"Let's hear what brother thinks."

No. 1: "I really have no idea. Bolang is in Yangcheng and I can't go even if I want to. This is one thing. On the other hand, there is no need to do anything at this time. This is already the case. Please be more patient. We can also see it."

,According to the current situation, it is estimated that we will see the results soon."

"..."

This kind of exchange is happening quietly within Weibo.

As the saying goes, Rome was not built in a day, and the empire did not collapse in a day.

…………

…………

On the 6th, the day before the annual college entrance examination.

Weibo officially started the implementation of the 200 million incubation fund, that is, attracting people to pay signing fees.

And the targeting is very obvious, directly targeting the Xiaocheng Book brand partners.

Especially for those less active brand partners.

The purpose is self-evident, to gain an advantage in public opinion.

When the news came out, all parties were discussing it hotly and were also waiting for Xiao Chengshu's response.

Good thing netizens also gave this action on Weibo a name:

"The Battle between Little Orange Book and Weibo"

It’s called the War of Small and Micro Enterprises.

Xiaocheng Shu did not disappoint the expectations of netizens, and responded on the same day.

The first is to promote a brand new platform through official channels.

Call:

Massive value.

The keynote of the promotion is: We are committed to mining massive value for each user.

This platform integrates a number of modules such as the Xiaocheng Book cooperation area and the Xiao Cheng Book self-built Internet advertising trading platform. It is a comprehensive digital marketing platform affiliated with Bolang.

The platform is well established.

Divided into multiple vertical categories.

It integrates all the existing advertising resources of Xiaocheng Book and combines them into marketing products.

Marketing products are divided into two parts.

The first one is Xiaocheng Book, the marketing products include:

[Enterprise number]

[Open screen advertisement]

[Information flow advertising]

[Search Ads]

[Orange+]

Some of the original marketing and promotion methods have been integrated, and some new marketing methods have also been introduced.

The official account was upgraded to an enterprise account.

Search ads and Orange+ are newly launched ad types.

The former is to search on Xiaocheng Book and display advertising information in the search results.

The latter is a content heating and promotion tool for Xiaocheng Book. It can be used by yourself or other users, with a minimum investment of 19.9 yuan.

The second part is mobile games. The list of marketing products is very simple:

[Game content naming]

Marketing tools are then listed:

[Massive Star Road]

[massive observation]

[massive creativity]

[Massive insights]

[Traffic Monetization]

Massive Star Road integrates the original Xiaocheng Book user cooperation, brand partners, etc., and fully integrates them here to show the best value for each brand partner and special partner.

It also lists past successful cases, consultation methods, etc.

Observation, creativity, insight, and realization are all various auxiliary marketing and promotion measures, including cases, etc.

In a true sense, we fully explore the massive value of each user.

In addition, this new platform also lists solution reference templates for various industries, etc.

In a word, Bolang is based on its existing social advantages, fully opening up advertising products, and fully entering commercialization.

Provide the most complete digital marketing solutions for the entire industry.

Many people saw the commercial value of this at a glance, and they all thought that Bolang was going to increase the original average monthly advertising consultation amount by ten times.

Of course, Bolang's actions don't stop there.

We also launched some new things based on Xiaocheng Book, including new features that can be experienced without upgrading the version.

For example: Orange +.

For example: certification system including enterprise number.

It is divided into two large modules, one is user membership, and the other is the V certification system, which is for corporate users, celebrity users, industry users, Internet celebrity users, etc.

Of course, both cost money, the former is not cheap, and the latter is even less cheap.

There are also new features that you need to upgrade to the early adopter version to experience:

For example: work group.

For example: fan base.

The former is completely based on the Xiaocheng Book communication and social module and is integrated in the Xiao Cheng Book App [Homepage] column;

The latter is based on the Xiaocheng Book public social network and is naturally integrated in the [Chat] column.

They are two completely independent products.

Moreover, these products have good functions and have been personally tested by them.

[Fans Group] is only open to specific groups of people, such as entertainment stars, or users with more than 500,000 followers.

[Working Group] is open to early adopters.

These new features undoubtedly directly indicate that Little Orange Book will involve entertainment star resources.

It also shows from a positive perspective that Xiaocheng Shu has clearly responded to the challenge and is further seizing the core value of Weibo! -
Chapter completed!