Chapter 36 Reported
Liu Qing looked at the surprised, puzzled and worried expressions of everyone, and smiled and said, "I think about investment. We have reserved a total of about 25,000 boxes of Indian Glenin. In addition to leaving the conventional 5,000 boxes of reserved medicines, the remaining 20,000 boxes will be sold at a price of 5,000 yuan. The capital and interest can be recovered. This money is used as capital to jointly invest with Indian pharmaceutical companies. In addition, my Guangming Health Food Company will also reorganize a pharmaceutical company. If we invest together, if the funds are not enough, we will borrow from the bank."
"This 100 million yuan fund was established, and Huangmao held 40% of the shares and the others held 15% respectively. The income was mainly used for health charity, focusing on the treatment and treatment of serious illnesses for poor and vulnerable groups. Among them, chronic myeloid leukemia patients are the primary goal. In the future, the share of funds will increase and gradually increase the number of helpers."
Everyone was shocked, and they didn't expect that Liu Qing would make such a arrangement.
He personally didn't keep a penny of the money he earned from generic drugs. He used all the money he had used to prepare medicine before, and the funds he recovered were actually established to fund patients. This was something they never expected.
At the beginning, everyone was summoned by Liu Qing and took the risk to buy medicine and sell medicine, mainly because they were desperate and wanted to save their lives.
Later, they made money by selling medicine, and their own conditions were improved, and at the same time they could help more patients, they gradually felt a sense of mission.
But the more patients they come into contact with, the more they feel a deep sense of powerlessness.
There are too many patients who can't afford the genuine medicine, and there are even many patients who can't afford the money for a few thousand yuan a month.
A patient who is dying and dying has a family that is carrying a burden.
Now, Liu Qing has built a safety line for these patients in this way.
Perhaps at the beginning, there are not many patients who can be rescued, but as companies continue to make more and more profits, more people can be rescued.
Even in addition to chronic myeloid leukemia, other patients can also go to rescue.
This is a long-term road, a continuous life-saving road.
In the future, even if Glenin is still in the patent protection period, as long as he can cooperate with Indian companies and run the company well, he can still cure diseases and save lives.
The few people were extremely moved. They now had no worries and were more willing to devote themselves to the career of saving lives.
Tuesday.
The signing ceremony for Guangming Health Food Company to acquire shares in Yunfeng Pharmaceuticals was successfully carried out under the witness of the leaders of the municipal government.
Guangming Health invested 40 million yuan to acquire 80% of Yunfeng Pharmaceutical's shares, and also took over Yunfeng Pharmaceutical's debt of 60 million yuan in the same proportion.
Liu Qing invested 40 million yuan, of which 20 million yuan was used to repay Yunfeng Pharmaceutical's short-term maturing debts, and the remaining 20 million yuan was used for production and operation.
Yunfeng Pharmaceutical is an old pharmaceutical company in the city. Its business scope includes scientific research, production and marketing of Chinese patent medicines, chemical medicines, and biopharmaceuticals. However, since it has not had its own main brand in recent years, it mainly produces some raw materials or intermediates, and the profit margin is low. In addition, the former factory manager vigorously promoted the planting of Chinese medicinal materials, enclosed land to invest everywhere, and there was a problem with the capital chain, the city intends to solve this burden.
It just so happened that Liu Qing's "Genterology and Intestine Treasure" was entrusted to this pharmaceutical factory and had a good cooperation foundation. After Liu Qing learned that the city was interested in restructuring it, he took the initiative to report to the city leaders and received the support of the leaders. So the two sides hit it off.
In the past six months, Liu Qing has built the Gastrointestinal Treasure into a well-known regional health care brand, and is expanding to the whole country, advertising one province at a time, and a full version of the film is filled with red, forming a strong publicity offensive and quickly seizing the market. The city is also willing to hand over Yunfeng Pharmaceutical to such a vibrant and prosperous enterprise. Moreover, in the process of communicating with the city leaders, Liu Qing fully expressed his ideas and ideas for contributing to the health cause, which was fully recognized by the leaders. In addition, the previous good cooperative relationship between the two parties, there was no resistance to the reform.
Nowadays, the monthly sales of "Canwubao" exceed 20 million yuan. In addition to production turnover, most of the funds are used for advertising.
Investment in Yunfeng Pharmaceuticals will be paid in two phases, the first phase will be paid within one month, and the second phase will be available before the end of the year.
Liu Qing now has less than 10 million yuan in funds. In order to speed up capital turnover, Liu Qing immediately announced that he would convene agent dealers in provinces across the country and collect a deposit of about 500,000 to 1 million yuan depending on the region.
This method is effective, after all, the popularity of Intestine Treasure has been established and the market situation is very good.
"Changlin, after the investment promotion advertisement was launched, in two days, more than 50 companies across the country contacted us and were willing to cooperate. I think we can conduct agency auctions and cooperate with those who bid higher." Wu Xiaoyan put a stack of information in front of Liu Qing, stood behind him, and helped him massage his shoulders and neck.
After several months of getting along, Liu Qing had completely subdued the vixen.
Today, Wu Xiaoyan is already the boss of Guangming Health Food Company. She fully utilizes the intelligence and talent of college students to help Liu Qing manage the company, and has also been recognized by everyone.
Liu Qing held her white and slender hand and said, "Okay, just do what you said and try to raise 20 million yuan. In addition, arrange someone to negotiate financing and credit matters with several major banks. Banks with pre-credit credit below 100 million yuan should not cooperate."
Wu Xiaoyan nodded and said, "Now the bank is asking to cooperate with us. By the way, ICBC President Niu wants to invite you to have dinner together, and it depends on when you have time!"
Liu Qing said: "Not yet. I will go abroad in two days. Well, you can go with me."
"Where are you going abroad?" Wu Xiaoyan asked in confusion.
Liu Qing said: "Go to India, I am going to India to invest in a pharmaceutical company."
Wu Xiaoyan said in surprise: "Why did you think of investing in India? There are many opportunities in China."
Liu Qing said: "Indian medicine has their advantages. Their generic drugs are very successful. Let's try it first and expand cooperation with other companies in the future. I invest in a pharmaceutical company. The starting point is to cure diseases and save people, and not make money by relying on it."
Wu Xiaoyan sighed and said, "But if you don't make money, it will be difficult for the company to survive."
Liu Qing said: "I have already thought about making money. This time, Yunfeng Pharmaceutical reorganization, their Chinese patent medicine workshop is good, there are several old experts in Chinese medicinal materials, and these are treasures, but unfortunately they didn't perform well. I talked to several experts and they are starting to develop a Chinese medicinal beverage. Next, I am going to launch a beverage."
"Does Chinese medicine drinks make people think they are medicines that they don't usually drink?" Wu Xiaoyan asked.
Liu Qing shook his head and said, "Don't worry, the main ingredients are honeysuckle, chrysanthemum, licorice, sugar, etc. They are all things that ordinary people are familiar with in daily life. Many people use them to soak in water and drink them. I made them herbal tea."
Wu Xiaoyan's eyes lit up and she said, "I understand. When I was on a business trip, I drank a piece of Wanglaoji's herbal tea, which should be similar."
Liu Qing nodded and said, "Almost, the sales of this herbal tea last year are about 100 million yuan. In fact, it is mainly because it did not grasp its selling point. Otherwise, it would be not difficult to sell hundreds of millions or even tens of billions per year. The beverage market is huge, and the key is to find a selling point that consumers recognize, which determines the life and death of herbal tea."
In fact, just next year, Wanglaoji reshaped its selling point and launched an advertisement for "fearing from getting angry, drinking Wanglaoji". Sales volume increased rapidly, with annual sales increasing from 180 million in 2002 to 600 million in 2003, and then reached 3 billion in 2005, with a peak of nearly 30 billion.
Now, Liu Qing has decided to launch the brand of "Giver the better" for the golden can of herbal tea, and the advertising slogan is "If you are afraid of getting angry, drink it, and drink it more"!
The 20 million yuan he invested in Yunfeng Pharmaceutical was mainly used for the production and sales of this new brand.
After listening to Liu Qing's plan, Wu Xiaoyan leaned over and kissed Liu Qing's face and said, "Changlin, you are so awesome, this idea is so good."
Liu Qing held her into her arms and put her hand into her black work skirt. Wu Xiaoyan snorted, her face turned red and her whole body became soft.
At this time, Liu Qing's cell phone rang, Wu Xiaoyan reached out and cut off the phone and said, "Don't worry about it."
However, the phone rang again soon. Wu Xiaoyan was very angry and said dissatisfied: "Hate, who..."
This time she did not cut off the phone, but picked up the phone and handed it to Liu Qing.
When Liu Qing saw that it was called by Huangmao, he picked it up.
As soon as the phone was answered, Huangmao said nervously: "Boss, Cheng Yong was reported."
Chapter completed!