In the evening, an article titled "The 101 Big V Users Who Will Finally Escape from Weibo" was wildly reposted by netizens to major social networking sites.

He pulled off Weibo's shameless pants.

It’s a good thing that netizens immediately understood the true intention of Xiao Cheng Shu’s official announcement of the arrival of 101 big Vs.

After all, big Vs with high Weibo followers have been very active on the Xiaocheng Book platform in the past few months, and everyone has long been accustomed to it.

Previously, even Bo Langchui like "Evening Breeze Like Clouds" didn't understand the reason why Xiaocheng Book specially announced the arrival of the Weibo big V.

This viral article points out a few key points:

1. According to incomplete statistics, the total number of non-entertainment celebrity users on the Weibo platform with more than 200,000 followers is about 1,300 accounts. Counting these 101 new big Vs, there are 1,024 accounts on the Xiaocheng Book platform.

2. The number of Weibo non-entertainment celebrity followers with the most followers is 6.9 million. The number of followers of Xiao Chengshu’s first sister ‘Yaqi’ is close to 50 million, and she currently ranks first on the entire network in terms of followers…

3. The average monthly consultation volume of Xiaochengshu's self-built Internet advertising trading platform since 2012 is 200 million, and it is expected that the average monthly consultation volume will exceed 500 million in the second half of the year.

4,…

This article provides detailed data support for some previous radical views.

Netizens expressed their opinions one after another.

"The total number is about 1,300, and there are 1,024 people who have left and settled in Xiaocheng Book? No wonder Xiao Cheng Book wants to make an official announcement. Weibo's non-celebrity V users have been completely hollowed out."

"I know some people will definitely ask, there are more than 200 left... I can only say that everyone understands this. If you don't leave now, you either can't leave or you can't leave."

"Everyone understands that some users are not easy to attract, but some users are basically the same as Mr. Jia."

"This time Xiaocheng Shu didn't seem to do anything, but it made me experience the edge of Bolang more deeply than ever before."

"..."

In addition to paying attention to the main points of the article, netizens also paid attention to some side things.

“I thought some of the views were quite radical before, but now it seems that the market dominance of the domestic social platform advertising business has long been controlled by Xiaocheng Book.”

“There are rumors that 85% of the online small and medium-sized advertising business occurs on the Xiaochengshu advertising trading platform!”

"Because of Xiaochengshu's relatively restrained advertising strategy and the return on advertising that far exceeds that of its peers, many small and medium-sized advertisers in need would rather wait in line than advertise on other platforms."

“What about large-scale online advertising?”

"The current large-scale online advertising relies on popularity, and most of it is concentrated in the entertainment industry. It can basically be equated with endorsements. Most of the fees are paid by brokers, which is not very profitable for social platforms."

"..."

In short, the outside world really felt that Xiao Chengshu, who seemed so calm, actually had such a strong foundation.

As for the activity of the content ecology of Xiaocheng Book, you can feel it during daily use.

Everyone also felt the dominance of Xiao Chengshu's silent actions.

The active users on Xiaocheng Book began to sit on the sidelines.

They are all waiting for an opportunity.

After more fully sorting out the information, some people realized that this might be the last battle for emerging social methods in China.

Whoever wins will leave a mark in the history of domestic Internet development.

They believe that even if Weibo's shameless pants are pulled off, it is still just a prelude.

…………

It's now past eight o'clock in the evening, and the various office areas of Weibo are still brightly lit.

The phone rings from time to time, the messy keyboard typing sounds, and the sound of hurried footsteps.

‘Busy’ is the theme here.

Regardless of whether he is really busy or pretending to be busy, the atmosphere is so intense that it can be seen with the naked eye.

Mr. Jia didn't even go out to eat today. The assistant packed all the food.

In less than 30 hours, Xiao Chengshu showed his sharpness in an understatement.

Weibo...it's a lot of pressure.

Mr. Jia moved his mouth, endured the sores in his mouth, and said in a low voice: "Our seven-day average daily activity is 36.5 million, Xiaocheng Book's seven-day average daily life is 66 million, and our total number of users is more than Xiaocheng Book

100 million!”

"The situation is more serious than imagined."

"The help from the goose factory is unlikely to be of much help. We need to find a way to break the situation."

Over the past day and night, Mr. Jia quickly became angry and developed oral ulcers.

Not to mention opening my mouth, whenever I move my tongue, it feels like burning pain.

However, even so, the player cannot rest, nor can he enter a resting state at all.

'This is just the prelude, Bolang's background has become so strong without realizing it!'

‘I got a headache from Bolang Li Ze yesterday and it’s going to be hard to deal with next.’

Several people nearby had their own opinions: "It doesn't make much sense to focus on the total number of users now. What we need to focus on are core users, non-star core users."

Someone else said: "It is necessary to grab people. If the 200 million incubation fund is spent in the shortest possible time, the effect will definitely be good."

"..."

Listening to the words of the people below him, Mr. Jia felt that his mouth was exploding.

Over and over again these common methods are used.

There is no doubt that under the pressure of Xiao Chengshu, Weibo has been exhausted.

However, the most effective behavior of throwing money may not be effective.

The so-called spending of 200 million incubation funds in a short period of time is nothing more than giving some big V users a signing fee.

This will definitely have an effect.

But it will also make a very bad start.

You can only keep spending money to retain people, which means the platform itself is unattractive.

Moreover, if a very high breach of contract clause is signed, it will not be very attractive to some big V users with high fan stickiness, especially when there is the option of Xiaocheng Book.

You should know that Xiaocheng Book brand partners have no restrictions on users.

Of course, it has long been interpreted by the outside world as Xiao Chengshu’s full confidence.

…

Mr. Jia and the others are discussing countermeasures, and there is a small group on Weibo secretly communicating.

No. 1: "Brothers, I feel that the future is not very clear. We are just pretending to work overtime. We know better than anyone whether it will have any effect."

No. 2: "Indeed, what do you think, brother?"

No. 3: "Oh, I started working overtime last Friday. I said before that I would have a single day off every week this month, but now something is wrong. I didn't work overtime until past 10 o'clock yesterday."

No. 4: "..."

No. 1: "I can't talk about my thoughts. I just heard something from a friend. When I compare it, I feel even more unbalanced."

"What happened?"

"Brother, tell us quickly."

"..."

No. 1: "Bo Lang didn't work overtime yesterday, and got off work at five o'clock today, and the employees at Bolang who are responsible for the social business of Xiaocheng Book will get more money because of their good work results during the day;

It is said that it is a unique salary system formulated by their boss Wen. Those who perform well during the prescribed 5 days and 8 hours of working time will be rewarded with corresponding performance, and some can receive double salary at most."

"What the hell? If you perform well within the specified time, you can get double the salary? Is Bolang's salary very low?"

No. 1: "The same position is 15% higher than ours, and this is just the basic salary. Bolang's salary consists of several parts, salary, performance, year-end bonus, dividends, quarterly project bonus, etc. It is said that the last day of each month is the first to pay the current month.

Salary, and performance will be paid before the 5th of next month, etc."

"What the hell? This guy has made so much money, and he's not afraid of going bankrupt?"

"Are you kidding? Bolang's revenue is hundreds of millions a month, and its salary expenses are only a little more."

No. 1: “Furthermore, Bolang advocates not working overtime unless necessary. It is said that Bolang employees now privately despise the person who works the most overtime, thinking that he is not capable of working;

However, Bolang's overtime wages are also very high. Overtime work at night is usually 2 times the hourly wage, emergency work is 3 times the hourly wage, and emergency work is 4 times the hourly wage in the early morning. Overtime work of 30 minutes or more is counted as 1 hour of overtime."

"Damn it, why isn't Bolang in the capital?"

"Why does eldest brother suddenly know so much?"

"yes?"

No. 1: "Someone told me on purpose, but it's really difficult for me to have a mental balance."

“I really hope Weibo is acquired by Bolang.”

"You're overthinking it. With your boss's style, you won't be bought by Bolang even if you're dead."
To be continued...