attracted the attention of all entertainment media in a short period of time.

This news topic is full of topics. As long as you can get first-hand news, you can eat up the traffic until you vomit.

Therefore, almost all entertainment media on the Internet are ready to pursue this news trend.

There are several key reasons why it has attracted so much attention from the entertainment media.

First of all, Changfeng Motor and Datang Motor are in a competitive relationship.

Secondly, Changfeng Motors was the first to contact Fang Xing. At that time, there was news that Changfeng Motors would invite Fang Xing to serve as a brand spokesperson.

However, when Changfeng Motor announced its brand spokesperson later, it was l.burst, the champion of the rap show.

This incident caused an uproar on the Internet a month ago.

However, at that time, many car owners, mainly Changfeng Motors, were not satisfied with this underground rapper.

Ark Culture was not involved in that dispute.

Even when questioned by reporters, Fang Xing used official answers and tried not to have anything to do with Changfeng Motors.

If that's all it is, it's nothing.

However, last week, Changfeng Motor and l.burst held a press conference and released Changfeng Motor's brand promotion song "speeding".

l.burst also reminded Fang Xing at the press conference to continue filming TV series and not to return to the music industry.

As soon as this news came out, it dominated the hot search list.

Things come to an end.

Ark Culture has not responded and continues to remain silent.

Now, Fang Xing quietly signed a contract with Datang Automobile and directly released Datang Automobile's brand promotion song.

Respond with action.

Moreover, many entertainment media received news in advance that the brand promotion song collaborated by Fang Xing and Datang Automobile is also a rap song.

This song seems to be responding to l.burst’s so-called rap ceiling.

Multiple factors came together to make this press conference the focus of attention from major entertainment media.

…

Monday at half past nine.

There is still half an hour before the press conference, and the hall on the first floor of Donghai International Financial Center is already packed with people.

Reporters from major entertainment media, as well as self-media teams and individual up owners, have secured their positions early.

In addition to the entertainment media, there are also many netizens, fans, and passers-by watching the fun.

At a glance, the entire hall on the first floor was crowded, with no less than a thousand people.

At ten o'clock.

The president of Datang Automobile was present in person to conduct the signing ceremony with Fang Xing.

Both parties signed and sealed, then stood up and shook hands.

A signing ceremony was held at the press conference, but in fact the contract was signed early in the morning, and the on-site signing ceremony was just a formality.

After the signing ceremony, He Yuliang spoke on behalf of Datang Motors:

“Friends from the media present, thank you for attending the press conference of Datang Motors and Ark Culture today.

"From the moment the signing ceremony is completed, Mr. Fang Xing will serve as the music brand officer of Datang Motors and cooperate in music.

"Today's press conference, in addition to the signing ceremony, will also release a Datang Automobile brand promotion song produced by Mr. Fang Xing.

"Now, let's listen to this song first, and let's watch it on the big screen together."

Originally, the model posters of Datang Motors were always displayed on the big screen.

As soon as He Yuliang finished speaking, the MV started playing on the big screen.

The two-character song title "Drift" appears at the beginning of the mv.

On the big screen, a car flew past the camera. It was a classic model of Datang Motors.

Immediately afterwards, the second car appeared, also making a handsome appearance.

At the same time, the prelude of the song sounded.

Afterwards, the two cars drove to the starting point of a mountain road.

Two riders got off the car, one of them was Fang Xing.

Fang Xing was wearing an ordinary T-shirt, but the other driver was wearing a professional racing suit.

The two people looked at each other, then opened the door, got back in the car, and started the engine.

At this point in the mv, a fast-paced rap begins.

Immediately afterwards.

The referee raised the flag and waved it down.

The two cars shot out and started speeding down the mountain road.

At the turn of the mountain road, Fang Xing turned the steering wheel easily, and the car floated out lightly, drawing a beautiful arc around the turn of the mountain road.

At this moment, the camera showed a close-up of the car's wheels. The tires rubbed against the ground and splashed out dazzling sparks.

At this point in the mv, the song begins to enter the chorus:

"I use the first person, drifting youth.

“The proportion of losing and winning is calculated very accurately.

"I set foot on Hot Wheels and am drifting through youth.

"We in the story are acting out our own lives..."

After the mv was played, the scene was very quiet.

Most of the entertainment reporters who came to attend today's press conference have been engaged in entertainment journalism for many years.

Although most of them are not professional musicians, they still have basic appreciation after watching a lot.

The music video produced by Fang Xing is not at the same level as the song "Speeding" produced by l.burst.

This MV for "Drift" can be said to be the first echelon of pop music, from the visuals of the MV to the use of camera language, and from the lyrics and music to the arrangement.

Even if many of the music video shots were shot, no one would doubt them if they were cut from movies.

More importantly, the lyrics in the rap part are actually very arrogant, but the level of arrogance is very clear.

In "Speeding" written by l.burst, the lyrics are as follows: "My speed has exceeded the limit, and my efforts have made you shut up and stop shouting. My speed is soaring, and my opponents can't catch the exhaust gas."

funny……"

The straightforward words used and the modification of electronic music make it difficult to evaluate.

The lyrics in "Drift" are different. Although they are also crazy, they immediately widen the gap:

"Increase the horsepower, race to the end, and watch carefully.

"From zero to a hundred kilometers away, who dares to be my enemy..."

"ignite, continue, matter, honor.

"I have no interest in anything other than being number one."

The lyrics of both songs are very crazy, but there are differences in how crazy they are.

Also talking about speed, l.burst's lyrics are: "It's so funny when your opponent can't get enough exhaust."

The lyrics of "Drift" are: "From zero to a hundred kilometers, who dares to be my enemy."

As soon as the lyrics came out, everyone was judged.

Not to mention the composition and arrangement, "Drift" is as good as ever, the arrangement matches the singing, just right, allowing the rhythm of the notes to play into the blood of the audience.

Many entertainment reporters who knew a lot about music looked at each other with smiles on their faces and whispered:

"Sure enough, it still has the same taste. I have always felt that the ceiling of domestic rap is "Nocturne". I don't understand why l.burst wants to set up the ceiling of rap."

"In such a short period of time, the music video was released. The strength of both sides is not at the same level."

"What I don't understand the most is what the management of Changfeng Motors is thinking. Now there is something exciting to watch."

"It's not unusual to chase celebrities with public funds. The daughter of Changfeng Motors is studying abroad, and maybe she's involved in the hip-hop circle. It's normal to like rappers."

…

After the release of the brand promotion song "Drift", the press conference continued according to the process.
To be continued...