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Chapter 1386 Internet + Clothing(1/2)

It was very foggy in the morning, making landing difficult.

According to the captain's suggestion, Zhou Buqi and his party left Seoul at noon and arrived at the Capital International Airport in an hour and a half.

On the plane, Zhou Buqi asked Ning Lu and Sun Wanran about their understanding of the clothing industry.

The result is that I don’t know anything after asking three questions.

Let them buy clothes, let them talk about the current situation of the industry, they don’t know anything. Especially in the past year, they have worked as a secretary for Boss Zhou, and their taste level has improved. The clothes and skirts they usually wear are hundreds of yuan too expensive.

.

It has broken away from the demand stage of fashion fast-moving clothing.

If there is no other way, then go to Shi Jinglin and ask.

Before meeting Lei Jun, you must have a general understanding of the industry.

A few years ago, when Shi Jinglin was the president of Xiaonei.com, she wanted to promote group buying of clothing. She tried it several times, but then stopped. Having this experience, she should know better.

In fact, the clothing industry was never part of Zhou Buqi's business plan.

Even Yuanwei Group was the result of unintentional intervention. It was an experimental small business led by the Ten School Entrepreneurship Alliance, and he opened a number of milk tea shops, and then it became bigger and became a national brand.

The milk tea chain store has also launched solid cup milk tea and even developed a mineral water business.

However, since Lei Jun took the initiative to call and mentioned Fanke emphatically, Zhou Buqi was intrigued and wanted to participate.

Not to make money.

If he wanted to make money, he wouldn't go to all the trouble of setting up a physical store to sell clothes. Even if he wanted to do it, it would be better to just buy LV shares.

When you reach the level of Zhou Buqi, you always have to do something valuable.

In the future, almost all fashion fast-moving clothing in the domestic market will be occupied by foreign brands. Uniqlo, Muji, Zara, Gap, H&M... There are no domestic brands that can compete.

This is such a shame.

These foreign brands of clothing are actually made in China, and then they can become popular by putting a foreign brand on them. The reason behind this is not that consumers worship foreigners. Just like Tang Binchen described the Japanese IT industry, the fundamental reason is product quality, product services,

Product experience issues.

As long as it is good and cost-effective, no matter whether it is a domestic brand or a foreign brand, people will still rush to buy it if they vote with their banknotes.

If it's the technology industry, that's it. Skills are not as good as people, but hard power is the difference.

What is the technical content of the clothing industry?

How come it was completely destroyed by foreign brands?

Zhou Buqi's business concept is a series of emerging industries surrounding the Internet. From this perspective, "Fanke" is an investment target available. This team was once the entrepreneurial team of Joyo.com, led by Chen Nian.

I used to sell books, now I sell clothes.

They know the Internet very well.

There is also the giant Buddha Lei Jun behind.

The only hidden danger is that Chen Nian understands the Internet, but he may not understand clothing. If you want to do the industrial Internet, you must understand both the industry and the Internet.

In the previous life, Fanke had ups and downs, and was almost bankrupt for a time. Later, Lei Jun insisted on going his own way and continued to increase his wealth at the risk of his personal reputation. Chen Nian cried bitterly and broke his wrist as a warrior, and finally came back to life, but he has become unknown and has become a has-been.

An unknown niche brand. If the brand falls, it will be too difficult to stand up again.

If Zhou Buqi wants to participate, he must solve this hidden danger.

After returning to Beijing, Zhou Buqi did not go to Sohu Building.

It has moved to the Ziweixing headquarters campus.

Although the construction of the headquarters campus has not been completed, three annex buildings have been completed, which can accommodate 4,000 people. In this way, Ziweixing's major business groups no longer need to be distributed in various areas of the capital, but can be gathered in one place

Already.

As for Sohu Building, it is temporarily reserved for use by Xiaonei.com and Ziweixing Research Institute.

"Is the move over?"

"Um."

"How's the office?"

"It's too small." Sun Wanran complained a little, "The secretary's office is just like a small bathroom, but it's crowded. Mu'er also said that there is only a glass door between your office and the secretary's office, which is inconvenient."

Zhou Buqi asked strangely: "What's wrong with the glass door? What's the inconvenience?"

Sun Wanran said with a smile: "Wouldn't you see us changing clothes?"

Zhou Buqi said: "It doesn't matter, it's a temporary office now. The construction period is expected to be June next year, and it is estimated that we can officially move in in September. Let's go to Yuanwei Group."

Yuanwei Group is also building a headquarters building now, which is 3 kilometers away from the Ziweixing headquarters and located on the Fifth Ring Road. It is mainly close to home and is not far from the Asian Games Village. It only takes 10 minutes to drive there.

After going there, I found someone in Shi Jinglin's office, her second sister Shi Jingmei.

"Second sister, are you there too?"

"Follow, report some work to Linlin."

"You can't really be joking."

Zhou Buqi smiled and said, "How are you doing there? Is work going well?"

"Well, it's pretty good." Shi Jingmei was very satisfied, "Wu Yu and Ning Yameng both supported me."

"Ning Yameng?" Zhou Buqi frowned slightly, "She is in the capital?"

"Um."

"Didn't I ask her to go south to raise a baby?"

"No, I just came here yesterday. We are studying the acquisition of a toy factory. Why are you so fierce?" Shi Jing gave him a white look.

Zhou Buqi said: "How big the dust and haze is! If you ask me, you can just move the administrative center of Chaowan Commune to the capital city. The factories, warehouses, and ports are all over there. It's okay to stay in the capital.

use."

Shi Jingmei was slightly startled, "Is this okay?"

Zhou Buqi waved his hand, "Isn't your family also in the Magic City? It's always troublesome to have monsters running between the two places. Well, Linlin, you can also make arrangements here. You can't handle Fang Qiwen, so why not just leave the capital?"

Give it to him here and let him take charge of the mineral water business. You move to Shanghai to work in Shanghai and take charge of the milk tea business."

The mineral water base is in Changbai Mountain, very close to the capital.

Milk tea factories are all in the central region, closer to the Magic City.

Shi Jinglin was reluctant, "I don't want to give up yet."

Zhou Buqi said: "What's the point of fighting? Mineral water... Well, how much does a bottle of mineral water cost now? It seems that other brands have become 1.5 yuan."

"Our one dollar."

"Will the price increase?"

"I don't have any plans for the moment."

Zhou Buqi said: "The cost of bottles is going up. When you buy mineral water, you are actually buying bottles. Poor bottle quality means lack of market recognition. I think mineral water can follow the trend and increase its price. However, you can expand new business."

"Drinks?" Shi Jinglin shook her head slightly, "This market is too fierce."

Zhou Buqi said: "Drinking water."

"Um?"

"Drinking water is not mineral water. It means directly collecting water from rivers and lakes, and then disinfecting and filtering it to reach a drinking level that is far superior to tap water. Although it is not mineral water, it is better than tap water."

"Let me think about it."

Shi Jinglin nodded.

Mineral water is a mineral, and the cost of water quality is high. Moreover, factories must be built next to minerals. These places are too far away from living areas, and the marginal cost is relatively high.

Drinking water is different. It is easy to select a site and there is no cost of contracting minerals, so the cost is reduced. When selling, the price is advantageous.

The price of a bottle of mineral water is 1 yuan, 5 yuan, 2 yuan, 3 yuan. The price of this kind of drinking water can be locked at 1 yuan.

In the office, there are two sisters, Shi Jinglin and Shi Jingmei.

There are also two little secretaries, Sun Wanran and Ning Lu.

Shi Jingmei felt that her presence was inappropriate, so she found a reason to leave.

Zhou Buqi suddenly said: "By the way, second sister, I will go to the UK at the end of this month, and I have found a team of designers. Then you can also go and have a look and connect with them. The images of the players are all fixed.

The design of the hand model will be simpler than that of historical figures."

Shi Jingmei walked behind the door, looked back and smiled, "Okay, I have many British classmates who can also help."

After she left, Zhou Buqi felt much more relaxed. He leaned on the sofa and said, "Linlin, listen to me and go to work in the capital city later. Call Baoshan and Aunt Xue, and we will

The family will mainly live in the south."

"What about you? Where's Ziweixing?"

"In the future, I will mainly do some domestic and foreign business integration and docking work. The Magic City International Building has been erected, and I will go to work there."
To be continued...
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